Goodwill and Intangible Assets (Tables)

12 Months Ended

Sep. 30, 2013

Goodwill and Intangible Assets

Schedule of changes in carrying amount of goodwill by segment

	Wholesale/ US Nutrition			European Retail		Direct Response/ E-Commerce			North American Retail		Consolidated
Balance at September 30, 2011	$	608,974		$	277,496	$	317,985		$	7,744	$	1,212,199
Foreign currency translation		4,587			3,529		—			—		8,116
Balance at September 30, 2012		613,561			281,025		317,985			7,744		1,220,315
Reassignment of goodwill(1)		—			35,000		(53,000	)		18,000		—
Acquisitions		35,500			4,147		—			—		39,647
Foreign currency translation		(3,841	)		4,681		—			—		840
Balance at September 30, 2013	$	645,220		$	324,853	$	264,985		$	25,744	$	1,260,802

⁽¹⁾

Goodwill was reassigned based on the relative fair values of the elements transferred and the elements remaining in the respective segment. (See Note 23)

Schedule of carrying amounts of acquired other intangible assets

The carrying amounts of acquired other intangible assets are as follows at September 30:

	2013				2012
	Gross carrying amount		Accumulated amortization		Gross carrying amount		Accumulated amortization		Amortization period (years)
Definite lived intangible assets
Brands and customer relationships	$	913,972	$	116,330	$	885,866	$	76,893		17–25
Tradenames and other		177,903		16,677		151,745		10,686		20–30
		1,091,875		133,007		1,037,611		87,579
Indefinite lived intangible asset
Tradenames		1,001,484		—		1,001,772		—
Total intangible assets	$	2,093,359	$	133,007	$	2,039,383	$	87,579