-----BEGIN PRIVACY-ENHANCED MESSAGE-----
Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
Originator-Key-Asymmetric:
 MFgwCgYEVQgBAQICAf8DSgAwRwJAW2sNKK9AVtBzYZmr6aGjlWyK3XmZv3dTINen
 TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB
MIC-Info: RSA-MD5,RSA,
 PCsKMP/g0OeV7isA9ParjRkEDJd5VPBdpyGALvzehKItI1gzrUrZ/ji7NM7559is
 TFn1TKm03IGTaN4RHLXKoQ==

<SEC-DOCUMENT>0001181431-04-044630.txt : 20040922
<SEC-HEADER>0001181431-04-044630.hdr.sgml : 20040922
<ACCEPTANCE-DATETIME>20040922162858
ACCESSION NUMBER:		0001181431-04-044630
CONFORMED SUBMISSION TYPE:	3
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20040920
FILED AS OF DATE:		20040922
DATE AS OF CHANGE:		20040922

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			Baldwin Richard Louis
		CENTRAL INDEX KEY:			0001303708

	FILING VALUES:
		FORM TYPE:		3
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	000-20820
		FILM NUMBER:		041041392

	BUSINESS ADDRESS:	
		BUSINESS PHONE:		702-897-7150

	MAIL ADDRESS:	
		STREET 1:		1106 PALMS AIRPORT DRIVE
		CITY:			LAS VEGAS
		STATE:			NV
		ZIP:			89119

	FORMER NAME:	
		FORMER CONFORMED NAME:	Baldwin Richard Lewis
		DATE OF NAME CHANGE:	20040920

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			SHUFFLE MASTER INC
		CENTRAL INDEX KEY:			0000718789
		STANDARD INDUSTRIAL CLASSIFICATION:	MISCELLANEOUS MANUFACTURING INDUSTRIES [3990]
		IRS NUMBER:				411448495
		STATE OF INCORPORATION:			MN
		FISCAL YEAR END:			1031

	BUSINESS ADDRESS:	
		STREET 1:		1106 PALMS AIRPORT DRIVE
		CITY:			LAS VEGAS
		STATE:			NV
		ZIP:			89119
		BUSINESS PHONE:		7028977150

	MAIL ADDRESS:	
		STREET 1:		1106 PALMS AIRPORT DRIVE
		CITY:			LAS VEGAS
		STATE:			NV
		ZIP:			89119
</SEC-HEADER>
<DOCUMENT>
<TYPE>3
<SEQUENCE>1
<FILENAME>rrd53003.xml
<DESCRIPTION>FORM 3
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>

    <schemaVersion>X0202</schemaVersion>

    <documentType>3</documentType>

    <periodOfReport>2004-09-20</periodOfReport>

    <noSecuritiesOwned>0</noSecuritiesOwned>

    <issuer>
        <issuerCik>0000718789</issuerCik>
        <issuerName>SHUFFLE MASTER INC</issuerName>
        <issuerTradingSymbol>SHFL</issuerTradingSymbol>
    </issuer>

    <reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001303708</rptOwnerCik>
            <rptOwnerName>Baldwin Richard Louis</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>1106 PALMS AIRPORT DRIVE</rptOwnerStreet1>
            <rptOwnerStreet2></rptOwnerStreet2>
            <rptOwnerCity>LAS VEGAS</rptOwnerCity>
            <rptOwnerState>NV</rptOwnerState>
            <rptOwnerZipCode>89119</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
        <reportingOwnerRelationship>
            <isDirector>0</isDirector>
            <isOfficer>1</isOfficer>
            <isTenPercentOwner>0</isTenPercentOwner>
            <isOther>0</isOther>
            <officerTitle>Chief Financial Officer</officerTitle>
        </reportingOwnerRelationship>
    </reportingOwner>

    <nonDerivativeTable>
        <nonDerivativeHolding>
            <securityTitle>
                <value>Common Stock</value>
            </securityTitle>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>660</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
            </ownershipNature>
        </nonDerivativeHolding>
    </nonDerivativeTable>

    <ownerSignature>
        <signatureName>Jerome R. Smith, by Power of Attorney</signatureName>
        <signatureDate>2004-09-20</signatureDate>
    </ownerSignature>
</ownershipDocument>

</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
-----END PRIVACY-ENHANCED MESSAGE-----