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Pay vs Performance Disclosure

3 Months Ended

12 Months Ended

45 Months Ended

Apr. 14, 2020

Dec. 31, 2023

USD ($)

$ / shares

Dec. 31, 2022

USD ($)

$ / shares

Dec. 31, 2021

USD ($)

$ / shares

Dec. 31, 2020

USD ($)

$ / shares

Dec. 31, 2023

Pay vs Performance Disclosure

Pay vs Performance Disclosure, Table

Set forth below is information about the relationship between “compensation actually paid” to our NEOs and certain financial performance measures. For further information concerning our pay-for-performance philosophy and how we align executive compensation with our performance, refer to “Executive Compensation – Compensation Discussion and Analysis” beginning on page 26.


														Value of Initial Fixed $100
														Investment Based on:
										Average
		Summary				Summary				Summary		Average
		Compensation		Compensation		Compensation		Compensation		Compensation		Compensation		Altria		Peer Group
		Table Total		Actually Paid		Table Total		Actually Paid		Table Total		Actually Paid		Total		Total				Adjusted
		for First		to First		for Second		to Second		for Non-CEO		to Non-CEO		Shareholder		Shareholder		Net		Diluted
		CEO ⁽¹⁾		CEO ⁽¹⁾⁽²⁾		CEO ⁽¹⁾		CEO ⁽¹⁾⁽²⁾		NEOs ⁽³⁾		NEOs ⁽³⁾		Return		Return ⁽⁴⁾		Income ⁽⁵⁾		EPS ⁽⁶⁾
Year		($)		($)		($)		($)		($)		($)		($)		($)		($ in millions)		($)
2023		—		—		18,528,628		14,405,880		5,705,089		4,627,220		112.08		127.99		8,130		4.95
2022		—		—		16,199,700		18,053,441		5,304,553		5,884,220		116.24		133.76		5,764		4.84
2021		—		—		12,626,972		14,938,175		3,917,487		4,933,885		111.37		122.64		2,475		4.61
2020		17,835,316		883,271		12,238,397		8,561,449		4,992,680		3,046,417		89.62		105.56		4,467		4.36

⁽¹⁾	The First CEO is Howard A. Willard III who retired as Chairman and CEO effective April 14, 2020. The Second CEO is William F. Gifford, Jr. who was elected CEO effective April 16, 2020.

⁽²⁾

The dollar amounts represent the amount of compensation actually paid to each NEO, as computed in accordance with applicable SEC rules. The dollar amounts do not reflect the actual amount of compensation earned by or paid to each NEO during the applicable year. The following adjustments were made to the amounts shown in the “Total” column of the Summary Compensation Table (“SCT”) to calculate the compensation actually paid amounts:


		Deductions from SCT Total				Additions to SCT Total ^(a)
								Change in				Prior-Year
						Value		Fair Value for				Fair Value
						for Outstanding		Outstanding		Change in		for Forfeited
		Grant Date Fair		Change in		Awards		Awards		Fair Value		Awards		Dividend		Pension
		Value of Equity		Pension		Granted This		Granted in		for Vested		Granted in any		Equivalents		Service
		Awards ^(b)		Value ^(c)		Year ^(d)		Prior Years ^(e)		Awards ^(f)		Prior Year ^(g)		Paid ^(h)		Costs ⁽ⁱ⁾
Year		($)		($)		($)		($)		($)		($)		($)		($)
First CEO Adjustments
2023		—		—		—		—		—		—		—		—
2022		—		—		—		—		—		—		—		—
2021		—		—		—		—		—		—		—		—
2020		6,269,997		1,046,316		—		—		(203,296)		(9,853,475)		343,661		77,378
Second CEO Adjustments
2023		6,600,049		3,630,508		5,503,248		(2,307,816)		76,121		—		1,075,548		1,760,708
2022		6,500,044		—		5,808,532		(720,892)		127,685		—		1,011,334		2,127,126
2021		6,000,059		2,487,905		6,312,998		1,652,234		61,320		—		775,597		1,997,018
2020		5,707,085		3,162,720		5,180,587		(1,434,026)		(203,296)		—		524,929		1,124,663
Average Non-CEO NEOs Adjustments
2023		1,855,961		910,096		1,557,063		(632,748)		(74,348)		—		376,508		461,714
2022		1,921,542		—		1,717,117		(212,267)		56,245		—		335,235		604,879
2021		1,806,406		441,174		1,900,621		502,384		22,142		—		274,281		564,549
2020		1,985,373		1,622,524		1,788,516		(553,066)		(76,170)		—		184,480		317,873

