-----BEGIN PRIVACY-ENHANCED MESSAGE----- Proc-Type: 2001,MIC-CLEAR Originator-Name: webmaster@www.sec.gov Originator-Key-Asymmetric: MFgwCgYEVQgBAQICAf8DSgAwRwJAW2sNKK9AVtBzYZmr6aGjlWyK3XmZv3dTINen TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB MIC-Info: RSA-MD5,RSA, GFrNoBjuvFI+NUrfSoSiqz5wCp9GSrijKzjKh7SnHdpqGvTBYgAAHQ/dqe2KmdiJ RMz/Cj+hjr5F8qc8GuWjIg== 0001209191-10-017201.txt : 20100316 0001209191-10-017201.hdr.sgml : 20100316 20100316143025 ACCESSION NUMBER: 0001209191-10-017201 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20100315 FILED AS OF DATE: 20100316 DATE AS OF CHANGE: 20100316 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: Blair Scott G CENTRAL INDEX KEY: 0001423667 FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 000-19253 FILM NUMBER: 10685049 MAIL ADDRESS: STREET 1: 42 CHARLES STREET CITY: HINGHAM STATE: MA ZIP: 02043 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: PANERA BREAD CO CENTRAL INDEX KEY: 0000724606 STANDARD INDUSTRIAL CLASSIFICATION: RETAIL-EATING PLACES [5812] IRS NUMBER: 042723701 STATE OF INCORPORATION: DE FISCAL YEAR END: 1227 BUSINESS ADDRESS: STREET 1: 6710 CLAYTON RD CITY: RICHMOND HEIGHTS STATE: MO ZIP: 63117 BUSINESS PHONE: 3146337100 MAIL ADDRESS: STREET 1: 6710 CLAYTON RD CITY: RICHMOND HEIGHTS STATE: MO ZIP: 63117 FORMER COMPANY: FORMER CONFORMED NAME: AU BON PAIN CO INC DATE OF NAME CHANGE: 19940201 FORMER COMPANY: FORMER CONFORMED NAME: AU BON PAIN COMPANY INC DATE OF NAME CHANGE: 19920501 4 1 doc4.xml FORM 4 SUBMISSION X0303 4 2010-03-15 0 0000724606 PANERA BREAD CO PNRA 0001423667 Blair Scott G THREE CHARLES RIVER STREET 63 KENDRICK STREET NEEDHAM MA 02494 0 1 0 0 SVP, Chief Legal Officer, Sec. Class A Common Stock 2010-03-15 4 S 0 276 79.23 D 10968 D The sale reported on this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 4, 2009. /s/ Louis DiPietro, Attorney in Fact for Scott G. Blair 2010-03-16 -----END PRIVACY-ENHANCED MESSAGE-----