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Intangible Assets and Goodwill (Tables)
6 Months Ended
Jan. 31, 2022
Goodwill and Intangible Assets Disclosure [Abstract]  
Components of amortizable intangible assets
The components of amortizable intangible assets are as follows:

January 31, 2022July 31, 2021
Accumulated
Accumulated
CostAmortizationCost
Amortization
Dealer networks/customer relationships
$1,124,776 $376,085 $861,562 $327,751 
Trademarks
361,817 70,459 311,208 62,675 
Design technology and other intangibles
269,24672,223215,95662,237
Non-compete agreements
1,4005251,400292
Total amortizable intangible assets
$1,757,239 $519,292 $1,390,126 $452,955 
Estimated amortization expense
Estimated future amortization expense is as follows:

For the remainder of the fiscal year ending July 31, 2022$81,685
For the fiscal year ending July 31, 2023145,539
For the fiscal year ending July 31, 2024132,955
For the fiscal year ending July 31, 2025120,633
For the fiscal year ending July 31, 2026108,912
For the fiscal year ending July 31, 2027 and thereafter648,223
$1,237,947
Schedule of goodwill
Changes in the carrying amount of goodwill by reportable segment for the six months ended January 31, 2022 are summarized as follows:

North American TowablesNorth American MotorizedEuropeanOtherTotal
Net balance as of August 1, 2021$344,975 $53,875 $1,041,697 $122,708 $1,563,255 
Fiscal 2022 activity:
Goodwill acquired— — — 389,838 389,838 
Measurement period adjustments— — — 49 49 
Foreign currency translation — — (64,390)— (64,390)
Net balance as of January 31, 2022$344,975 $53,875 $977,307 $512,595 $1,888,752 

Changes in the carrying amount of goodwill by reportable segment for the six months ended January 31, 2021 are summarized as follows:

North American TowablesNorth American MotorizedEuropeanOtherTotal
Net balance as of August 1, 2020$333,786 $— $1,037,929 $104,826 $1,476,541 
Fiscal 2021 activity:
Goodwill acquired18,845 43,491 — 17,882 80,218 
Foreign currency translation— — 25,231 — 25,231 
Net balance as of January 31, 2021$352,631 $43,491 $1,063,160 $122,708 $1,581,990