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CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS (Unaudited) (USD $)
3 Months Ended 12 Months Ended
Mar. 31, 2014
Mar. 31, 2013
Dec. 31, 2013
Cash flows from operating activities      
Net loss $ (305,641) $ (4,078,366) $ (5,489,892)
Adjustments to reconcile net loss to net cash used in operating activities:      
Provision for doubtful accounts (41,458) (31,528)  
Provision for employee advance reserve (1,714)     
Depreciation and amortization 41,621 35,846  
Stock-based compensation 162,763 330,021  
Warrants issued to 2012 private placement investors    487,200  
Loss on extinguishment of notes and accounts payable    2,792,900  
Imputed value of services contributed 87,500 87,500  
Amortization of debt discount 54,035 44,363  
Changes in operating assets and liabilities:      
Accounts receivable 273,902 (6,238)  
Inventories - finished goods 31,149 85,519  
Prepaid expenses and other current assets 18,531 10,451  
Accounts payable - trade (383,331) (91,216)  
Accounts payable - related parties (5,445) 185,999  
Accrued expenses and other current liabilities 25,172 (340,265)  
Deferred revenue (17,002) 30,441  
Net cash used in operating activities (59,918) (457,373) (1,024,781)
Cash flows from investing activities      
Change in restricted cash    725,002  
Website development costs (34,866) (25,490)  
Net cash (used in) and provided by investing activities (34,866) 699,512  
Cash flows from financing activities      
Principal payments on equipment leases payable (13,159) (11,759)  
Proceeds from issuance of notes payable 100,000 500,000  
Repayment of notes payable    (2,000,000)  
Repayment of convertible notes payable    (1,000,000)  
Proceeds from the sale of common stock    2,526,973  
Proceeds from offering prior to reaching minimum offering amount    125,000  
Net cash provided by financing activities 86,841 140,214  
(Net decrease) net increase in cash (7,944) 382,353  
Cash - beginning of period 67,744      
Cash - end of period 59,800 382,353 67,744
Interest 25,523 367,978  
Non-cash investing and financing activities:      
Issuance of Series B preferred stock for settlement of accrued dividends 279,380 261,084  
Cashless exercise of warrants into common stock    6,934  
Warrants issued as debt discount in connection with notes payable 26,000 315,300  
Accrual of contractual dividends on Series B convertible preferred stock 74,730 69,840  
Deemed dividends on Series B convertible preferred stock    1,532,722  
Common stock and warrants issued in exchange of notes and accounts payable    3,625,900  
Conversion of accounts payable to notes payable    $ 40,000