^(a)

Fair values shown apply updated assumptions from the grant date assumptions described in the “Stock Plans” note to our consolidated financial statements for each applicable year’s Annual Report on Form 10-K. Fair values for PSUs take into account the probable outcome of the performance conditions as of each year’s last day or, if earlier, the vesting date. Fair values for RSUs use the price of Altria common stock as of the last day of each year or, if earlier, the vesting date.

^(b)

Each amount shown is the aggregate grant date fair value of stock awards determined pursuant to FASB Codification Topic 718.

^(c)

The amounts show the change in the present value of each NEO’s pension benefits for each year from December 31 of the prior year to December 31 of the applicable year.

^(d)

Reflects the fair value as of December 31 for outstanding and unvested grants awarded during that same year.

^(e)

For awards granted in a prior year, reflects the change in fair value between the year-end and the previous year-end for outstanding and unvested awards.

^(f)

For awards that vested, reflects the change in fair value between the end of the previous year and the vest date.

^(g)

Reflects the fair value as of the end of the prior year for awards forfeited during the year.

^(h)

Reflects the sum of all dividend equivalents on unvested RSUs that were paid during the year.

⁽ⁱ⁾

Reflects the actuarial present value of benefits attributed by the pension benefit formula to services rendered by each NEO during that period.

⁽³⁾	The non-CEO NEOs included in the 2021, 2022 and 2023 average compensation are Salvatore Mancuso, Murray R. Garnick, Jody L. Begley and Heather A. Newman. The non-CEO NEOs included in the 2020 average compensation are Salvatore Mancuso, Murray R. Garnick, Jody L. Begley and Charles N. Whitaker.

⁽⁴⁾	The peer group is the S&P 500 Food, Beverage & Tobacco Index, which is the same peer group used in the performance graph in Part II, Item 5 of our 2023 Form 10-K.

⁽⁵⁾	Net income represents net earnings attributable to Altria as disclosed in the applicable year’s Form 10-K.

⁽⁶⁾	Adjusted diluted EPS is a non-GAAP financial measure. See Exhibit A to this Proxy Statement for information regarding non-GAAP financial measures and reconciliations of these non-GAAP financial measures to the most directly comparable GAAP financial measures.

Company Selected Measure Name

Adjusted diluted EPS

Named Executive Officers, Footnote

⁽¹⁾	The First CEO is Howard A. Willard III who retired as Chairman and CEO effective April 14, 2020. The Second CEO is William F. Gifford, Jr. who was elected CEO effective April 16, 2020.

⁽³⁾	The non-CEO NEOs included in the 2021, 2022 and 2023 average compensation are Salvatore Mancuso, Murray R. Garnick, Jody L. Begley and Heather A. Newman. The non-CEO NEOs included in the 2020 average compensation are Salvatore Mancuso, Murray R. Garnick, Jody L. Begley and Charles N. Whitaker.

Peer Group Issuers, Footnote

⁽⁴⁾	The peer group is the S&P 500 Food, Beverage & Tobacco Index, which is the same peer group used in the performance graph in Part II, Item 5 of our 2023 Form 10-K.

Adjustment To PEO Compensation, Footnote

⁽²⁾

The dollar amounts represent the amount of compensation actually paid to each NEO, as computed in accordance with applicable SEC rules. The dollar amounts do not reflect the actual amount of compensation earned by or paid to each NEO during the applicable year. The following adjustments were made to the amounts shown in the “Total” column of the Summary Compensation Table (“SCT”) to calculate the compensation actually paid amounts:


