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Note 11 - Segment Information
6 Months Ended
Jun. 30, 2018
Notes to Financial Statements  
Segment Reporting Disclosure [Text Block]
11.
 
SEGMENT INFORMATION
 
The Company’s
six
operating segments are aggregated into
one
reporting segment because they have similar economic characteristics and meet the other aggregation criteria from the FASB guidance on segment disclosure. The
six
operating segments are Experience, The Governance Institute, Market Insights, Transparency, National Research Corporation Canada and Transitions, which offer a portfolio of solutions that address specific needs around market insight, experience, transparency and governance for healthcare providers, payers and other healthcare organizations. The table below presents entity-wide information regarding the Company’s assets, after elimination of intercompany balances by geographic area:
 
   
June 30, 2018
   
December 31, 2017
 
                 
Long-lived assets:
               
United States
  $
76,871
    $
72,562
 
Canada
   
2,381
     
2,495
 
Total
  $
79,252
    $
75,057
 
Total assets:
               
United States
  $
97,101
    $
110,785
 
Canada
   
5,784
     
16,531
 
Total
  $
102,855
    $
127,316