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Asset Impairment, Exit And Implementation Costs (Narrative) (Details) (USD $)
In Millions, unless otherwise specified
6 Months Ended 3 Months Ended 6 Months Ended 9 Months Ended 3 Months Ended 6 Months Ended 3 Months Ended 6 Months Ended
Jun. 30, 2011
Jun. 30, 2012
2011 Cost Reduction Program [Member]
Jun. 30, 2012
2011 Cost Reduction Program [Member]
Jun. 30, 2012
2011 Cost Reduction Program [Member]
Jun. 30, 2011
Smokeable Products [Member]
Jun. 30, 2011
Smokeable Products [Member]
Jun. 30, 2011
Smokeless Products [Member]
Jun. 30, 2011
Smokeless Products [Member]
Jun. 30, 2012
Other Costs [Member]
2011 Cost Reduction Program [Member]
Jun. 30, 2012
Net Gain [Member]
Recorded in Marketing Administrative and research Costs [Member]
Restructuring Cost and Reserve [Line Items]                    
Asset Impairment And Restructuring Exit Costs         $ 1 $ 3        
Integration costs             2 2    
Total net pre-tax restructuring charges expected to be incurred     300              
Employee separation costs     220              
Other restructuring costs, net     80           8  
Pre-Tax Implementation (Gain) Costs 0 9 (8)             (16)
Curtailment (gain) included in marketing, administration and research costs     (26)              
Net charges, inception to date       253            
Cash payments for restructuring and implementation   41 73              
Cash payments since inception       $ 82