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Operating Segments and Geographic Region
9 Months Ended
Sep. 30, 2016
Segment Reporting [Abstract]  
Operating Segments and Geographic Region
Operating Segments and Geographic Region
 
Our operating segments are consistent with our internal organizational structure, the manner in which our operations are reviewed and managed by our Chief Executive Officer, who is our Chief Operating Decision Maker (“CODM”), the manner in which we assess operating performance and allocate resources, and the availability of separate financial information. Currently, we have three reportable operating segments (see Note 1 of the notes to condensed consolidated financial statements). We do not aggregate operating segments in determining and disclosing our reportable segments.

The CODM reviews segment performance exclusive of the impact of the change in deferred revenues and related cost of revenues with respect to certain of our online-enabled games, stock-based compensation expense, amortization of intangible assets as a result of purchase price accounting, and fees and other expenses related to financings and acquisitions. The CODM does not review any information regarding total assets on an operating segment basis, and, accordingly, no disclosure is made with respect thereto. Information on the operating segments and reconciliations of total net revenues and total segment operating income to consolidated net revenues from external customers and consolidated income before income tax expense for the three and nine months ended September 30, 2016 and 2015 are presented below (amounts in millions):

 
For the Three Months Ended September 30,
 
2016
 
2015
 
2016
 
2015
 
Net revenues
 
Operating income and income before income tax expense
Activision
$
377

 
$
591

 
$
123

 
$
122

Blizzard
727

 
369

 
321

 
128

King
459

 

 
138

 

Reportable segments total
1,563

 
960

 
582

 
250

 
 
 
 
 
 
 
 
Reconciliation to consolidated net revenues / consolidated income before income tax expense:
 

 
 

 
 

 
 

Other segments (1)
67

 
80

 
(7
)
 
1

Net effect from recognition (deferral) of deferred net revenues and related cost of revenues
(62
)
 
(50
)
 
(33
)
 
(26
)
Stock-based compensation expense

 

 
(33
)
 
(28
)
Amortization of intangible assets

 

 
(211
)
 
(1
)
Fees and other expenses related to acquisitions (2)

 

 
(4
)
 

Consolidated net revenues / operating income
$
1,568

 
$
990

 
$
294

 
$
196

Interest and other expense (income), net
 

 
 

 
63

 
51

Consolidated income before income tax expense
 

 
 

 
$
231

 
$
145

 
 
 
 
 
 
 
 
 
For the Nine Months Ended September 30,
 
2016
 
2015
 
2016
 
2015
 
Net revenues
 
Operating income and income before income tax expense
Activision
$
1,069

 
$
1,208

 
$
309

 
$
244

Blizzard
1,760

 
1,106

 
740

 
383

King
1,149

 

 
381

 

Reportable segments total
3,978

 
2,314

 
1,430

 
627

 
 
 
 
 
 
 
 
Reconciliation to consolidated net revenues / consolidated income before income tax expense:
 

 
 

 
 

 
 

Other segments (1)
169

 
189

 
(15
)
 

Net effect from recognition (deferral) of deferred net revenues and related cost of revenues
447

 
809

 
228

 
517

Stock-based compensation expense

 

 
(118
)
 
(70
)
Amortization of intangible assets

 

 
(495
)
 
(4
)
Fees and other expenses related to acquisitions (2)

 

 
(43
)
 

Consolidated net revenues / operating income
$
4,594

 
$
3,312

 
$
987

 
$
1,070

Interest and other expense (income), net
 

 
 

 
181

 
151

Consolidated income before income tax expense
 

 
 

 
$
806

 
$
919


 
(1)
Other includes other income and expenses from operating segments managed outside the reportable segments, including MLG, Studios, and Distribution businesses. Other also includes unallocated corporate income and expenses.
(2)
Reflects fees and other expenses related to the King Acquisition, inclusive of related debt financings and integration costs.

Geographic information presented below for the three and nine months ended September 30, 2016 and 2015, is based on the location of the paying customer. Net revenues from external customers by geographic region were as follows (amounts in millions):
 
For the Three Months Ended September 30,
 
For the Nine Months Ended September 30,
 
2016
 
2015
 
2016
 
2015
Net revenues by geographic region:
 

 
 

 
 
 
 
Americas
$
796

 
$
495

 
$
2,411

 
$
1,750

EMEA (1)
499

 
367

 
1,528

 
1,219

  Asia Pacific
273

 
128

 
655

 
343

Total consolidated net revenues
$
1,568

 
$
990

 
$
4,594

 
$
3,312



(1)    EMEA consists of the Europe, Middle East, and Africa geographic regions.

The Company's net revenues in the U.S. were 43% and 46% of consolidated net revenues for the three months ended September 30, 2016 and 2015, respectively. The Company's net revenues in the U.K. were 10% and 13% of consolidated net revenues for the three months ended September 30, 2016 and 2015, respectively. No other country's net revenues exceeded 10% of consolidated net revenues for the three months ended September 30, 2016 or 2015.

The Company's net revenues in the U.S. were 46% and 50% of consolidated net revenues for the nine months ended September 30, 2016 and 2015, respectively. The Company's net revenues in the U.K. were 10% and 13% of consolidated net revenues for the nine months ended September 30, 2016 and 2015, respectively. No other country's net revenues exceeded 10% of consolidated net revenues for the nine months ended September 30, 2016 or 2015.

Net revenues by platform were as follows (amounts in millions):
 
For the Three Months Ended September 30,
 
For the Nine Months Ended September 30,
 
2016
 
2015
 
2016
 
2015
Net revenues by platform:
 

 
 

 
 
 
 
Console
$
452

 
$
420

 
$
1,867

 
$
1,737

PC (1)
609

 
359

 
1,421

 
1,114

Mobile and ancillary (2)
440

 
131

 
1,137

 
272

  Other (3)
67

 
80

 
169

 
189

Total consolidated net revenues
$
1,568

 
$
990

 
$
4,594

 
$
3,312



(1)
Net revenues from PC includes revenues that were historically shown as Online.
(2)
Net revenues from mobile and ancillary includes revenues from handheld, mobile and tablet devices, as well as non-platform specific game-related revenues such as standalone sales of toys and accessories from our Skylanders franchise and other physical merchandise and accessories.
(3)
Net revenues from Other include revenues from MLG, Studios, and Distribution businesses.

Long-lived assets by geographic region at September 30, 2016, and December 31, 2015, were as follows (amounts in millions):
 
At September 30, 2016
 
At December 31, 2015
Long-lived assets (1) by geographic region:
 

 
 

Americas
$
145

 
$
138

EMEA
97

 
42

Asia Pacific
16

 
9

Total long-lived assets by geographic region
$
258

 
$
189



(1)
The only long-lived assets that we classify by region are our long-term tangible fixed assets, which only include property, plant, and equipment assets; all other long-term assets are not allocated by location.