8-K

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C.  20549

FORM 8-K

CURRENT REPORT

Pursuant to Section 13 or 15(d) of the

Securities Exchange Act of 1934

September 6, 2007

(Date of Report, date of earliest event reported)

Stage Stores, Inc.

(Exact name of registrant as specified in its charter)

1-14035

(Commission File Number)

NEVADA	91-1826900
(State or other jurisdiction of incorporation)	(I.R.S. Employer Identification No.)

10201 Main Street, Houston, Texas	77025
(Address of principal executive offices)	(Zip Code)

(800) 579-2302

(Registrant's telephone number, including area code)

Not Applicable

(Former name or former address, if changed since last report)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:

o Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

o Soliciting material pursuant to rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

o Pre-commencement communications pursuant to Rule 14d-12 under the Exchange Act (17 CFR 240.14d-2(b))

o Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Item 8.01. Other Events.

On September 6, 2007, Stage Stores, Inc. (the “Company”) issued a News Release reporting the Company's August 2007 sales results.  A copy of the News Release is attached to this Form 8-K as Exhibit 99.

Item 9.01. Financial Statements and Exhibits.

(d)  Exhibits.

99 News Release issued by Stage Stores, Inc. on September 6, 2007 reporting the Company’s August 2007 sales results.

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, hereunto duly authorized.

	STAGE STORES, INC.
September 7, 2007	/s/ Michael E. McCreery
(Date)	Michael E. McCreery
	Executive Vice President and
	Chief Financial Officer

EX-99

Exhibit 99

NEWS RELEASE

CONTACT:

Bob Aronson

Vice President, Investor Relations

800-579-2302

(baronson@stagestores.com)

FOR IMMEDIATE RELEASE

STAGE STORES REPORTS AUGUST SALES

HOUSTON, TX, September 6, 2007 - Stage Stores, Inc. (NYSE: SSI) today reported total sales for the four-week August period beginning August 5, 2007 and ending September 1, 2007 of $123.5 million versus sales of $128.8 million for the prior year four-week August period beginning July 30, 2006 and ending August 26, 2006.  Prior year sales results include inventory liquidation sales of $8.7 million generated by the acquired B.C. Moore stores prior to their conversion to Peebles stores.  Comparable store sales for the month decreased 2.6% versus an increase of 3.8% last year.

With regard to its major merchandise categories, the Company reported that its accessories, cosmetics, dresses and plus sizes departments all achieved comparable store sales increases during August.

Jim Scarborough, Chairman and Chief Executive Officer, commented, “We achieved better than projected August comparable store sales results due to strong back-to-school sales during the last ten days of the month, related to the later start date for Texas schools this year versus last year.  While we are pleased to have exceeded our comparable store sales expectations for August, it’s still too early to tell if we will see the same positive sales trends develop for September and October; therefore, we remain conservative in our overall sales and earnings outlook for the remainder of the third quarter.”

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Stage Stores Reports

August Sales

Page - 2

SALES SUMMARY

	Comparable Store Sales Trend						Total Sales
	% Increase (Decrease)						($ in Millions)
Fiscal Period	2007			2006			2007		2006
1st Quarter		0.1	%		3.2	%	$	358.2	$	343.5
2nd Quarter		0.5			4.5			359.2		362.1
August		(2.6	)		3.8			123.5		128.8
Year-To-Date (7 Mos)		(0.1	)		3.8			840.9		834.4

Store Activity

During August, the Company opened a new Stage store in Raceland, Louisiana.  Through the first seven months of the 2007 fiscal year, the Company has opened fifteen new stores, and plans to open an additional nine new stores in September, eleven new stores in October and twelve new stores in November.

About Stage Stores

Stage Stores, Inc. brings nationally recognized brand name apparel, accessories, cosmetics and footwear for the entire family to small and mid-size towns and communities through 668 stores located in 33 states.  The Company operates under the Bealls, Palais Royal and Stage names throughout the South Central states, and under the Peebles name throughout the Midwestern, Southeastern, Mid-Atlantic and New England states.  For more information about Stage Stores, visit the Company’s web site at www.stagestores.com.

“Safe Harbor” Statement

This news release contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, including comments regarding the number of new stores that the Company plans to open during the months of September, October and November.  The Company intends forward looking terminology such as "believes", "expects", "may", "will", "should", "could", "anticipates", "plans" or similar expressions to identify forward-looking statements.  Such statements are subject to certain risks and uncertainties which could cause the Company's actual results to differ materially from those anticipated by the forward-looking statements.  These risks and uncertainties include, but are not limited to, those described in the Company's Annual Report on Form 10-K as filed with the Securities and Exchange Commission (the "SEC") on April 3, 2007 and other factors as may periodically be described in other Company filings with the SEC.

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