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Segment Information
12 Months Ended
Dec. 31, 2022
Segment Reporting [Abstract]  
Segment Information Segment Information
The Company identifies a business as an operating segment if: (i) it engages in business activities from which it may earn revenues and incur expenses; (ii) its operating results are regularly reviewed by the Company’s President and Chief Executive Officer (who is the Company’s Chief Operating Decision Maker) to make decisions about resources to be allocated to the segment and assess its performance; and (iii) it has available discrete financial information.
On February 1, 2022, the Company acquired The Athletic Media Company (see Note 5 for additional information). Beginning with the first quarter of 2022, the results of The Athletic have been included in the Company’s Consolidated Financial Statements beginning February 1, 2022. The Athletic is a separate reportable segment of the Company. As a result, beginning in the first quarter of 2022, the Company has two reportable segments: The New York Times Group and The Athletic. These segments are evaluated regularly by the Company’s Chief Operating Decision Maker in assessing performance and allocating resources. Management uses adjusted operating profit (loss) by segment in assessing performance and allocating resources. The Company includes in its presentation revenues and adjusted operating costs to arrive at adjusted operating profit (loss) by segment. Adjusted operating costs are defined as operating costs before depreciation and amortization, severance and multiemployer pension plan withdrawal costs. Adjusted operating profit is defined as operating profit before depreciation and amortization, severance, multiemployer pension plan withdrawal costs and special items. Asset information by segment is not a measure of performance used by the Company’s Chief Operating Decision Maker. Accordingly, we have not disclosed asset information by segment.
Subscription revenue from our multi-product digital subscription package (or “bundle”) is allocated to The New York Times Group and The Athletic. We allocate revenue first to our digital news product based on its list price and then the remaining bundle revenue is allocated to the other products in the bundle, including The Athletic, based on their relative list price. The direct variable expenses associated with the bundle, which include credit card fees, third-party fees and sales taxes, are allocated to The New York Times Group and The Athletic based on a historical actual percentage of these costs to bundle revenue.

The following tables present segment information:
Years Ended% Change
(In thousands)December 31,
2022
December 26,
2021
2022 vs. 2021
(52 weeks and six days)(1)
(52 weeks)
Revenues
The New York Times Group$2,222,589 $2,074,877 7.1 %
The Athletic85,732 — *
Total revenues$2,308,321 $2,074,877 11.3 %
Adjusted operating costs
The New York Times Group$1,838,784 $1,739,478 5.7 %
The Athletic121,606 — *
Total adjusted operating costs$1,960,390 $1,739,478 12.7 %
Adjusted operating profit
The New York Times Group$383,805 $335,399 14.4 %
The Athletic(35,874)— *
Total adjusted operating profit$347,931 $335,399 3.7 %
Adjusted operating profit margin % - New York Times Group17.3 %16.2 %110 bps
(1) The results of The Athletic have been included in our Consolidated Financial Statements beginning February 1, 2022.
* Represents a change equal to or in excess of 100% or not meaningful.
Revenues detail by segment
Years Ended% Change
(In thousands)December 31, 2022December 26, 20212022 vs. 2021
(52 weeks and six days)(1)
(52 weeks)
The New York Times Group
Subscription$1,479,209 $1,362,115 8.6 %
Advertising511,320 497,536 2.8 %
Other232,060 215,226 7.8 %
Total$2,222,589 $2,074,877 7.1 %
The Athletic
Subscription$73,153 $— *
Advertising11,968 — *
Other611 — *
Total$85,732 $— *
The New York Times Company
Subscription$1,552,362 $1,362,115 14.0 %
Advertising523,288 497,536 5.2 %
Other232,671 215,226 8.1 %
Total$2,308,321 $2,074,877 11.3 %
(1) The results of The Athletic have been included in our Consolidated Financial Statements beginning February 1, 2022.
* Represents a change equal to or in excess of 100% or not meaningful.
Adjusted operating costs (operating costs before depreciation and amortization, severance and multiemployer pension plan withdrawal costs) detail by segment
Years Ended% Change
(In thousands)December 31, 2022December 26, 20212022 vs. 2021
(52 weeks and six days)(3)
(52 weeks)
The New York Times Group
Cost of revenue (excluding depreciation and amortization)$1,135,518 $1,039,568 9.2 %
Sales and marketing243,936 294,947 (17.3)%
Product development189,027 160,871 17.5 %
Adjusted general and administrative(1)
270,303 244,092 10.7 %
Total$1,838,784 $1,739,478 5.7 %
The Athletic
Cost of revenue (excluding depreciation and amortization)$73,415 $— *
Sales and marketing23,617 — *
Product development15,158 — *
Adjusted general and administrative(2)
9,416 — *
Total$121,606 $— *
The New York Times Company
Cost of revenue (excluding depreciation and amortization)$1,208,933 $1,039,568 16.3 %
Sales and marketing267,553 294,947 (9.3)%
Product development204,185 160,871 26.9 %
Adjusted general and administrative279,719 244,092 14.6 %
Total$1,960,390 $1,739,478 12.7 %
(1) Excludes severance of $4.7 million for the 12 months of 2022 and multiemployer pension withdrawal costs of $4.9 million for the 12 months of 2022. Also excludes severance of $0.9 million for the 12 months of 2021 and multiemployer pension withdrawal costs of $5.2 million for the 12 months of 2021.
(2) Excludes $0.2 million of severance for the 12 months of 2022.
(3) The results of The Athletic have been included in our Consolidated Financial Statements beginning February 1, 2022.
* Represents a change equal to or in excess of 100% or not meaningful.