7. STOCKHOLDERS EQUITY (Details ) (USD $)	6 Months Ended	12 Months Ended
	Jun. 30, 2013	Dec. 31, 2012
Stockholders Equity Details
Number of Warrants Outstanding, Beginning	17,143,468	8,938,668
Number of Warrants Granted	900,000	8,364,800
Number of Warrants Exercised	1,539,769	160,000
Number of Warrants Forfeited	475,000
Number of Warrants Expired	375,000
Number of Warrants Outstanding, Ending	15,653,699	17,143,468
Weighted Average Exercise Price Outstanding, Beginning	$ 0.50	$ 0.82
Weighted Average Exercise Price Granted	$ 0.09	$ 0.18
Weighted Average Exercise Price Exercised	$ 0.02	$ 0.10
Weighted Average Exercise Price Forfeited	$ 0.10
Weighted Average Exercise Price Expired	$ 1.00
Weighted Average Exercise Price Outstanding, Ending	$ 0.39	$ 0.50