-----BEGIN PRIVACY-ENHANCED MESSAGE----- Proc-Type: 2001,MIC-CLEAR Originator-Name: webmaster@www.sec.gov Originator-Key-Asymmetric: MFgwCgYEVQgBAQICAf8DSgAwRwJAW2sNKK9AVtBzYZmr6aGjlWyK3XmZv3dTINen TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB MIC-Info: RSA-MD5,RSA, CUuA4FOL6n5j0bcg0lnZHAvE6lE3iRDjfhxJE9S4PUvu6a7iFefvD2wM/Z1+jtha 3ONEIHEl1eGFh+wlhdBofg== 0001144204-07-024075.txt : 20070510 0001144204-07-024075.hdr.sgml : 20070510 20070510160452 ACCESSION NUMBER: 0001144204-07-024075 CONFORMED SUBMISSION TYPE: 8-K PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20070510 ITEM INFORMATION: Other Events ITEM INFORMATION: Financial Statements and Exhibits FILED AS OF DATE: 20070510 DATE AS OF CHANGE: 20070510 FILER: COMPANY DATA: COMPANY CONFORMED NAME: AMERICAN MEDICAL ALERT CORP CENTRAL INDEX KEY: 0000700721 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-MISCELLANEOUS BUSINESS SERVICES [7380] IRS NUMBER: 112571221 STATE OF INCORPORATION: NY FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 8-K SEC ACT: 1934 Act SEC FILE NUMBER: 001-08635 FILM NUMBER: 07837792 BUSINESS ADDRESS: STREET 1: 3265 LAWSON BLVD CITY: OCEANSIDE STATE: NY ZIP: 11572 BUSINESS PHONE: 5165365850 MAIL ADDRESS: STREET 1: 3265 LAWSON BLVD CITY: OCEANSIDE STATE: NY ZIP: 11572 8-K 1 v074504_8k.htm Unassociated Document
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

FORM 8-K

CURRENT REPORT
PURSUANT TO SECTION 13 OR 15(d) OF
THE SECURITIES EXCHANGE ACT OF 1934


Date of Report (Date of earliest event reported): May 10, 2007


American Medical Alert Corp.
(Exact name of registrant as specified in its charter)


New York
333-54992
11-2571221
(State or other jurisdiction of incorporation)
(Commission File Number)
(IRS Employer Identification No.)


3265 Lawson Boulevard, Oceanside, New York
11572
(Address of Principal Executive Offices)
(Zip Code)

Registrant's telephone number, including area code: (516) 536-5850

Not Applicable
(Former Name or Former Address, if Changed Since Last Report)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):
   
Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
   
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
   
Pre-commencement of communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b)
   
Pre-commencement communications pursuant to Rule 13e-4 (c) under the Exchange Act (17 CFR 240.13e-4(c))




Item 8.01. Other Events.

On May 10, 2007, American Medical Alert Corp. (the “Company”), issued a press release announcing that Walgreen Co. (Walgreen) will launch a nationwide rollout of Walgreens Ready Response ™ Medical Alert System. The Company previously announced its agreement with Walgreen in its Report on Form 8-K filed on February 20, 2007. A copy of the press release is attached hereto as Exhibit 99.1.

Item 9.01. Financial Statements and Exhibits.

(d) Exhibits

99.1 Press release issued May 10, 2007.




SIGNATURE


Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.

Date: May 10, 2007


AMERICAN MEDICAL ALERT CORP.


By: /s/ Richard Rallo
Name: Richard Rallo
Title: Chief Financial Officer


 
EX-99.1 2 v074504_ex99-1.htm
Exhibit 99.1
Contact:
Randi Baldwin
Senior Vice President, Marketing
American Medical Alert Corp
(516) 536-5850
 
 
Walgreen Co. Gives Green Light to National Rollout of
Walgreens Ready Response™ Medical Alert System
 
 
OCEANSIDE, NY- May 10, 2007 - American Medical Alert Corp. (NASDAQ: AMAC), a provider of healthcare communication services and advanced home health monitoring technologies, today announced Walgreen Co. (NYSE, NASDAQ: WAG) will launch a nationwide rollout of Walgreens Ready Response™ Medical Alert System. Beginning June 1, the system will be marketed throughout Walgreens more than 5,600 retail pharmacies in the United States and Puerto Rico. The rollout will be supported by a comprehensive national marketing campaign and promoted as a complementary service offering to Walgreens caregiver support initiative.
 
