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Fair Value Measurement (Schedule Of Estimated Fair Value Hierarchy Of Investments And Related Impairments Recognized) (Details) (USD $)
12 Months Ended
Dec. 31, 2011
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Total cost method investments and other assets, Total at Estimated Fair Value $ 75,281
Total cost method investments and other assets, Impairment Losses (44,404)
Level 1 [Member]
 
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Total cost method investments and other assets, Total at Estimated Fair Value   
Level 2 [Member]
 
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Total cost method investments and other assets, Total at Estimated Fair Value   
Level 3 [Member]
 
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Total cost method investments and other assets, Total at Estimated Fair Value 75,281
Cost Method Investment [Member]
 
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Valuation Method Fair Value
Impaired Yes
Total cost method investments and other assets, Total at Estimated Fair Value 58,281
Total cost method investments and other assets, Impairment Losses (28,904)
Cost Method Investment [Member] | Level 1 [Member]
 
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Total cost method investments and other assets, Total at Estimated Fair Value   
Cost Method Investment [Member] | Level 2 [Member]
 
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Total cost method investments and other assets, Total at Estimated Fair Value   
Cost Method Investment [Member] | Level 3 [Member]
 
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Total cost method investments and other assets, Total at Estimated Fair Value 58,281
Other Assets [Member]
 
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Valuation Method Fair Value
Impaired Yes
Total cost method investments and other assets, Total at Estimated Fair Value 17,000
Total cost method investments and other assets, Impairment Losses (15,500)
Other Assets [Member] | Level 1 [Member]
 
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Total cost method investments and other assets, Total at Estimated Fair Value   
Other Assets [Member] | Level 2 [Member]
 
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Total cost method investments and other assets, Total at Estimated Fair Value   
Other Assets [Member] | Level 3 [Member]
 
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Total cost method investments and other assets, Total at Estimated Fair Value $ 17,000