		Deductions from SCT Total				Additions to SCT Total ^(a)
								Change in				Prior-Year
						Value		Fair Value for				Fair Value
						for Outstanding		Outstanding		Change in		for Forfeited
		Grant Date Fair		Change in		Awards		Awards		Fair Value		Awards		Dividend		Pension
		Value of Equity		Pension		Granted This		Granted in		for Vested		Granted in any		Equivalents		Service
		Awards ^(b)		Value ^(c)		Year ^(d)		Prior Years ^(e)		Awards ^(f)		Prior Year ^(g)		Paid ^(h)		Costs ⁽ⁱ⁾
Year		($)		($)		($)		($)		($)		($)		($)		($)
First CEO Adjustments
2023		—		—		—		—		—		—		—		—
2022		—		—		—		—		—		—		—		—
2021		—		—		—		—		—		—		—		—
2020		6,269,997		1,046,316		—		—		(203,296)		(9,853,475)		343,661		77,378
Second CEO Adjustments
2023		6,600,049		3,630,508		5,503,248		(2,307,816)		76,121		—		1,075,548		1,760,708
2022		6,500,044		—		5,808,532		(720,892)		127,685		—		1,011,334		2,127,126
2021		6,000,059		2,487,905		6,312,998		1,652,234		61,320		—		775,597		1,997,018
2020		5,707,085		3,162,720		5,180,587		(1,434,026)		(203,296)		—		524,929		1,124,663
Average Non-CEO NEOs Adjustments
2023		1,855,961		910,096		1,557,063		(632,748)		(74,348)		—		376,508		461,714
2022		1,921,542		—		1,717,117		(212,267)		56,245		—		335,235		604,879
2021		1,806,406		441,174		1,900,621		502,384		22,142		—		274,281		564,549
2020		1,985,373		1,622,524		1,788,516		(553,066)		(76,170)		—		184,480		317,873

^(a)

Fair values shown apply updated assumptions from the grant date assumptions described in the “Stock Plans” note to our consolidated financial statements for each applicable year’s Annual Report on Form 10-K. Fair values for PSUs take into account the probable outcome of the performance conditions as of each year’s last day or, if earlier, the vesting date. Fair values for RSUs use the price of Altria common stock as of the last day of each year or, if earlier, the vesting date.

^(b)

Each amount shown is the aggregate grant date fair value of stock awards determined pursuant to FASB Codification Topic 718.

^(c)

The amounts show the change in the present value of each NEO’s pension benefits for each year from December 31 of the prior year to December 31 of the applicable year.

^(d)

Reflects the fair value as of December 31 for outstanding and unvested grants awarded during that same year.

^(e)

For awards granted in a prior year, reflects the change in fair value between the year-end and the previous year-end for outstanding and unvested awards.

^(f)

For awards that vested, reflects the change in fair value between the end of the previous year and the vest date.

^(g)

Reflects the fair value as of the end of the prior year for awards forfeited during the year.

^(h)

Reflects the sum of all dividend equivalents on unvested RSUs that were paid during the year.

⁽ⁱ⁾

Reflects the actuarial present value of benefits attributed by the pension benefit formula to services rendered by each NEO during that period.

Non-PEO NEO Average Total Compensation Amount

$ 5,705,089

$ 5,304,553

$ 3,917,487

$ 4,992,680

Non-PEO NEO Average Compensation Actually Paid Amount

$ 4,627,220

5,884,220

4,933,885

3,046,417

Adjustment to Non-PEO NEO Compensation Footnote

⁽²⁾

The dollar amounts represent the amount of compensation actually paid to each NEO, as computed in accordance with applicable SEC rules. The dollar amounts do not reflect the actual amount of compensation earned by or paid to each NEO during the applicable year. The following adjustments were made to the amounts shown in the “Total” column of the Summary Compensation Table (“SCT”) to calculate the compensation actually paid amounts:


