EX-99.2 3 d668467dex992.htm EX-99.2 EX-99.2
Investor Meetings
February 2014
Exhibit 99.2


Forward-Looking Statements
2
The forward-looking statements are based upon management’s beliefs and assumptions. Any forward-looking
statement made herein speaks only as of the date of this presentation. Factors or events that could cause our actual
results to differ may emerge from time to time, and it is not possible for us to predict all of them. We  undertake no
obligation to publicly update any forward-looking statement, whether as a result of new information, future
developments or otherwise, except as may be required by law.
This presentation includes forward-looking statements within the meaning of Section 27A of the Securities Act of
1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, with respect to the
financial condition, liquidity, results of operations, future performance and business of CNB Financial Corporation.
These forward-looking statements are intended to be covered by the safe harbor for “forward-looking statements”
provided by the Private Securities Litigation Reform Act of 1995. Forward-looking statements are those that are
not historical facts. Forward-looking statements include statements with respect to beliefs, plans, objectives,
goals, expectations, anticipations, estimates and intentions that are subject to significant risks and uncertainties
and are subject to change based on various factors (some of which are beyond our control). Forward-looking
statements often include the words “believes,” “expects,” “anticipates,” “estimates,” “forecasts,” “intends,” “plans,”
“targets,” “potentially,” “probably,” “projects,” “outlook” or similar expressions or future conditional verbs such as
“may,” “will,” “should,” “would” and “could.” Such known and unknown risks, uncertainties and other factors that
could cause the actual results to differ materially from the statements, include, but are not limited to: (i) changes
in general business, industry or economic conditions or competition; (ii) changes in any applicable law, rule,
regulation, policy, guideline or practice governing or affecting financial holding companies and their subsidiaries
or with respect to tax or accounting principles or otherwise; (iii) adverse changes or conditions in capital and
financial markets; (iv) changes in interest rates; (v) higher than expected costs or other difficulties related to
integration of combined or merged businesses; (vi) the inability to realize expected cost savings or achieve other
anticipated benefits in connection with business combinations and other acquisitions; (vii)  changes in the quality
or composition of our loan and investment portfolios; (viii) adequacy of loan loss reserves; (ix) increased
competition; (x) loss of certain key officers; (xi) continued relationships with major customers; (xii) deposit
attrition; (xiii) rapidly changing technology; (xiv) unanticipated regulatory or judicial proceedings and liabilities
and other costs; (xv) changes in the cost of funds, demand for loan products or demand for financial services;
and (xvi) other economic, competitive, governmental or technological factors affecting our operations, markets,
products, services and prices. Such developments could have an adverse impact on our financial position and
our results of operations.


CNB Financial Overview
CNB Financial is a full-service bank,
headquartered in Clearfield, PA, providing
services, including trust and wealth
management, to individuals, businesses,
governments, and institutional customers
As of December 31, 2013:
3
Source:
SNL
Financial
and
company
data.
Information
and
data
as
of
December
31,
2013.
Assets: $2.1 billion
Loans: $1.3 billion
Deposits: $1.8 billion
Operates 37 branches in North Central
Pennsylvania and Ohio through its principal
subsidiary, CNB Bank
CNB Bank is a regional independent
community bank operating:
22 branches in North Central
Pennsylvania
7 full-service branches through
ERIEBANK, a division of CNB Bank
headquartered in Erie, PA
8 full-service branches through its
newest division FCBank,
headquartered in Bucyrus, Ohio
Holiday Financial Services: Consumer
loan company with 11 offices
NASDAQ-listed under the symbol “CCNE”


Strong Balance Sheet Growth
Successfully closed on previously announced acquisition of FC Banc Corp during the fourth quarter
Loans of $1.3 billion at December 31, 2013 represents 39.6% growth over December 31, 2012, comprising of
26.7% from the FC acquisition and organic growth of 12.9%
Deposits of $1.8 billion at December 31, 2013 represents 23.6% growth over December 31, 2012, comprising
of 22.4% from the FC acquisition and organic growth of 1.23%
Profitability
Pre-tax net income of $25.1 million* excluding gain on sale of investment securities and merger costs in 2013,
up 13.0% from the prior year
Return on assets of .88% and return on equity of 11.38%
Net interest margin of 3.47%
Superior Asset Quality
Nonperforming assets to total assets of 0.61%
Net charge-offs to average loans of 0.38%
Allowance for loan losses to loans of 1.25%
Capital
Tangible common equity to tangible assets of 6.34%*
Leverage ratio of 7.96%
Tier 1 Risk Based Ratio of 12.51%
Total Risk Based Capital Ratio of 13.72%
2013 Highlights
4
Note: Financial data as of or for the full year ended December 31, 2013
* Please see the Appendix for a reconciliation of non-GAAP financial information.


