ex99-1.htm

n Total Assets $2.6 bil

n Branches 69

n FTE 830

n Market Cap $480 mil

n Institutional Ownership 56%

n Avg Daily Volume $2.5 mil

Date: June 30, 2009

Value in the Banking Sector?
Checklist for success in current environment:

Capital

n Strongly capitalized

Markets

n Solid Distribution Network

n Stable Geographic Markets

n Disciplined Competition

Performance

n Strong Net Interest Margin

n Strong NIM Management

n Strong Fee income

n Ability to control expenses

Growth

n Liquidity to grow

n Ability to grow share in market

n Opportunity to grow into new markets

Management

City Holding Company:

n Markets: Operates an extremely strong
retail/commercial franchise in stable
markets with disciplined competition

n Performance: Has Consistently
outperformed peers with respect to
earnings, capital, and liquidity

n Asset Quality: strong compared to peers
and City’s management has recognized
and dealt with issues

n Growth: Growing and succeeding in
slow-growth stable markets with
targeted expansion into new markets

1st Branch Share & 9% Deposit Share

in Huntington WV/Ashland KY MSA

$3.8 Billion

1st Branch Share & 10% Deposit Share

in WV’s largest market; $5.3B

1st & 27% Deposit Share

$2.0 Billion

2nd Branch Share & 8% Deposit

Share in Morgan, Berkeley

& Jefferson Co. WV

$1.9 Billion

Key Markets

CHCO is consistently among the
most profitable:

2005

2006

2007

2008

2008 Peers

Median

2009

1st Half

Reported ROA

2.09%

2.11%

2.03%

1.12%

0.58% - 87th
%ile

1.63%

ROTE

22.3%

22.4%

21.0%

11.4%

8.5% - 69st
%ile

18.4%

Tangible Common
Equity/TA

9.5%

10.1%

9.7%

8.83%

6.4% - 90th
%ile

9.11%

NIM

4.49%

4.56%

4.34%

4.64%

3.67%- 92nd
%ile

4.29%

Efficiency Ratio

46.7%

44.5%

45.9%

46.3%

63.1% - 92nd
%ile

50.4%

Non-Int
Rev/Total Rev

34%

36%

23% - 94th
%ile

37.7%

* Non-Int Reve excludes gain on Visa IPO; Securities Losses

CHCO’s Cost of Funds Advantage:

CHCO

Peers

Advantage

CD’s

3.87%

3.81%

-6 Bps

Interest Bearing
Deposits

2.48%

2.74%

26 Bps

Total Deposits

2.08%

2.33%

25 Bps

Interest Bearing
Liabilities

2.48%

2.90%

52 Bps

Top quartile

Favorable Revenue Profile for the
current yield curve environment:

24%

76%

64%

*As of December 31, 2008. Non-
interest income excludes other than
temporary impairment losses and
VISA IPO gain

Sample of 249 reporting publicly traded
banks and thrifts with assets between
$1 and $10 billion as of December 31,
2008, excluding investment
gains/losses

94th percentile

Asset Quality

• City’s Loans are 60% Retail/40% Comm’l

• City’s market area tends to be more stable

• Real Estate prices in City’s market area have

been relatively stable

• City’s Past-due loan trends are stable

• City’s non-performing asset levels are

stronger than peers

• City has been aggressive about charging

down non-performing loans

Conservative Loan Portfolio Mix

Loan to Deposits 88.8%

Loan to Deposits 98.8%

Sample of 266 publicly traded banks
and thrifts with assets between $1-$10
billion as of December 31, 2007

As of December 31, 2008

Past-Due Loans (30+ days)

Past-due loans trends are stable and reflect better
economics in City’s core markets

12/05

12/06

12/07

12/08

6/30/09

Residential

1.14%

0.76%

0.91%

o.63%

0.84%

Home
Equity

0.37%

0.34%

0.63%

0.39%

0.51%

Consumer

2.32%

0.99%

0.86%

0.84%

0.28%

CMRE

0.11%

0.03%

0.26%

0.19%

0.15%

C&I

0.12%

1.47%

0.02%

0.21%

0.57%

Greenbrier Resort Speculative
Properties - 6/30/09

Original Loan Balances $ 18.6 MM

Current Loan Book Balance $ 7.6 MM

OREO $ 6.7 MM

Specific Reserve in ALLL ( $ 2.2 MM)

On-Balance Sheet: $ 12.1 MM (65% of orig loan)

Investment Portfolio at 3/31/09

Orig.

Cost

Other than
Temporary
Impairment
Charges (Cumm)

Unrealized
Gains/
(Losses)

Carrying
Value

FNMA & FHLMC Pfd

$22.7

($21.1)

($1.0)

$0.6

Municipals

$ 49.3

($0.4)

$48.8

MBS

$292.8

$6.2

$299.0

Pool Bank Trust Pfd

$ 27.1

($18.3)

($5.4)

$3.4

Single Issue Bank
Trust Pfd; Bank
Holding Company
Pfd;

Sub-debt of FI’s

$110.8

($1.0)

($14.0)

$95.8

Money Markets &
Mutual Funds

$64.8

Fed & FHLB Stock

$ 13.0

$13.0

Bank Equities

$ 8.9

($3.0)

$5.9

CHCO is well positioned with respect to
interest rate risk:

