0001354488-12-000531.txt : 20120210 0001354488-12-000531.hdr.sgml : 20120210 20120210120848 ACCESSION NUMBER: 0001354488-12-000531 CONFORMED SUBMISSION TYPE: 8-K PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20120210 ITEM INFORMATION: Other Events ITEM INFORMATION: Financial Statements and Exhibits FILED AS OF DATE: 20120210 DATE AS OF CHANGE: 20120210 FILER: COMPANY DATA: COMPANY CONFORMED NAME: FUNCTION (X) INC. CENTRAL INDEX KEY: 0000725876 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC. [7370] IRS NUMBER: 330637631 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 8-K SEC ACT: 1934 Act SEC FILE NUMBER: 000-13803 FILM NUMBER: 12590653 BUSINESS ADDRESS: STREET 1: 150 FIFTH AVENUE STREET 2: SUITE 900 CITY: NEW YORK STATE: NY ZIP: 10001 BUSINESS PHONE: 212-231-0092 MAIL ADDRESS: STREET 1: 150 FIFTH AVENUE STREET 2: SUITE 900 CITY: NEW YORK STATE: NY ZIP: 10001 FORMER COMPANY: FORMER CONFORMED NAME: GATEWAY INDUSTRIES INC /DE/ DATE OF NAME CHANGE: 19980629 FORMER COMPANY: FORMER CONFORMED NAME: GATEWAY COMMUNICATIONS INC DATE OF NAME CHANGE: 19920703 8-K 1 fncx_8k.htm CURRENT REPORT fncx_8k.htm
 
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C.  20549
 
FORM 8-K
 
CURRENT REPORT
Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934
 
Date of Report (Date of Earliest Event Reported): February10, 2012

Function(x) Inc.
(Exact name of Registrant as Specified in its Charter)
 
Delaware
0-13803
33-0637631
(State or other jurisdiction of incorporation)
(Commission File Number)
(I.R.S. Employer Identification Number)

902 Broadway, 11th Floor
New York, New York
(Address of principal executive offices)
  
 
10010
(Zip Code)
 
(212)  231-0092
(Registrant’s Telephone Number, including Area Code)
 

 (Former name or former address, if changed since last report.)
 
Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the Registrant under any of the following provisions ( see General Instruction A.2 below):
 
o             Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425).
 
o              Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12).
 
o             Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17  CFR 240.14d-2(b)).
 
o             Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c)).
 
 

 
 
 
Item 8.01.    Other Events.

On February 10, 2012, the Company issued a press release announcing that Bing will be the official sponsor of the Company’s “Viggle Live” program during the Grammy Awards.  A copy of the press release is attached as Exhibit 99.1 and is incorporated herein by reference.

Item 9.01.   Financial Statements and Exhibits.
 
(d) Exhibits
 
Exhibit No.
  
Description
     
 
Press release dated February 10, 2012.
 
 
 
2
 
 
SIGNATURES
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

     
 
FUNCTION(X) INC.
     
Date: February 10, 2012
By:  
 /s/ Mitchell J. Nelson 
 
Name:  Mitchell J. Nelson
 
Title:    Executive Vice President
 

 
3
 EX-99.1 2 fncx_ex991.htm PRESS RELEASE fncx_ex991.htm
Exhibit 99.1
 
VIGGLE TO REWARD VIEWERS DURING THE 54TH GRAMMY’S

Bing seeks second-screen engagement with consumers as first-ever loyalty program
for TV hits milestone downloads

NEW YORK, NY—Feb. 10, 2012—Viggle™, a loyalty program for television owned by Function(x) (Symbol: FNCX), today announced that Bing will be the presenting sponsor for “Viggle Live” during this Sunday’s 54th annual Grammy Awards. At 8/7c p.m. on Sunday, viewers who check into the awards show using Viggle can engage in real-time trivia, polls, and voting related to the award predictions and Grammy-nominated artists. Bing will be funding bonus points for Viggle Live participants, and will also be integrated into the Viggle Live experience to aid users in finding information related to the awards show.

“As we continue our marketing campaign centered around ‘Bing is for Doing,’ we are excited to partner with Viggle as a way to extend the Grammy Awards viewing experience on this innovative app that helps people engage directly with the shows they love,” said Aaron Lilly, senior marcom architect for Bing.
 
Viggle’s integration with Bing comes on the heels of significant momentum since its launch in the iTunes App Store on Jan. 25. Since then, approximately 140,000 people have downloaded Viggle, with active users checking into an average of five television shows each day—driving more than 1.4 million check-ins to date. Additionally, an average of 36 engagements a day, per person, within Viggle’s videos, trivia, quizzes and polls has resulted in more than 10 million total engagements—with users averaging 70 minutes per session each time they engage with the app.

“The response to Viggle in our first few weeks has been fantastic,” said Chris Stephenson, president of Function(x). “TV fans love the real rewards Viggle offers them just for checking into their favorite shows. Our network and brand partners are also beginning to see how Viggle can enhance the relationships they enjoy with their audiences.”

In addition to its integration with Viggle, Bing will be releasing the next advertisement in its “Bing is for Doing” campaign on Sunday, featuring Wiz Khalifa—nominated for two Grammy’s this year. The ad will provide a unique, insider’s look at Wiz and his creative process as a Grammy-nominated recording artist, while showcasing how Bing helps Wiz get things done.

Available as a free download in the iTunes App Store, Viggle can automatically check TV viewers into more than 160 channels. Viggle works with iOS devices such as iPhone®, iPad® and iPod touch®. An Android version will be released within the next 2-3 months. The Company also plans to release an Android version in the near future.

About Viggle™ Viggle is a loyalty program for television that gives people real rewards for checking into the television shows they’re watching. Currently available for Apple iPhone®, iPad® and iPod touch®, Viggle automatically identifies what television shows its users are watching and awards them points when they check-in. Viggle users can redeem their points in the app’s rewards catalogue for items such as movie tickets, music, gift cards and much more. For more information, visit www.viggle.com, follow us on Twitter @Viggle or like us on Facebook.

 
 
 
 
About Function(x)
Function(x) Inc, was founded by Robert F.X. Sillerman, a media entrepreneur who has pioneered a number of successful television, radio and live entertainment businesses. Known for founding, growing and selling the companies that became Clear Channel and Live Nation, Mr. Sillerman was most recently head of CKX, owners of 19 Entertainment, the company that created and produces the American Idol Franchise globally.

Sillerman created Function(x) in June 2010 to develop new ways for consumers to engage with different types of entertainment such as TV, movies, games and music. The company is publicly listed as FNCX.

For more information, visit www.functionxinc.com or follow us on Twitter @FunctionXinc.

This press release may contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, and as defined in the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements involve inherent risks and uncertainties that could cause actual results to differ materially from those projected or anticipated. All information provided in this press release is as of February 10, 2012. Except as required by law, Function(x) Inc. undertakes no obligation to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise, after the date on which the statements are made or to reflect the occurrence of unanticipated events.

Media Contacts:
Laura Gonia
Weber Shandwick
FunctionX@webershandwick.com
Tel. 206.576.5580

Jason Reindorp
VP, Marketing—Function(x) Inc.
jr@functionxinc.com
Tel. 206.226.4085

Investor Relations:
John Small
Head of Strategy & Corp. Development—Function(x) Inc.
John.Small@functionxinc.com
Tel. 212.231.0092

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