5
1865
1934
1984
2005
2006
2008
2009         2010          2013
1865:
County
National Bank
of Clearfield
established
1934:
Reorganizes
through a stock
offering to existing
depositors
1984:
Forms
CNB
Financial Corporation
holding company
2005:
ERIEBANK is
formed
2005:
Purchases
assets
of Holiday Consumer
Discount Company and
forms Holiday Financial
Services Corporation
2006:
Conversion
to a state banking
charter
2010:
Joseph
Bower
becomes CEO after
retirement of William
Falger
2008-2009:
Receives
approval to raise $21
million  via TARP;
CNB chooses not to
participate
2010:
Capital
raise of $34.5
million
2013:
Acquisition of
FC Banc Corp.
headquartered
in Bucyrus,
Ohio with $360
million in
assets
History of CNB Financial


6
Created
bank
division
with
"blank
sheet
of
paper“
in
2005
Opportunity to build commercial based service model
Market
not
overbanked,
yet
dominated
by
larger
players
PNC,
Citizens
Opportunity
magnified
through
NCC
acquisition
and
entry
of
First
Niagara
Smaller customers being neglected by larger institutions
Significantly greater population than our home markets
Erie is fourth largest city in Pennsylvania
Central location between Buffalo-Cleveland-Pittsburgh
Approximately 13,000 businesses in Erie county
Historically manufacturing economy making transition to service industries
Major employers: GE Transportation, Erie Insurance, Plastek Group, Hamot
Strong health care component
Four universities
2010
Lake Erie
NY
PA
OH
Expansion into Erie


Today
7
At December 31, 2013:
Seven branches
$366 million in loans
$580 million in deposits


FC Banc Corp. Transaction Benefits
Provided entrance into Central Ohio with an acquisition of meaningful size and scale
Entrance
into
5
new
markets,
similar
to
those
that
CNB
currently
serves,
with
dominant
market share position
$360 million in total assets; $248 million in loans; and $332 million in deposits
Opportunity to replicate CNB’s already successful ERIEBANK model in a market conducive
to CNB’s business plan
Significant opportunity for both organic and strategic growth going forward
Significant
accretion
to
EPS
expected
in
the
first
full
combined
year
without
significant
TBV
dilution
5.4%
EPS
accretion
expected
in
first
full
year
with
TBV
dilution
earned
back
by
the
end
of 2014
8


Experienced Management Team
Years at
Years in
Executive
Title
CCNE
Industry
Joseph B. Bower Jr.
President & Chief Executive Officer
17
21
Mark D. Breakey
EVP & Chief Credit Officer
23
29
David J. Zimmer
President of ERIEBANK
9
30
Brian W. Wingard
Treasurer and Chief Financial Officer
6
6
Joseph E. Dell Jr.
SVP & Senior Commercial Lending Officer
1
30
Richard L. Greslick Jr.
Secretary and SVP/Administration
16
16
Vincent C. Turiano
SVP of Operations
5
41
9


CNB Stock Price Performance
Since its follow-on offering in 2010, CNB has outperformed
the NASDAQ Bank Index
Source: SNL Financial. Price change from 6/14/10 to 1/24/14
10


Strong Organic Loan and Deposit Growth
Strong organic loan and deposit
growth through the financial crisis
and recession
Fundamental focus on originating
loans in-market and funding with
local, low-cost core deposits
The Bank strives to be more
customer-driven than its competitors
and builds long-term customer
relationships by being reliable and
competitively priced
11
Total Loans
Total Deposits
5-Year
CAGR:
Organic 9.5%
5-Year
CAGR:
Total 17.6%
Organic 13.0%
Total 14.2%
0
200,000
400,000
600,000
800,000
1,000,000
1,200,000
1,400,000
2008Y
2009Y
2010Y
2011Y
2012Y
2013Y
0
200,000
400,000
600,000
800,000
1,000,000
1,200,000
1,400,000
1,600,000
1,800,000
2,000,000
2008Y
2009Y
2010Y
2011Y
2012Y
2013Y


