8-K

                       SECURITIES AND EXCHANGE COMMISSION

                             Washington, D.C. 20549


                                    FORM 8-K

                          _____________________________

                                 CURRENT REPORT

                     Pursuant to Section 13 or 15(d) of the
                         Securities Exchange Act of 1934

                         Date of Report: October 7, 2003
                        (Date of earliest event reported)

                          _____________________________

                       ACTION PRODUCTS INTERNATIONAL, INC.
             (Exact name of registrant as specified in its charter)

                          _____________________________

           Florida                        000-13118              59-2095427
(State or other jurisdiction of          (Commission           (IRS Employer
incorporation or organization)           File Number)        Identification No.)

                        390 N. ORANGE AVENUE, SUITE 2185
                             ORLANDO, FLORIDA 32801
               (Address of principal executive offices, zip code)

                                 (407) 481-8007
              (Registrant's telephone number, including area code)



Item 9. Regulation FD Disclosure.

     The following information is furnished pursuant to Item 9, "Regulation FD
Disclosure" and Item 12, "Results of Operations and Financial Condition."

     On October 7, 2003, Action Products International, Inc. (the "Company")
issued a press release setting forth the Company's, third-quarter and nine
month, 2003 revenues. A copy of the Company's press release is attached hereto
as Exhibit 99(a).

Exhibit Index

99(a) Press release, dated: October 7, 2003, issued by Action Products
International, Inc.

                                   SIGNATURES

     Pursuant to the requirements of the Securities Exchange Act of 1934, the
Registrant has duly caused this Form 8-K to be signed on its behalf by the
undersigned hereunto duly authorized.

                                            ACTION PRODUCTS INTERNATIONAL, INC.

Date: October 8, 2003                              By:  /s/Robert L. Burrows
                                                        --------------------
                                                        Robert L. Burrows
                                                        Chief Financial Officer

EX-99.A

FOR:      ACTION PRODUCTS INTERNATIONAL, INC.

CONTACTS: Warren Kaplan, Chairperson
          407-481-8007 Ext 723
          investor@apii.com

       Action Products Has Record Sales for Third Quarter and Nine Months
                  Company Again Raises Sales Forecast for 2003.

ORLANDO, Florida (October 7, 2003) - Action Products International Inc.
(NASDAQ-SC: APII), a leading toy designer and manufacturer of educational and
positive branded toys announced today that sales for the third quarter ending
Sept. 30, 2003 were $2,724,000 versus $1,944,900 for the third quarter of 2002,
exceeding the previous estimates. This represents a sales gain of 40%. For the
nine months ending Sept. 30, 2003, the sales were $6,375,000 versus $4,882,700
for the corresponding period in 2002 a gain of 31% exceeding the anticipated
gains of 25%.

Bill Bordegon, Vice President of Sales and Marketing said, "We are pleased with
our sales achievements and more important is the gain we obtained in expanding
areas of distributions. We now have approximately 5,000 retail sales points for
our products. Our advanced orders for October 2003 already exceed our sales of
Oct 2002 so we expect another great comparison for the fourth quarter. The real
excitement though, is the new products we are developing and the sales gains we
expect in 2004."

As a result, the company is again raising its sales estimate for 2003 to $8.1 -
$8.3 million from last year's $6.4 million. The company guidance for sales in
2004 is currently $10.0 - $10.5 million before acquisitions.

As of Sept 26, 2003, 188,642 warrants of the 3,272, 092 distributed to
stockholders as a dividend and 60,000 privately held warrants were exercised all
at a price of $2.00 per share adding nearly $500,000 in equity capital.

ABOUT ACTION PRODUCTS INTERNATIONAL

Action Products International, Inc. is a leading designer and manufacturer of
educational and positive non-violent branded toys for children in preschool
through primary grades, emphasizing fun, quality brands including Jay Jay The
Jet Plane Wooden Adventure System(TM), I Dig Dinosaurs(R) and I Dig Treasures(R)
excavation activity kits, Space Voyagers(R) ("The most authentic Space Toys on
Earth"), Climb@Tron(TM) window-climbing animals and robots, Play and Store(TM)
themed playsets, Kidz Workshop(TM) wooden projects, and Drop Zone Extreme(TM)
parachute toys. Its products are marketed and sold to specialty retailers,
museums, toy stores, theme parks, attractions, zoos, catalog companies, Internet
retailers, and educational markets in the United States and worldwide.



For more information on Action Products toys, email marketing@apii.com

Any statements that are not historical facts contained in this release are
forward-looking statements. It is possible that the assumptions made by
management for purposes of such statements may not materialize. Actual results
may differ materially from those projected or implied in any forward-looking
statements. Such statements may involve risks and uncertainties, including but
not limited to those relating to product demand, pricing, market acceptance, the
effect of economic conditions, and intellectual property rights and the outcome
of competitive products, risks in product development, the results of financing
efforts, the ability to complete transactions, and other factors discussed from
time to time in the Company's Securities and Exchange Commission filings. The
Company undertakes no obligation to update or revise any forward-looking
statement for events or circumstances after the date on which such statement is
made.