Summary of Signifcant Accounting Policies (Details) (USD $)	3 Months Ended		9 Months Ended
	Mar. 31, 2013	Mar. 31, 2012	Mar. 31, 2013	Mar. 31, 2012	Mar. 11, 2013	Jun. 30, 2012
Accounts Receivable:
Allowance for doubtful accounts	$ 75,000		$ 75,000			$ 0
Deferred Rent Payable:
Lease, period landlord provided rent abatement			10 months
Revenue recognition:
Barter revenue	1,034,000		1,631,000
Barter expense	1,034,000		1,631,000
Fair value of derivative embedded within convertible debt	6,161,000		6,161,000		6,662,000	0
Property and equipment useful life			10 years
Impairment of Goodwill and Certain Other Long-Lived Assets:
Impairment of long-lived assets			0
Internal Use Software:
Capitalized software	2,816,000		2,816,000			2,747,000
Amortization expense	246,000	100,000	704,000	100,000
Marketing:
Marketing expense	3,343,000	2,402,000	6,523,000	4,126,000
Loyalize [Member]
Internal Use Software:
Capitalized software	2,350,000		2,350,000			2,350,000
Amortization expense	$ 196,000	$ 116,000	$ 588,000	$ 116,000
Equipment [Member]
Revenue recognition:
Property and equipment useful life			3 years
Software [Member]
Revenue recognition:
Property and equipment useful life			3 years
Furniture and Fixtures [Member]
Revenue recognition:
Property and equipment useful life			3 years
Minimum [Member]
Revenue recognition:
Period of advertising campaign			1 month
Maximum [Member]
Revenue recognition:
Period of advertising campaign			12 months