Diversified Loan Portfolio
$795 million
6.43% yield
$1.3 billion
5.18% yield
12
0
0
0.00
0
Residential
Mortgage
33.2%
Commercial
Real Estate
26.8%
C&I
32.4%
Consumer
7.6%
12/31/10
0
0
0
Residential
Mortgage
35.1%
Commercial
Real Estate
38.3%
C&I
21.4%
Consumer
5.2%
12/31/13


Attractive Deposit Mix
$1.2 billion
1.42% cost of deposits
$1.8 billion
0.56% cost of deposits
13
Non-
interest
Bearing
12.1%
Savings
56.1%
Retail CDs
17.5%
Jumbo CDs
14.2%
12/31/10
Non-
interest
Bearing
12.1%
MMDA &
Savings
73.5%
Retail CDs
7.4%
Jumbo CDs
7.0%
12/31/13


Deposit Market Share
Source:  SNL Financial. Deposit market share as of June 30, 2013
CNB Growth
Market Growth
Market
Rank
# of
Branches
CNB
Deposits
($000)
CNB
Deposit
Market
Share (%)
Year
over
Year (%)
5-Year
CAGR
(%)
Total
Deposits in
Market
($000)
Year over
Year (%)
5-Year
CAGR (%)
Clearfield, PA
1
11
449,038
33.96
3.26
2.52
1,322,107
0.06
0.19
Erie, PA
5
4
426,736
10.09
6.13
51.94
4,228,343
3.57
5.56
Elk, PA
2
4
165,653
24.09
3.34
11.21
687,547
2.05
1.29
Crawford, OH
2
2
132,660
17.81
6.93
5.52
744,874
0.46
1.20
Crawford, PA
5
2
124,153
10.17
39.24
-
1,220,579
4.25
2.68
Mc Kean, PA
3
3
122,177
14.73
3.55
10.75
829,566
2.69
4.91
Franklin, OH
17
2
111,671
0.26
0.47
23.97
42,412,438
6.91
10.37
Centre, PA
9
1
84,641
3.16
7.94
11.64
2,680,576
7.21
7.26
Jefferson, PA
5
1
60,432
6.79
0.54
11.50
890,119
(1.18)
1.29
Warren, PA
4
1
59,694
7.03
(3.01)
33.49
848,819
5.83
4.70
Cambria, PA
10
1
51,717
1.87
0.87
6.33
2,770,851
(0.21)
2.47
Knox, OH
6
1
36,705
4.98
5.30
12.63
736,557
2.55
3.39
Morrow, OH
4
1
32,294
16.34
1.23
7.16
197,582
3.78
2.29
Richland, OH
13
1
10,753
0.63
10.32
-
1,705,766
(2.10)
1.43
Holmes, OH
9
1
2,880
0.39
-
-
730,505
3.50
6.27
Indiana, PA
9
1
2,645
0.11
-
-
2,436,997
20.10
4.62
Total
37
1,873,849
2.91
6.02
14.83
64,443,226
5.93
7.82
14


Improved Profitability
* Please see the Appendix for a reconciliation of non-GAAP financial information.
15


Stable Net Interest Margin
16
0.00
1.00
2.00
3.00
4.00
5.00
6.00
7.00
8.00
2008Y
2009Y
2010Y
2011Y
2012Y
2013Y
Net Interest Margin
Yield on Interest Earning Assets
Cost of Interest Bearing Liabilities


Superior Asset Quality
Source: SNL Financial. NPAs excluded restructured loans. Texas ratio defined as NPA & Loans 90+/
Tangible Common Equity + LLR.
0
0
0
0
0.42
1.17
0.93
1.09
0.85
0.61
2008Y
2009Y
2010Y
2011Y
2012Y
2013Y
NPAs/Assets
0
0
0
0
0.28
0.49
0.56
0.38
0.55
0.38
2008Y
2009Y
2010Y
2011Y
2012Y
2013Y
NCOs/Average Loans
0
0
0
0
1.29
1.37
1.35
1.48
1.51
1.25
2008Y
2009Y
2010Y
2011Y
2012Y
2013Y
Loan Loss Reserves/Gross
Loans
0
0
0
0
7.06
20.30
14.82
18.85
16.90
8.64
2008Y
2009Y
2010Y
2011Y
2012Y
2013Y
Texas Ratio
17


