SCHEDULE II Valuation and Qualifying Accounts (Details) (USD $) In Thousands, unless otherwise specified	12 Months Ended
	Oct. 31, 2012	Oct. 31, 2011	Oct. 31, 2010
Allowance for doubtful accounts and notes receivable reserves
Movement in allowance for doubtful accounts and notes receivable reserves and accrued advertising and marketing programs
Balance at the beginning of the period	$ 2,040	$ 3,904	$ 4,151
Charged to costs and expense	2,160	6	666
Other	12	55	70
Deductions	479	1,925	983
Balance at the end of the period	3,733	2,040	3,904
Accrued advertising and marketing programs
Movement in allowance for doubtful accounts and notes receivable reserves and accrued advertising and marketing programs
Balance at the beginning of the period	47,161	43,095	45,298
Charged to costs and expense	214,474	190,021	191,799
Deductions	205,371	185,955	194,002
Balance at the end of the period	$ 56,264	$ 47,161	$ 43,095