Immediate Basis Point
Change in Interest
Rates

Estimated Increase of
Decrease in Net Income
between 1-12 months

+300 Bp

+11.9%

+200 Bp

7.4%

+100 Bp

3.0%

Data: March 31. 2009

Interest Rate Risk to Net
Interest Margin:

- Purchased 2005-2006
- Sold late 2008
- Positions CHCO for rising rates

Notional

Prime Rate

Term Date

$100MM

June 2011

$100MM

7.75%

May 2011

$50MM

6.75%

Nov 2009

$50MM

6.75%

Nov 2008

$100MM

June 2010

$100MM

June 2009

Prime-based Floors:

Interest Rate Risk Summary:

u CHCO is less dependent upon NII than its
peers

t Fee income in top 10% of peer group

u CHCO’s NIM is strong relative to peers based
upon strong core deposit franchise

u Due to Prime-based floors, CHCO’s NIM is
among the best in the industry

t In 2nd Q of 2009, Prime-based floors were
worth 47 bp of NIM

u CHCO is positioned to benefit from economic
recovery

t An increase of 300 Bp in rates would result
in an increase of 41 bp of NIM

Previously Securitized Loans:

Core growth in revenues in 2003-2008 offset
lower earnings from PSL balances

2004

2005

2006

2007

2008

2009
Projected

Average
Balances

$83.5
MM

$42.9
MM

$22.3
MM

$10.5
MM

$5.2 MM

$3.6MM

Rate

17.4%

26.6%

42.2%

69.1%

108%

120%

Gross
Interest
Revenue

$14.5
MM

$11.4
MM

$9.4
MM

$7.3 MM

$5.6MM

$4.0MM

n Opportunity:
City’s mix is 40%
Commercial/60%
Retail reflecting
City’s historic retail
focus.

n Opportunity: Some
competitors have
stopped lending.

n Opportunity:
City has launched a
successful new cash
management initiative
to address depository
needs of larger
business customers.

Expansion into Bluefield WV-VA:

Bluefield WV-VA:

County Deposits:$1.7 billion

Branches: 50

Largest Competitors: BB&T (27%), FCBC (26%)

City’s Newest Location: Hurricane WV

Putnam Co. WV:

County Deposits:$761 MM

Branches: 18

Largest Competitors:

Putnam Co. Bank (50%)

BB&T (10%)

CityInsurance

n 2006 Revenues $2.3 million

n 2007 $4.1 million

n 2008 $4.2 million

n 2009 YTD $3.3 million

Strategies:

u Added Workers Compensation Dept in 2006/7

u Added Personal Lines Department in 2006/7

u Opened Beckley WV Office in 2006/7

u Opened Martinsburg Office in 4th Q 2008

u Opened Ashland Office in 4th Q 2008

u Acquired Nitro-based Patton Ins. Agency in Dec 2008

u Added Medicus Representation in late 2008

u Acquired Teays Valley based Dickens & Clark in Apr 09

CHCO: Capital Flexibility

Tangible Common Equity at 6/30/09: 9.11%

No TARP!!!!

Dividends

- Increased 10% in April 2004 to $0.88

- Increased 14% in April 2005 to $1.00

- Increased 12% in April 2006 to $1.12

- Increased 11% in April 2007 to $1.24

- Increased 10% in April 2008 to $1.36

- Dividend Yield over 4%

Share Repurchases

- Purchased 1,651,172 shares in 2007 and 2008 (9.4% of
outstanding shares at 12/31/06)

- Driven by CHCO’s strong profitability, coupled with
CHCO’s dividend coverage ratio against first call
estimates, CHOC can achieve greater long-term share
repurchase activity than peers.

A Deep, Diverse, and Young
Management Team

TITLE EXPERIENCE AGE JOINED

n CEO PPLS; CHCO CFO,PHD 46 2001

n EVP-Retail PPLS 53 2001

n CFO Public Accounting,CPA 43 2005

n CAO/CIO City National Bank 45 1989

n CCO United Bankshares,CPA 35 1998

n SVP-Branches BB&T 41 2001

n CRO BB&T 52 2001

n SVP Consumer Bank One 42 2001

n SVP Mortgage United Bankshares 57 2004

n SVP Trust City National Bank 54 1985

n SVP Insurance Rogers; Principal 39 2007

n Treasurer City National Bank 42 1990

■ EVP-Comm. One Valley;BB&T,CPA 59 2004

Value in the Banking Sector?
Checklist for success in current environment:

Capital

n Strongly capitalized - Top 10%

Markets

n Solid Distribution Network - Excellent

n Stable Geographic Markets - Yes - WV & E Kentucky

n Disciplined Competition - Yes - see NIM

Performance

n Strong Net Interest Margin - Yes

n Strong NIM Management - See Results (Floors)

n Dependence on NII- Top Decile

n Ability to control expenses - Top Decile Efficiency Ratio

Growth

n Liquidity to grow - Extremely Strong

n Ability to grow share in market - 5-mile branch share 32%;
deposit share 14%

n Opportunity to grow into new markets - Challenging

n Management - Strong Team with Great Results

Pricing Metrics*:

n Price to Book: 158%

n Price to Tangible Book: 197%

n Price to 2009 Projected Earnings** 11.0x

n Dividend Yield 4.7%

n Div Payout Ratio (First Call)** 52%

n Tangible Capital/Tangible Assets 9.11%

n Institutional Ownership 56%

* Based on Price of $28.83 (7/22/09)

** Based on analyst estimate of $2.63 (average of 6)

CHCO represents good value and
stability