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Revenue (Notes)
6 Months Ended
Aug. 03, 2019
Revenue from Contract with Customer [Abstract]  
Revenue from Contract with Customer REVENUE

Net Sales

We recognize revenue for merchandise sales, net of expected returns and sales tax, at the time of in-store purchase or delivery of the product to our guest. When merchandise is shipped to our guests, we estimate receipt based on historical experience. Revenue is deferred and a liability is established for sales returns based on historical return rates and sales for the return period. We recognize an asset and corresponding adjustment to cost of sales for our right to recover returned merchandise. At each financial reporting date, we assess our estimates of expected returns, refund liabilities and return assets. For merchandise sold in our stores and online, tender is accepted at the point of sale. When we receive payment before the guest has taken possession of the merchandise, the amount received is recorded as deferred revenue until the transaction is complete. Our performance obligations for unfulfilled merchandise orders are typically satisfied within one week. Shipping and handling fees charged to guests relate to fulfillment activities and are included in net sales with the corresponding costs recorded in cost of sales.

We record deferred revenue for the sale of gift cards and merchandise credits issued for returned merchandise, and we recognize revenue in net sales upon redemption. Gift card and merchandise credit redemptions typically occur within 12 months of the date of issuance with the majority redeemed within the first three months. Our gift cards and merchandise credits do not expire. Based on historical redemption rates, a small percentage of gift cards and merchandise credits will never be redeemed. We recognize estimated breakage income for gift cards and merchandise credits that will never be redeemed in proportion to actual historical redemption patterns.

Under our loyalty program, members can accumulate points, based on their spending, toward earning a reward certificate that can be redeemed for future merchandise purchases. Points earned by loyalty members reset to zero at the end of each calendar year. Reward certificates expire 30 days after the date of issuance. We allocate and defer a portion of our sales to reward certificates expected to be earned, based on the relative stand-alone sales transaction price and reward certificate value, and recognize the reward certificate as a net sale when it is redeemed.

The following table presents the composition of net sales by merchandise category (in thousands):
 
 
Three Months Ended
 
 
August 3, 2019
 
August 4, 2018
Merchandise Category
 
Department Stores
 
Off-price Stores
 
Total Company
 
Department Stores
 
Off-price Stores
 
Total Company
Women’s
 
$
100,639

 
$
24,954

 
$
125,593

 
$
117,209

 
$
19,264

 
$
136,473

Men’s
 
49,582

 
11,534

 
61,116

 
53,124

 
8,913

 
62,037

Children's
 
25,198

 
9,870

 
35,068

 
29,400

 
7,530

 
36,930

Apparel
 
175,419

 
46,358

 
221,777

 
199,733

 
35,707

 
235,440

 
 
 
 
 
 
 
 
 
 
 
 
 
Footwear
 
39,227

 
6,097

 
45,324

 
45,141

 
4,505

 
49,646

Accessories
 
17,988

 
3,865

 
21,853

 
18,426

 
3,889

 
22,315

Cosmetics/Fragrances
 
27,188

 
2,856

 
30,044

 
31,287

 
2,428

 
33,715

Home/Gifts
 
25,539

 
20,708

 
46,247

 
10,950

 
15,939

 
26,889

Other
 
2,859

 
651

 
3,510

 
1,039

 
807

 
1,846

Non-apparel
 
112,801

 
34,177

 
146,978

 
106,843

 
27,568

 
134,411

 
 
 
 
 
 
 
 
 
 
 
 
 
Revenue adjustments not allocated (a)
 
(347
)
 
(543
)
 
(890
)
 
(281
)
 
(276
)
 
(557
)
 
 
 
 
 
 
 
 
 
 
 
 
 
Net sales
 
$
287,873

 
$
79,992

 
$
367,865

 
$
306,295

 
$
62,999

 
$
369,294

 
 
 
 
 
 
 
 
 
 
 
 
 
(a) Includes adjustments related to deferred revenue, estimated sales returns, breakage income, shipping and miscellaneous revenues, which are not allocated to merchandise categories.


