SIGNIFICANT ACCOUNTING POLICIES (Details 7) (USD $) In Millions, unless otherwise specified	12 Months Ended
	Dec. 31, 2012	Dec. 31, 2011	Dec. 31, 2010
Marketing
Marketing costs, including advertising	$ 4.2	$ 3.9	$ 4.3
Non-compete agreements
Goodwill and Other Intangible Assets
Minimum useful life of identified intangible asset (in years)	5
Maximum useful life of identified intangible asset (in years)	7
Other definite-lived intangible assets
Goodwill and Other Intangible Assets
Maximum useful life of identified intangible asset (in years)	20