0001209191-12-015397.txt : 20120305
0001209191-12-015397.hdr.sgml : 20120305
20120305085709
ACCESSION NUMBER: 0001209191-12-015397
CONFORMED SUBMISSION TYPE: 4
PUBLIC DOCUMENT COUNT: 1
CONFORMED PERIOD OF REPORT: 20120301
FILED AS OF DATE: 20120305
DATE AS OF CHANGE: 20120305
REPORTING-OWNER:
OWNER DATA:
COMPANY CONFORMED NAME: KUPSTAS MICHAEL J
CENTRAL INDEX KEY: 0001244658
FILING VALUES:
FORM TYPE: 4
SEC ACT: 1934 Act
SEC FILE NUMBER: 000-19253
FILM NUMBER: 12664812
MAIL ADDRESS:
STREET 1: 3630 SOUTH GEYER ROAD
STREET 2: SUITE 100
CITY: ST LOUIS
STATE: MO
ZIP: 63127
ISSUER:
COMPANY DATA:
COMPANY CONFORMED NAME: PANERA BREAD CO
CENTRAL INDEX KEY: 0000724606
STANDARD INDUSTRIAL CLASSIFICATION: RETAIL-EATING PLACES [5812]
IRS NUMBER: 042723701
STATE OF INCORPORATION: DE
FISCAL YEAR END: 1228
BUSINESS ADDRESS:
STREET 1: 3630 SOUTH GEYER ROAD
STREET 2: SUITE 100
CITY: SAINT LOUIS
STATE: MO
ZIP: 63127
BUSINESS PHONE: 314-984-1000
MAIL ADDRESS:
STREET 1: 3630 SOUTH GEYER ROAD
STREET 2: SUITE 100
CITY: SAINT LOUIS
STATE: MO
ZIP: 63127
FORMER COMPANY:
FORMER CONFORMED NAME: AU BON PAIN CO INC
DATE OF NAME CHANGE: 19940201
FORMER COMPANY:
FORMER CONFORMED NAME: AU BON PAIN COMPANY INC
DATE OF NAME CHANGE: 19920501
4
1
doc4.xml
FORM 4 SUBMISSION
X0304
4
2012-03-01
0
0000724606
PANERA BREAD CO
PNRA
0001244658
KUPSTAS MICHAEL J
3630 SOUTH GEYER ROAD
SUITE 100
ST. LOUIS
MO
63127
0
1
0
0
SVP, Chief Franchise Officer
Class A Common Stock
2012-03-01
4
S
0
600
154.80
D
10583
D
Class A Common Stock
2012-03-01
4
S
0
400
155.38
D
10183
D
Class A Common Stock
8575
I
By revocable trust
The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on December 2, 2011.
This price reported is the weighted average of the shares sold. The shares were sold at varying prices in the range of $154.30 to $155.26. The reporting person undertakes, upon request by the Staff of the Securities and Exchange Commission, the issuer, or a security holder of the issuer, to provide full information regarding the number of shares sold at each separate price.
This price reported is the weighted average of the shares sold. The shares were sold at varying prices in the range of $155.33 to $155.51. The reporting person undertakes, upon request by the Staff of the Securities and Exchange Commission, the issuer, or a security holder of the issuer, to provide full information regarding the number of shares sold at each separate price.
/s/ Louis DiPietro, Attorney in Fact for Michael J. Kupstas
2012-03-05