Strong Capital Levels
0
0
0
0
5.12
5.08
7.05
7.61
7.63
6.34
2008Y
2009Y
2010Y
2011Y
2012Y
2013Y
Tangible Common
Equity/Tangible Assets*
0
0
0
0
8.40
7.87
8.81
8.22
8.06
7.96
2008Y
2009Y
2010Y
2011Y
2012Y
2013Y
Leverage Ratio
0
0
0
0
10.80
10.70
14.13
13.89
14.03
12.51
2008Y
2009Y
2010Y
2011Y
2012Y
2013Y
Tier 1 Risk Based Ratio
0
0
0
0
12.00
11.95
15.38
15.14
15.28
13.72
2008Y
2009Y
2010Y
2011Y
2012Y
2013Y
Total Risk Based Ratio
18
* Please
see
the
Appendix
for
a
reconciliation
of
non-GAAP
financial
information.


CNB’s Growth Strategy
Organic
/
De
Novo
Growth
Strategy
Acquisition
Strategy
19
ERIEBANK growth continues to be
strong
Continue to open loan production
offices to fill-in our markets
FCBank market provides for organic
growth through new offices and
additional lenders
Expand our presence into new
markets that fit our business
model (i.e. FCBank)
Bring significant talent
M&A is not a priority in our growth
strategy; however, we will remain
opportunistic and would consider a
transaction that would:


Appendix
20


Non-GAAP Financial Reconciliation
Tangible common equity to tangible assets is a non-GAAP financial measure calculated using GAAP amounts.  Tangible
common
equity
is
calculated
by
excluding
the
balance
of
goodwill
and
other
intangible
assets
from
the
calculation
of
shareholders’
equity.
Tangible
assets
is
calculated
by
excluding
the
balance
of
goodwill
and
other
intangible
assets
from
the calculation of total assets.  CNB believes that this non-GAAP financial measure provides information to investors that is
useful in understanding our financial condition.  Because not all companies use the same calculations of tangible common
equity and tangible assets, this presentation may not be comparable to other similarly titled measures calculated by other
companies.  A reconciliation of this non-GAAP financial measure is provided below.
21
Year ended December 31,
($ in thousands)
2008
2009
2010
2011
2012
2013
Total Shareholders' Equity
$62,467
$69,409
$109,645
$131,889
$145,364
$164,911
Less Goodwill
10,821
      
10,821
    
10,821
    
10,821
    
10,946
    
27,194
    
Less Other Intangible Assets
185
           
85
           
-
          
-
          
-
          
4,583
      
Tangible Common Equity
$51,461
$58,503
$98,824
$121,068
$134,418
$133,134
Total Assets
$1,016,518
$1,161,591
$1,413,511
$1,602,207
$1,773,079
$2,131,289
Less Goodwill
10,821
      
10,821
    
10,821
    
10,821
    
10,946
    
27,194
    
Less Other Intangible Assets
185
           
85
           
-
          
-
          
-
          
4,583
      
Tangible Assets
$1,005,512
$1,150,685
$1,402,690
$1,591,386
$1,762,133
$2,099,512
Total Shareholders' Equity / Total Assets
6.15%
5.98%
7.76%
8.23%
8.20%
7.74%
Tangible Common Equity / Tangible Assets
5.12%
5.08%
7.05%
7.61%
7.63%
6.34%


Non-GAAP Financial Reconciliation
The following is a non-GAAP disclosure of net income excluding the effects of net realized gains on the sale of available for
sale securities and one-time merger costs:
22
Year ended December 31,
($ in thousands)
2012
2013
Pre-tax net income, GAAP basis
$23,547
$23,019
Net realized gains on available-for-sale securities
(1,379)
(355)
Merger costs
-
2,396
Pre-tax net income, non-GAAP
$22,168
$25,060
Effective tax rate
After-tax net income, GAAP basis
$17,136
$16,679
Net realized gains on available-for-sale securities
(896)
(231)
Merger costs, net of tax
-
1,362
After-tax net income, non-GAAP
$16,240
$17,810