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CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS (Unaudited) (USD $)
3 Months Ended 9 Months Ended
Sep. 30, 2014
Sep. 30, 2013
Sep. 30, 2014
Sep. 30, 2013
Condensed Consolidated Statements Of Operations        
Net sales $ 1,474,986 $ 2,399,256 $ 4,654,404 $ 7,483,933
Cost of sales 600,840 1,196,303 1,923,142 3,770,579
Gross profit 874,146 1,202,953 2,731,262 3,713,354
Operating expenses:        
Selling, general and administrative expenses 1,317,775 2,166,749 3,686,421 6,102,298
Loss from operations (443,629) (963,796) (955,159) (2,388,944)
Other income (expense):        
Loss on extinguishment of debt          (2,792,900)
Interest expense (86,628) (57,333) (245,781) (186,638)
Total other expense (86,628) (57,333) (245,781) (2,979,538)
Net loss (530,257) (1,021,129) (1,200,940) (5,368,482)
Series B convertible contractual dividends (74,730) (69,840) (224,189) (209,520)
Series B convertible deemed dividends          (1,532,722)
Loss attributable to common stockholders $ (604,987) $ (1,090,969) $ (1,425,129) $ (7,110,724)
Per share data:        
Net loss - basic and diluted $ (0.02) $ (0.04) $ (0.04) $ (0.24)
Series B convertible contractual dividends $ 0.00 $ 0.00 $ (0.01) $ (0.01)
Series B convertible deemed dividends          $ (0.07)
Net loss attributable to common stockholders - basic and diluted $ (0.02) $ (0.04) $ (0.05) $ (0.32)
Weighted average number of common shares outstanding - basic and diluted 29,949,512 26,101,517 27,694,705 22,347,613