Walgreens Ready Response™ system was developed exclusively for Walgreen Co. by AMAC to support family caregivers and their aging loved ones seeking creative solutions to maintain independent living at home. The product offering was piloted at stores in three test markets and through Walgreens Web site at www.walgreens.com/readyresponse. The pilot was deemed successful after three months based upon positive consumer response and sales results.
 
”The system provides a safer transition for people coming home from the hospital and can also postpone the need for more costly assisted-living programs,” said Ric Leonardi, Walgreens director of pharmacy acquisitions and business development. “With immediate access to assistance, subscribers can continue leading a secure and independent life.”
 
Frederic Siegel, Executive Vice President of AMAC, commented, “The decision by Walgreens to commit to a national rollout of Ready Response after only three months is indicative of the market opportunity that this product represents. With Walgreens national scope and trusted brand, the medical alert industry will gain further exposure and awareness as a vital and cost effective solution to help individuals remain comfortably at home, knowing that emergency assistance is only a touch of a button away.”

Siegel continued, “Falls have become the leading cause of injury related deaths for seniors. According to a recently published CDC report, in 2003, 1.8 million older Americans (65+) were treated in emergency departments due to falls. The Walgreens Ready Response system has delivered positive results for subscribers and their loved ones, confirming Walgreens decision to integrate this product as part of its caregiver initiative to help address this national epidemic.”

Jack Rhian, AMAC's Chief Executive Officer, added, “This partnership represents a significant opportunity for AMAC to realize unprecedented growth in its subscriber base. Based upon the compelling results achieved in the pilot, AMAC anticipates this program will begin to substantially increase the number of Personal Emergency Response System subscribers by the end of 2007, thereby positively impacting our operating results in 2008.”

Pricing & Availability 

Walgreens Ready Response™ Medical Alert System is available for $34.95 (U.S.) per month and a one time activation fee of $34.95 (U.S.). The system includes a two-way voice console unit, personal help activator, bathroom activator, telephone and power cord and 24/7 monitoring services. There are no long-term contracts required and flexible payment options are available. On June 1, the system will be available at all Walgreens locations nationwide. Currently, consumers may obtain the system through select Walgreens locations and on online at www.walgreens.com/readyresponse.

About Walgreen Co.
 
Walgreen Co. is the nation's largest drugstore chain with fiscal 2006 sales of $47.4 billion. The company operates 5,693 stores in 48 states and Puerto Rico, including 77 Happy Harry's stores in Delaware and surrounding states. Walgreens also provides additional services to pharmacy patients and prescription drug and medical plans through Walgreens Health Services, its managed care division, which includes Walgreens Health Initiatives Inc. (a pharmacy benefits manager), Walgreens Mail Service Inc., Walgreens Home Care Inc. and Walgreens Specialty Pharmacy.
 
 
 

 
 
About American Medical Alert Corp.
 
 
AMAC is a healthcare communications company dedicated to the provision of support services to the healthcare community. AMAC's product and service portfolio includes Personal Emergency Response Systems (PERS) and emergency response monitoring, electronic medication reminder devices, disease management monitoring appliances and healthcare communication solutions services. AMAC operates eight communication centers under local trade names: HLINK OnCall, Long Island City, NY, North Shore TAS, Port Jefferson, NY, Live Message America, Audubon, NJ, ACT Teleservice, Newington, CT and Springfield, MA, MD OnCall, Cranston RI and Capitol Medical Bureau Rockville, MD, American MediConnect and Phone Screen Chicago, IL to support the delivery of high quality, healthcare communications.
 
 
This press release contains forward-looking statements that involve a number of risks and uncertainties. Forward-looking statements may be identified by the use of forward-looking terminology such as "may," "will," "expect," "believe," "estimate," "anticipate," "continue," or similar terms, variations of those terms or the negative of those terms. Important factors that could cause actual results to differ materially from those indicated by such forward-looking statements are set forth in AMAC's filings with the Securities and Exchange Commission (SEC), including AMAC's Annual Report on Form 10-K, AMAC's Quarterly Reports on Forms 10-Q, and other filings and releases. These include uncertainties relating to government regulation, technological changes, costs relating to ongoing FCC remediation efforts, our expansion plans, our contract with the City of New York and product liability risks.
 
 
###
 

 
 

 
-----END PRIVACY-ENHANCED MESSAGE-----