		Deductions from SCT Total				Additions to SCT Total ^(a)
								Change in				Prior-Year
						Value		Fair Value for				Fair Value
						for Outstanding		Outstanding		Change in		for Forfeited
		Grant Date Fair		Change in		Awards		Awards		Fair Value		Awards		Dividend		Pension
		Value of Equity		Pension		Granted This		Granted in		for Vested		Granted in any		Equivalents		Service
		Awards ^(b)		Value ^(c)		Year ^(d)		Prior Years ^(e)		Awards ^(f)		Prior Year ^(g)		Paid ^(h)		Costs ⁽ⁱ⁾
Year		($)		($)		($)		($)		($)		($)		($)		($)
First CEO Adjustments
2023		—		—		—		—		—		—		—		—
2022		—		—		—		—		—		—		—		—
2021		—		—		—		—		—		—		—		—
2020		6,269,997		1,046,316		—		—		(203,296)		(9,853,475)		343,661		77,378
Second CEO Adjustments
2023		6,600,049		3,630,508		5,503,248		(2,307,816)		76,121		—		1,075,548		1,760,708
2022		6,500,044		—		5,808,532		(720,892)		127,685		—		1,011,334		2,127,126
2021		6,000,059		2,487,905		6,312,998		1,652,234		61,320		—		775,597		1,997,018
2020		5,707,085		3,162,720		5,180,587		(1,434,026)		(203,296)		—		524,929		1,124,663
Average Non-CEO NEOs Adjustments
2023		1,855,961		910,096		1,557,063		(632,748)		(74,348)		—		376,508		461,714
2022		1,921,542		—		1,717,117		(212,267)		56,245		—		335,235		604,879
2021		1,806,406		441,174		1,900,621		502,384		22,142		—		274,281		564,549
2020		1,985,373		1,622,524		1,788,516		(553,066)		(76,170)		—		184,480		317,873

^(a)

Fair values shown apply updated assumptions from the grant date assumptions described in the “Stock Plans” note to our consolidated financial statements for each applicable year’s Annual Report on Form 10-K. Fair values for PSUs take into account the probable outcome of the performance conditions as of each year’s last day or, if earlier, the vesting date. Fair values for RSUs use the price of Altria common stock as of the last day of each year or, if earlier, the vesting date.

^(b)

Each amount shown is the aggregate grant date fair value of stock awards determined pursuant to FASB Codification Topic 718.

^(c)

The amounts show the change in the present value of each NEO’s pension benefits for each year from December 31 of the prior year to December 31 of the applicable year.

^(d)

Reflects the fair value as of December 31 for outstanding and unvested grants awarded during that same year.

^(e)

For awards granted in a prior year, reflects the change in fair value between the year-end and the previous year-end for outstanding and unvested awards.

^(f)

For awards that vested, reflects the change in fair value between the end of the previous year and the vest date.

^(g)

Reflects the fair value as of the end of the prior year for awards forfeited during the year.

^(h)

Reflects the sum of all dividend equivalents on unvested RSUs that were paid during the year.

⁽ⁱ⁾

Reflects the actuarial present value of benefits attributed by the pension benefit formula to services rendered by each NEO during that period.

Compensation Actually Paid vs. Total Shareholder Return

Compensation Actually Paid vs. Net Income

Compensation Actually Paid vs. Company Selected Measure

(1)	Adjusted diluted EPS is a non-GAAP financial measure. See Exhibit A to this Proxy Statement for information regarding non-GAAP financial measures and reconciliations of these non-GAAP financial measures to the most directly comparable GAAP financial measures.

Total Shareholder Return Vs Peer Group

Tabular List, Table

The following table lists the most important performance measures that Altria used to link company performance to compensation actually paid to the NEOs for the most recently completed fiscal year. The first five items listed are financial performance measures. Strategic initiatives are non-financial performance measures that are defined by the Committee with respect to awards under the cash-based annual incentive award and LTIP programs.

Most Important Performance Measures

Adjusted Diluted EPS ⁽¹⁾

Adjusted Discretionary Cash Flow ⁽¹⁾

Total Adjusted OCI ⁽¹⁾

Cash Conversion ⁽¹⁾

Relative TSR

Strategic Initiatives

⁽¹⁾	Adjusted diluted EPS, adjusted discretionary cash flow, total adjusted OCI and cash conversion are non-GAAP financial measures. See Exhibit A to this Proxy Statement for information regarding non-GAAP financial measures.

Total Shareholder Return Amount

$ 112.08

116.24

111.37

89.62

Peer Group Total Shareholder Return Amount

127.99

133.76

122.64

105.56

Net Income (Loss)

$ 8,130,000,000

$ 5,764,000,000

$ 2,475,000,000

$ 4,467,000,000

Company Selected Measure Amount | $ / shares

4.95

4.84

4.61

4.36

Howard A. Willard III

William F. Gifford, Jr.

