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Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
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 TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB
MIC-Info: RSA-MD5,RSA,
 TRRYEXY81Hvqbqx5KapYw303bSooUULkQ++l6MXIvvPtRAR2Ne1pQI6cEi2FAsmM
 nUhQ/iw8GYH4kCgd783gFQ==

<SEC-DOCUMENT>0000892251-03-000680.txt : 20031121
<SEC-HEADER>0000892251-03-000680.hdr.sgml : 20031121
<ACCEPTANCE-DATETIME>20031121113937
ACCESSION NUMBER:		0000892251-03-000680
CONFORMED SUBMISSION TYPE:	4
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20031119
FILED AS OF DATE:		20031121

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			HAYDEN ROBERT W
		CENTRAL INDEX KEY:			0001084406

	FILING VALUES:
		FORM TYPE:		4
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-06026
		FILM NUMBER:		031017120

	BUSINESS ADDRESS:	
		STREET 1:		THE MIDLAND COMPANY
		STREET 2:		7000 MIDLAND BLVD
		CITY:			AMELIA
		STATE:			OH
		ZIP:			45102

	MAIL ADDRESS:	
		STREET 1:		THE MIDLAND COMPANY
		STREET 2:		7000 MIDLAND BLVD
		CITY:			AMELIA
		STATE:			OH
		ZIP:			45102

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			MIDLAND CO
		CENTRAL INDEX KEY:			0000066025
		STANDARD INDUSTRIAL CLASSIFICATION:	FIRE, MARINE & CASUALTY INSURANCE [6331]
		IRS NUMBER:				310742526
		STATE OF INCORPORATION:			OH
		FISCAL YEAR END:			1231

	BUSINESS ADDRESS:	
		STREET 1:		7000 MIDLAND BLVD
		STREET 2:		N/A
		CITY:			AMELIA
		STATE:			OH
		ZIP:			45102-2607
		BUSINESS PHONE:		5139437100

	MAIL ADDRESS:	
		STREET 1:		N/A
		STREET 2:		P O BOX 1256
		CITY:			CINCINNATI
		STATE:			OH
		ZIP:			45201
</SEC-HEADER>
<DOCUMENT>
<TYPE>4
<SEQUENCE>1
<FILENAME>rwhaydenform4111903_ex.xml
<TEXT>
<XML>
<?xml version="1.0"?>
<!-- - EDGAR Ease Plus 1.0                                   07/25/03  TT    -->
<ownershipDocument>
    <schemaVersion>X0201</schemaVersion>

    <documentType>4</documentType>
   <periodOfReport>2003-11-19</periodOfReport>
   <notSubjectToSection16>0</notSubjectToSection16>
    <issuer>
        <issuerCik>0000066025</issuerCik>
        <issuerName>MIDLAND CO</issuerName>
        <issuerTradingSymbol>MLAN</issuerTradingSymbol>
   </issuer>
   <reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001084406</rptOwnerCik>
            <rptOwnerName>HAYDEN ROBERT W</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>THE MIDLAND COMPANY</rptOwnerStreet1>
            <rptOwnerStreet2>7000 MIDLAND BLVD</rptOwnerStreet2>
            <rptOwnerCity>AMELIA</rptOwnerCity>
            <rptOwnerState>OH</rptOwnerState>
            <rptOwnerZipCode>45102</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
            <reportingOwnerRelationship>
         <isDirector>1</isDirector>
         <isOfficer>0</isOfficer>
         <isTenPercentOwner>1</isTenPercentOwner>
         <isOther>0</isOther>
      </reportingOwnerRelationship>
   </reportingOwner>
 <nonDerivativeTable>
   <nonDerivativeTransaction>
      <securityTitle>
         <value>Common Stock</value>
      </securityTitle>
      <transactionDate>
         <value>2003-11-19</value>
      </transactionDate>
      <transactionCoding>
         <transactionFormType>4</transactionFormType>
         <transactionCode>S</transactionCode>
         <equitySwapInvolved>0</equitySwapInvolved>
      </transactionCoding>
      <transactionAmounts>
         <transactionShares>
           <value>7200</value>
         </transactionShares>
         <transactionPricePerShare>
           <value>21.09</value>
         </transactionPricePerShare>
         <transactionAcquiredDisposedCode>
           <value>D</value>
         </transactionAcquiredDisposedCode>
      </transactionAmounts>
      <postTransactionAmounts>
         <sharesOwnedFollowingTransaction>
           <value>1111317</value>
         </sharesOwnedFollowingTransaction>
      </postTransactionAmounts>
      <ownershipNature>
         <directOrIndirectOwnership>
            <value>I</value>
         </directOrIndirectOwnership>
         <natureOfOwnership>
            <value>By RHILP</value>
            <footnoteId id="F1"/>
         </natureOfOwnership>
      </ownershipNature>
   </nonDerivativeTransaction>
   <nonDerivativeTransaction>
      <securityTitle>
         <value>Common Stock</value>
      </securityTitle>
      <transactionDate>
         <value>2003-11-20</value>
      </transactionDate>
      <transactionCoding>
         <transactionFormType>4</transactionFormType>
         <transactionCode>S</transactionCode>
         <equitySwapInvolved>0</equitySwapInvolved>
      </transactionCoding>
      <transactionAmounts>
         <transactionShares>
           <value>100</value>
         </transactionShares>
         <transactionPricePerShare>
           <value>21.20</value>
         </transactionPricePerShare>
         <transactionAcquiredDisposedCode>
           <value>D</value>
         </transactionAcquiredDisposedCode>
      </transactionAmounts>
      <postTransactionAmounts>
         <sharesOwnedFollowingTransaction>
           <value>1111217</value>
         </sharesOwnedFollowingTransaction>
      </postTransactionAmounts>
      <ownershipNature>
         <directOrIndirectOwnership>
            <value>I</value>
         </directOrIndirectOwnership>
         <natureOfOwnership>
            <value>By RHILP</value>
            <footnoteId id="F1"/>
         </natureOfOwnership>
      </ownershipNature>
   </nonDerivativeTransaction>
   <nonDerivativeHolding>
      <securityTitle>
         <value>Common Stock</value>
      </securityTitle>
      <postTransactionAmounts>
         <sharesOwnedFollowingTransaction>
           <value>854832</value>
         </sharesOwnedFollowingTransaction>
      </postTransactionAmounts>
      <ownershipNature>
         <directOrIndirectOwnership>
            <value>I</value>
         </directOrIndirectOwnership>
         <natureOfOwnership>
            <value>As Trustee for Immediate Family</value>
         </natureOfOwnership>
      </ownershipNature>
   </nonDerivativeHolding>
 </nonDerivativeTable>
   <footnotes>
      <footnote id="F1"> R. Hayden Investment Limited Partnership (&quot;RHILP&quot;), a limited partnership with its principal place of business in Amelia, Ohio,of which the reporting person and his spouse are collectively the sole general partner and the reporting person is the sole limited partner.</footnote>
   </footnotes>
   <ownerSignature>
      <signatureName>Lori Birkenhauer as Attorney-in-Fact for Robert W. Hayden</signatureName>
      <signatureDate>2003-11-21</signatureDate>
   </ownerSignature>
</ownershipDocument>

</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
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