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Goodwill and Intangible Assets

9 Months Ended

Jun. 30, 2011

5. Goodwill and Intangible Assets

Goodwill

The changes in the carrying amount of goodwill by segment for the nine months ended June 30, 2011, are as follows:

	Wholesale / U.S. Nutrition			European Retail			Direct Response / E-Commerce			North American Retail		Consolidated

Predecessor balance at September 30, 2010	$	182,414		$	136,640		$	16,105		$	—	$	335,159
Elimination of predecessor goodwill		(182,414	)		(136,640	)		(16,105	)		—		(335,159	)
Purchase accounting adjustments		610,289			281,922			317,985			7,744		1,217,940

Successor balance October 1, 2010		610,289			281,922			317,985			7,744		1,217,940
Acquisitions		511			465			—			—		976
Foreign currency translation		5,904			7,420			—			—		13,324

Successor balance at June 30, 2011	$	616,704		$	289,807		$	317,985		$	7,744	$	1,232,240

Intangible Assets

The carrying amounts of intangible assets are as follows:

		Successor				Predecessor

		June 30, 2011				September 30, 2010
		Gross carrying amount		Accumulated amortization		Gross carrying amount		Accumulated amortization		Amortization period (years)
Definite lived intangible assets:
Brands and customer relationships		$	886,971	$	28,868	$	282,198	$	99,026		17 - 25
Tradenames and other			173,148		4,579		20,860		11,311		20 - 30

			1,060,119		33,447		303,058		110,337
Indefinite lived intangible assets:
Tradenames			1,001,534		—		1,800		—

	Total intangible assets	$	2,061,653	$	33,447	$	304,858	$	110,337

Aggregate amortization expense of definite lived intangible assets included in selling, general and administrative expenses for the three months ended June 30, 2011 and 2010 was $11,255 and $3,975, respectively. Amortization expense for the nine months ended June 30, 2011 and 2010 was $33,655 and $11,962, respectively.

Assuming no changes in our definite lived intangible assets, estimated amortization expense for each of the five succeeding fiscal years is $44,807 per year.

- Definition

The entire disclosure for the aggregate amount of goodwill and a description of intangible assets, which may include (a) for amortizable intangible assets (also referred to as finite-lived intangible assets), the carrying amount, the amount of any significant residual value, and the weighted-average amortization period, (b) for intangible assets not subject to amortization (also referred to as indefinite-lived intangible assets), the carrying amount, and (c) the amount of research and development assets acquired and written off in the period, including the line item in the income statement in which the amounts written off are aggregated, if not readily apparent from the income statement. Also discloses (a) for amortizable intangibles assets in total and by major class, the gross carrying amount and accumulated amortization, the total amortization expense for the period, and the estimated aggregate amortization expense for each of the five succeeding fiscal years, (b) for intangible assets not subject to amortization the carrying amount in total and by major class, and (c) for goodwill, in total and for each reportable segment, the changes in the carrying amount of goodwill during the period (including the aggregate amount of goodwill acquired, the aggregate amount of impairment losses recognized, and the amount of goodwill included in the gain (loss) on disposal of a reporting unit). If any part of goodwill has not been allocated to a reportable segment, discloses the unallocated amount and the reasons for not allocating. For each impairment loss recognized related to an intangible asset (excluding goodwill), discloses: (a) a description of the impaired intangible asset and the facts and circumstances leading to the impairment, (b) the amount of the impairment loss and the method for determining fair value, (c) the caption in the income statement or the statement of activities in which the impairment loss is aggregated, and (d) the segment in which the impaired intangible asset is reported. For each goodwill impairment loss recognized, discloses: (a) a description of the facts and circumstances leading to the impairment, (b) the amount of the impairment loss and the method of determining the fair value of the associated reporting unit, and (c) if a recognized impairment loss is an estimate not finalized and the reasons why the estimate is not final. May also disclose the nature and amount of any significant adjustments made to a previous estimate of an impairment loss.

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