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ORGANIZATION AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details) - USD ($)
9 Months Ended 12 Months Ended
Oct. 26, 2016
Oct. 21, 2016
Sep. 30, 2017
Dec. 31, 2016
Dec. 31, 2015
ORGANIZATION AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details) [Line Items]          
Common Stock Equivalents, Value $ 1,000,000 $ 1,000,000   $ 1,000,000  
Operating Loss Carryforwards       $ 12,451,000  
Operating Loss Carryforwards, Expiration Date       2035  
Liability for Uncertainty in Income Taxes, Current       $ 0 $ 0
Cash, Uninsured Amount       $ 229,000  
Employee Stock Option [Member]          
ORGANIZATION AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details) [Line Items]          
Antidilutive Securities Excluded from Computation of Earnings Per Share, Amount (in Shares)     20,315,000 20,715,000  
Trademarks [Member]          
ORGANIZATION AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details) [Line Items]          
Finite-Lived Intangible Asset, Useful Life       7 years  
Computer Equipment [Member]          
ORGANIZATION AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details) [Line Items]          
Property, Plant and Equipment, Useful Life       3 years  
Office Equipment [Member]          
ORGANIZATION AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details) [Line Items]          
Property, Plant and Equipment, Useful Life       5 years