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Revenue
3 Months Ended
Mar. 27, 2022
Revenue from Contract with Customer [Abstract]  
Revenue REVENUE
We generate revenues principally from subscriptions and advertising. Subscription revenues consist of revenues from subscriptions to our digital and print products (which include our news product, as well as The Athletic and our Games, Cooking, Audm and Wirecutter products), and single-copy and bulk sales of our print products. Subscription revenues are based on both the number of copies of the printed newspaper sold and digital-only subscriptions, and the rates charged to the respective customers.
Advertising revenue is principally from advertisers (such as technology, financial and luxury goods companies) promoting products, services or brands on digital platforms in the form of display ads, audio and video, and in print in the form of column-inch ads. Advertising revenue is primarily derived from offerings sold directly to marketers by our advertising sales teams. A smaller proportion of our total advertising revenues is generated through programmatic auctions run by third-party ad exchanges. Advertising revenue is primarily determined by the volume (e.g., impressions), rate and mix of advertisements. Digital advertising includes our core digital advertising business and other digital advertising. Our core digital advertising business includes direct-sold website, mobile application, podcast, email and video advertisements. Advertising revenue from The Athletic is primarily podcast revenue and therefore is reflected in this category. Direct-sold display advertising, a component of core digital advertising, includes offerings on websites and mobile applications sold directly to marketers by our advertising sales teams. Other digital advertising includes open-market programmatic advertising and creative services fees. Print advertising includes revenue from column-inch ads and classified advertising as well as preprinted advertising, also known as freestanding inserts.
Other revenues primarily consist of revenues from licensing, Wirecutter affiliate referrals, commercial printing, the leasing of floors in the New York headquarters building located at 620 Eighth Avenue, New York, New York (the “Company Headquarters”), retail commerce, our student subscription sponsorship program, our live events business and television and film.
Subscription, advertising and other revenues were as follows:
For the Quarters Ended
(In thousands)March 27, 2022As % of totalMarch 28, 2021As % of total
Subscription$371,979 69.2 %$329,084 69.6 %
Advertising116,270 21.5 %97,116 20.5 %
Other (1)
49,176 9.3 %46,845 9.9 %
Total
$537,425 100.0 %$473,045 100.0 %
(1) Other revenues include building rental revenue, which is not under the scope of Revenue from Contracts with Customers (Topic 606). Building rental revenue was approximately $7 million and $6 million for the first quarters of 2022 and 2021, respectively.
The following table summarizes digital and print subscription revenues, which are components of subscription revenues above, for the quarters ended March 27, 2022, and March 28, 2021:
For the Quarters Ended
(In thousands)March 27, 2022As % of totalMarch 28, 2021As % of total
Digital-only subscription revenues (1)
$226,763 61.0 %$179,599 54.6 %
Print subscription revenues:
Domestic home delivery subscription revenues (2)
131,391 35.3 %134,395 40.8 %
Single-copy, NYT International and Other subscription revenues (3)
13,825 3.7 %15,090 4.6 %
Subtotal print subscription revenues145,216 39.0 %149,485 45.4 %
Total subscription revenues$371,979 100.0 %$329,084 100.0 %
(1) Includes revenue from digital-only bundled and standalone subscriptions to the Company’s news product, as well as The Athletic and our Games, Cooking, Audm and Wirecutter products.
(2) Domestic home delivery subscriptions include access to digital news, Games, Cooking and Wirecutter products.
(3) NYT International is the international edition of our print newspaper.
The following table summarizes digital and print advertising revenues, which are components of advertising revenues above, for the quarters ended March 27, 2022, and March 28, 2021:
For the Quarters Ended
(In thousands)March 27, 2022As % of totalMarch 28, 2021As % of total
Advertising revenues:
Digital$67,014 57.6 %$59,496 61.3 %
Print49,256 42.4 %37,620 38.7 %
Total advertising$116,270 100.0 %$97,116 100.0 %
Performance Obligations
We have remaining performance obligations related to digital archive and other licensing and certain advertising contracts. As of March 27, 2022, the aggregate amount of the transaction price allocated to the remaining performance obligations for contracts with a duration greater than one year was approximately $128 million. The Company will recognize this revenue as performance obligations are satisfied. We expect that approximately $35 million, $25 million and $68 million will be recognized in the remainder of 2022, 2023 and thereafter through 2028, respectively.
Contract Assets
As of March 27, 2022, and December 26, 2021, the Company had $3.6 million and $3.4 million, respectively, in contract assets recorded in the Condensed Consolidated Balance Sheets related to digital archiving licensing revenue. The contract asset is reclassified to Accounts receivable when the customer is invoiced based on the contractual billing schedule.