Pay vs Performance Disclosure

Adjusted Diluted EPS

Non-GAAP Measure Description

⁽¹⁾	Adjusted diluted EPS, adjusted discretionary cash flow, total adjusted OCI and cash conversion are non-GAAP financial measures. See Exhibit A to this Proxy Statement for information regarding non-GAAP financial measures.

Pay vs Performance Disclosure

Adjusted Discretionary Cash Flow

Pay vs Performance Disclosure

Total Adjusted OCI

Pay vs Performance Disclosure

Cash Conversion

Pay vs Performance Disclosure

Relative TSR

Pay vs Performance Disclosure

Strategic Initiatives

Howard A. Willard III

Pay vs Performance Disclosure

PEO Total Compensation Amount

$ 17,835,316

PEO Actually Paid Compensation Amount

883,271

William F. Gifford, Jr

Pay vs Performance Disclosure

PEO Total Compensation Amount

$ 18,528,628

$ 16,199,700

$ 12,626,972

12,238,397

PEO Actually Paid Compensation Amount

14,405,880

18,053,441

14,938,175

8,561,449

PEO | Howard A. Willard III | Grant Date Fair Value of Equity Awards

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

0

0

0

(6,269,997)

PEO | Howard A. Willard III | Change in Pension Value

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

0

0

0

(1,046,316)

PEO | Howard A. Willard III | Value for Outstanding Awards Granted This Year

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

0

0

0

0

PEO | Howard A. Willard III | Change in Fair Value for Outstanding Awards Granted in Prior Years

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

0

0

0

0

PEO | Howard A. Willard III | Change in Fair Value for Vested Awards

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

0

0

0

(203,296)

PEO | Howard A. Willard III | Prior-Year Fair Value for Forfeited Awards Granted in any Prior Year

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

0

0

0

(9,853,475)

PEO | Howard A. Willard III | Dividend Equivalents Paid

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

0

0

0

343,661

PEO | Howard A. Willard III | Pension Service Costs

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

0

0

0

77,378

PEO | William F. Gifford, Jr | Grant Date Fair Value of Equity Awards

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

(6,600,049)

(6,500,044)

(6,000,059)

(5,707,085)

PEO | William F. Gifford, Jr | Change in Pension Value

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

(3,630,508)

0

(2,487,905)

(3,162,720)

PEO | William F. Gifford, Jr | Value for Outstanding Awards Granted This Year

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

5,503,248

5,808,532

6,312,998

5,180,587

PEO | William F. Gifford, Jr | Change in Fair Value for Outstanding Awards Granted in Prior Years

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

(2,307,816)

(720,892)

1,652,234

(1,434,026)

PEO | William F. Gifford, Jr | Change in Fair Value for Vested Awards

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

76,121

127,685

61,320

(203,296)

PEO | William F. Gifford, Jr | Prior-Year Fair Value for Forfeited Awards Granted in any Prior Year

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

0

0

0

0

PEO | William F. Gifford, Jr | Dividend Equivalents Paid

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

1,075,548

1,011,334

775,597

524,929

PEO | William F. Gifford, Jr | Pension Service Costs

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

1,760,708

2,127,126

1,997,018

1,124,663

Non-PEO NEO | Grant Date Fair Value of Equity Awards

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

(1,855,961)

(1,921,542)

(1,806,406)

(1,985,373)

Non-PEO NEO | Change in Pension Value

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

(910,096)

0

(441,174)

(1,622,524)

Non-PEO NEO | Value for Outstanding Awards Granted This Year

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

1,557,063

1,717,117

1,900,621

1,788,516

Non-PEO NEO | Change in Fair Value for Outstanding Awards Granted in Prior Years

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

(632,748)

(212,267)

502,384

(553,066)

Non-PEO NEO | Change in Fair Value for Vested Awards

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

(74,348)

56,245

22,142

(76,170)

Non-PEO NEO | Prior-Year Fair Value for Forfeited Awards Granted in any Prior Year

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

0

0

0

0

Non-PEO NEO | Dividend Equivalents Paid

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

376,508

335,235

274,281

184,480

Non-PEO NEO | Pension Service Costs

Pay vs Performance Disclosure

Adjustment to Compensation, Amount

$ 461,714

$ 604,879

$ 564,549

$ 317,873