 
 
Six Months Ended
 
 
August 3, 2019
 
August 4, 2018
Merchandise Category
 
Department Stores
 
Off-price Stores
 
Total Company
 
Department Stores
 
Off-price Stores
 
Total Company
Women’s
 
$
184,254

 
$
45,815

 
$
230,069

 
$
220,696

 
$
39,231

 
$
259,927

Men’s
 
88,690

 
20,048

 
108,738

 
94,460

 
16,458

 
110,918

Children's
 
50,336

 
19,750

 
70,086

 
58,478

 
15,626

 
74,104

Apparel
 
323,280

 
85,613

 
408,893

 
373,634

 
71,315

 
444,949

 
 
 
 
 
 
 
 
 
 
 
 
 
Footwear
 
79,498

 
11,171

 
90,669

 
89,624

 
9,324

 
98,948

Accessories
 
34,702

 
8,209

 
42,911

 
37,298

 
8,255

 
45,553

Cosmetics/Fragrances
 
55,057

 
5,669

 
60,726

 
62,473

 
4,910

 
67,383

Home/Gifts
 
45,865

 
40,561

 
86,426

 
19,794

 
33,822

 
53,616

Other
 
7,687

 
1,503

 
9,190

 
5,004

 
1,431

 
6,435

Non-apparel
 
222,809

 
67,113

 
289,922

 
214,193

 
57,742

 
271,935

 
 
 
 
 
 
 
 
 
 
 
 
 
Revenue adjustments not allocated (a)
 
(2,259
)
 
(970
)
 
(3,229
)
 
(3,169
)
 
(192
)
 
(3,361
)
 
 
 
 
 
 
 
 
 
 
 
 
 
Net sales
 
$
543,830

 
$
151,756

 
$
695,586

 
$
584,658

 
$
128,865

 
$
713,523

 
 
 
 
 
 
 
 
 
 
 
 
 
(a) Includes adjustments related to deferred revenue, estimated sales returns, breakage income, shipping and miscellaneous revenues, which are not allocated to merchandise categories.


Contract Liabilities

Contract liabilities reflect our performance obligations related to gift cards, merchandise credits, loyalty program rewards and merchandise orders that have not been satisfied as of a given date, and therefore, revenue recognition has been deferred. Contract liabilities (recorded in accrued expenses and other current liabilities) for each period presented were as follows (in thousands):

 
 
August 3, 2019
 
February 2, 2019
 
August 4, 2018
Gift cards and merchandise credits, net
 
$
9,759

 
$
12,433

 
$
9,657

Loyalty program rewards, net
 
5,147

 
1,484

 
4,612

Merchandise fulfillment liability
 
859

 
488

 
850

Total contract liabilities
 
$
15,765

 
$
14,405

 
$
15,119

    


The following table summarizes contract liability activity for each period presented (in thousands):

 
 
Three Months Ended
 
Six Months Ended
 
 
August 3, 2019
 
August 4, 2018
 
August 3, 2019
 
August 4, 2018
Beginning balance
 
$
14,440

 
$
14,028

 
$
14,405

 
$
13,474

Net sales recognized during the period from amounts included in contract liability balances at the beginning of the period
 
(5,522
)
 
(5,484
)
 
(6,571
)
 
(6,284
)
Current period additions to contract liability balances included in contract liability balances at the end of the period
 
6,847

 
6,575

 
7,931

 
7,929

Ending balance
 
$
15,765

 
$
15,119

 
$
15,765

 
$
15,119



Credit Income

We earn credit income from our private label credit card (“PLCC”) through a profit-sharing arrangement with Comenity Bank, an affiliate of Alliance Data Systems Corporation. Comenity Bank owns the PLCC portfolio and manages the account activation, receivables funding, card authorization, card issuance, statement generation, remittance processing and guest service functions for our PLCC program. We perform certain duties, including electronic processing and transmitting of transaction records, and executing marketing promotions designed to increase card usage. We also accept payments in our stores from cardholders on behalf of Comenity Bank. We receive a monthly net portfolio yield payment from Comenity Bank, and we can potentially earn an annual bonus based upon the performance of the PLCC portfolio. The receivable for credit income, which is recorded in prepaid expenses and other current assets, was $4.5 million, $4.9 million and $4.7 million as of August 3, 2019, February 2, 2019 and August 4, 2018, respectively.

On April 11, 2019, we entered into an amendment to our profit-sharing arrangement with Comenity Bank. The amendment extended the term of the arrangement from July 31, 2021 to July 31, 2024.

We recorded deferred revenue for certain upfront payments received from Comenity Bank associated with the execution of the PLCC agreement. The amounts recognized in credit income related to these upfront payments for each period presented were as follows (in thousands):

 
 
Three Months Ended
 
Six Months Ended
 
 
August 3, 2019
 
August 4, 2018
 
August 3, 2019
 
August 4, 2018
Upfront payments recognized in credit income
 
$
250

 
$
438

 
$
875

 
$
875



As of August 3, 2019, deferred revenue of $7.0 million remained to be amortized.