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Intangible Assets and Goodwill (Tables)
9 Months Ended
Apr. 30, 2020
Goodwill and Intangible Assets Disclosure [Abstract]  
Components of Amortizable Intangible Assets
The components of amortizable intangible assets are as follows:
Weighted-Average
RemainingApril 30, 2020July 31, 2019
Life in Years atAccumulated
Accumulated
April 30, 2020CostAmortizationCost
Amortization
Dealer networks/customer relationships
17$736,066  $233,652  $750,641  $191,017  
Trademarks
17265,083  43,665  268,778  34,518  
Design technology and other intangibles
9197,916  33,490  196,616  19,689  
Total amortizable intangible assets
$1,199,065  $310,807  $1,216,035  $245,224  
Estimated Amortization Expense
Estimated future amortization expense is as follows:
For the remainder of the fiscal year ending July 31, 2020$24,196  
For the fiscal year ending July 31, 2021103,392  
For the fiscal year ending July 31, 2022106,597  
For the fiscal year ending July 31, 202387,031  
For the fiscal year ending July 31, 202478,732  
For the fiscal year ending July 31, 2025 and thereafter488,310  
$888,258  
Schedule of changes in the carrying amount of goodwill by reportable segment
Changes in the carrying amount of goodwill by reportable segment for the nine months ended April 30, 2020 are summarized as follows:
North American TowablesNorth American MotorizedEuropeanOtherTotal
Net balance as of August 1, 2019$334,822  $—  $980,339  $42,871  $1,358,032  
Fiscal 2020 activity:
Goodwill acquired—  —  —  62,366  62,366  
Measurement period adjustments—  —  1,282  —  1,282  
Foreign currency translation—  —  (24,243) —  (24,243) 
Impairment charge(1,036) —  —  —  (1,036) 
Net balance as of April 30, 2020$333,786  $—  $957,378  $105,237  $1,396,401  

Changes in the carrying amount of goodwill by reportable segment for the nine months ended April 30, 2019 are summarized as follows:
North American TowablesNorth American MotorizedEuropeanOtherTotal
Net balance as of August 1, 2018$334,822  $—  $—  $42,871  $377,693  
Fiscal 2019 activity:
Goodwill acquired—  —  994,427  —  994,427  
Foreign currency translation—  —  (21,933) —  (21,933) 
Net balance as of April 30, 2019$334,822  $—  $972,494  $42,871  $1,350,187