0000065984-12-000148.txt : 20120718 0000065984-12-000148.hdr.sgml : 20120718 20120718161207 ACCESSION NUMBER: 0000065984-12-000148 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20120716 FILED AS OF DATE: 20120718 DATE AS OF CHANGE: 20120718 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: SMITH RICHARD J CENTRAL INDEX KEY: 0001166966 FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-11299 FILM NUMBER: 12968037 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: ENTERGY CORP /DE/ CENTRAL INDEX KEY: 0000065984 STANDARD INDUSTRIAL CLASSIFICATION: ELECTRIC SERVICES [4911] IRS NUMBER: 721229752 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 BUSINESS ADDRESS: STREET 1: 639 LOYOLA AVE CITY: NEW ORLEANS STATE: LA ZIP: 70113 BUSINESS PHONE: 5045764000 MAIL ADDRESS: STREET 1: PO BOX 61000 CITY: NEW ORLEANS STATE: LA ZIP: 70161 FORMER COMPANY: FORMER CONFORMED NAME: ENTERGY CORP /FL/ DATE OF NAME CHANGE: 19940329 FORMER COMPANY: FORMER CONFORMED NAME: ENTERGY GSU HOLDINGS INC /DE/ DATE OF NAME CHANGE: 19940329 FORMER COMPANY: FORMER CONFORMED NAME: MIDDLE SOUTH UTILITIES INC DATE OF NAME CHANGE: 19890521 4 1 edgar.xml PRIMARY DOCUMENT X0306 4 2012-07-16 0000065984 ENTERGY CORP /DE/ ETR 0001166966 SMITH RICHARD J C/O ENTERGY CORPORATION LEGAL DEPT. 639 LOYOLA AVENUE NEW ORLEANS LA 70113 0 1 0 0 President - EWCB Common Stock 2012-07-16 4 M 0 20528 44.45 A 66237 D Common Stock 2012-07-16 4 S 0 16038 70.00 D 50199 D Common Stock 2012-07-17 4 M 0 29472 44.45 A 79671 D Common Stock 2012-07-17 4 S 0 23025 70.00 D 56646 D Common Stock 2447 I By 401(k) Employee Stock Option (Right to Buy) 44.45 2012-07-16 4 M 0 20528 0 D 2013-01-30 Common Stock 20528 29472 D Employee Stock Option (Right to Buy) 44.45 2012-07-17 4 M 0 29472 0 D 2013-01-30 Common Stock 29472 0 D The sales reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on Februay 14, 2012. Includes 117 shares of Entergy common stock acquired under Entergy Corporation's dividend reinvestment provision of the equity ownership plan. The options vested in three equal annual installments on January 30, 2004, 2005 and 2006. /s/ Daniel T. Falstad by power of attorney 2012-07-18