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PRIVATE LABEL CREDIT CARD PORTFOLIO
12 Months Ended
Jan. 30, 2016
PRIVATE LABEL CREDIT CARD PORTFOLIO [Abstract]  
PRIVATE LABEL CREDIT CARD PORTFOLIO
NOTE 10 - PRIVATE LABEL CREDIT CARD PROGRAM                                                                                                                                              

On August 8, 2012, we entered into an Amended and Restated Private Label Credit Card Plan Agreement ("Agreement") with World Financial Network Bank (now Comenity Bank) ("Bank"), an affiliate of Alliance Data Systems Corporation ("ADS").
 
Under the terms of the Agreement, which expires July 31, 2021, the Bank provides credit card services for our private label credit card program, including account activation, receivables funding, card authorization, private label credit card issuance, statement generation, remittance processing, customer service functions and marketing services. We are required to perform certain duties, including electronic processing and transmitting of transaction records and marketing and promoting the private label credit card program. As consideration, among other payments set forth in the Agreement, the Bank pays us a monthly net portfolio yield payment and an annual portfolio performance bonus, if earned.

We received certain upfront payments upon execution of the Agreement that are being recognized over the life of the Agreement. We realized $54.1 million, $54.1 million and $46.3 million related to our private label credit card program during 2015, 2014 and 2013, respectively, which have been recorded as a reduction to SG&A expenses.