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Segment Reporting
9 Months Ended
Sep. 30, 2011
Segment Reporting [Abstract] 
Segment Reporting

NOTE 7. SEGMENT REPORTING

The Company's four reportable segments are (1) its modular building rental division ("Mobile Modular"); (2) its electronic test equipment rental division ("TRS-RenTelco"); (3) its containment solutions for the storage of hazardous and non-hazardous liquids and solids division ("Adler Tanks"); and (4) its classroom manufacturing business selling modular buildings used primarily as classrooms in California ("Enviroplex"). The operations of each of these segments are described in Part I — Item 1, "Business", and the accounting policies of the segments are described in "Note 2 — Significant Accounting Policies" in the Company's Annual Report on Form 10-K for the year ended December 31, 2010. Management focuses on several key measures to evaluate and assess each segment's performance, including rental revenue growth, gross profit, income from operations and income before provision for income taxes. Excluding interest expense, allocations of revenue and expense not directly associated with one of these segments are generally allocated to Mobile Modular, TRS-RenTelco and Adler Tanks based on their pro-rata share of direct revenues. Interest expense is allocated among Mobile Modular, TRS-RenTelco and Adler Tanks based on their pro-rata share of average rental equipment at cost, intangible assets, accounts receivable, deferred income and customer security deposits. The Company does not report total assets by business segment. Summarized financial information for the nine months ended September 30, 2011 and 2010 for the Company's reportable segments is shown in the following table:

 

(dollar amounts in thousands)    Mobile
Modular
    TRS-RenTelco     Adler
Tanks
    Enviroplex 1     Consolidated  

Nine Months Ended September 30,

          

2011

          

Rental Revenues

   $ 59,689      $ 70,370      $ 42,049      $ —        $ 172,108   

Rental Related Services Revenues

     17,886        2,273        8,457        —          28,616   

Sales and Other Revenues

     16,835        19,149        341        20,415        56,740   

Total Revenues

     94,410        91,792        50,847        20,415        257,464   

Depreciation of Rental Equipment

     10,306        28,561        5,927        —          44,794   

Gross Profit

     40,970        41,561        35,053        5,014        122,598   

Selling and Administrative Expenses

     24,027        18,966        11,704        2,587        57,284   

Income from Operations

     16,943        22,595        23,349        2,427        65,314   

Interest Expense (Income) Allocation

     2,935        1,544        1,174        (166     5,487   

Income before Provision for Income Taxes

     14,008        21,051        22,175        2,593        59,827   

Rental Equipment Acquisitions

     27,556        47,454        45,846        —          120,856   

Accounts Receivable, net (period end)

     45,199        22,409        18,839        3,194        89,641   

Rental Equipment, at cost (period end)

     534,109        266,354        178,805        —          979,268   

Rental Equipment, net book value (period end)

     381,669        110,444        163,741        —          655,854   

Utilization (period end) 2

     67.0     66.3     90.5    

Average Utilization 2

     67.1     65.4     86.4    

2010

          

Rental Revenues

   $ 61,889      $ 60,083      $ 23,686      $ —        $ 145,658   

Rental Related Services Revenues

     17,206        1,622        6,890        —          25,718   

Sales and Other Revenues

     15,487        15,607        122        8,865        40,081   

Total Revenues

     94,582        77,312        30,698        8,865        211,457   

Depreciation of Rental Equipment

     10,291        27,527        3,847        —          41,665   

Gross Profit

     41,126        30,631        18,404        2,199        92,360   

Selling and Administrative Expenses

     21,239        16,798        8,750        2,142        48,929   

Income from Operations

     19,887        13,833        9,654        57        43,431   

Interest Expense (Income) Allocation

     2,664        1,349        782        (148     4,647   

Income before Provision for Income Taxes

     17,223        12,484        8,872        205        38,784   

Rental Equipment Acquisitions

     19,070        32,613        41,539        —          93,222   

Accounts Receivable, net (period end)

     49,721        19,865        13,267        6,059        88,912   

Rental Equipment, at cost (period end)

     514,597        250,063        122,382        —          887,042   

Rental Equipment, net book value (period end)

     370,971        101,157        115,021        —          587,149   

Utilization (period end) 2

     67.4     67.4     77.4    

Average Utilization 2

     67.8     66.1     73.1    

1 Gross Enviroplex sales revenues were $20,512 and $9,150 for the nine months ended September 30, 2011 and 2010, respectively, which includes inter-segment sales to Mobile Modular of $97 and $285, respectively, which have been eliminated in consolidation.
2 Utilization is calculated each month by dividing the cost of rental equipment on rent by the total cost of rental equipment excluding accessory equipment and, for Mobile Modular and Adler Tanks, excluding new equipment inventory. The Average Utilization for the period is calculated using the average costs of rental equipment.

No single customer accounted for more than 10% of total revenues for the nine months ended September 30, 2011 and 2010. In addition, total foreign country customers and operations accounted for less than 10% of the Company's revenues and long-lived assets for the same periods.