10-Q

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

FORM 10-Q

(Mark One)
x	QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
	For the quarterly period ended	September 30, 2013
or
o	TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from _________________________ to __________________________
Commission file number	0-5703

Siebert Financial Corp.

(Exact Name of Registrant as Specified in its Charter)

New York	11-1796714
(State or Other Jurisdiction of Incorporation or Organization)	(I.R.S. Employer Identification No.)

885 Third Avenue, New York, NY 10022

(Address of Principal Executive Offices) (Zip Code)

(212) 644-2400

(Registrant’s Telephone Number, Including Area Code)

(Former Name, Former Address and Former Fiscal Year, if Changed Since Last Report)

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.

Yes x No o

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).

Yes x No o

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.

Large Accelerated Filer o	Accelerated Filer o
Non-Accelerated Filer o	Smaller Reporting Company x

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).

Yes o No x

Indicate the number of shares outstanding of each of the issuer’s classes of common stock, as of the latest practicable date: As of November 9, 2013, there were 22,085,126 shares of Common Stock, par value $.01 per share, outstanding.

We are relying upon the order of the Securities and Exchange Commission, dated November 14, 2012, providing regulatory relief to publicly traded companies affected by Hurricane Sandy, as our Chief Financial Officer and accounting personnel located in Long Island, Brooklyn and Staten Island, New York lacked power, telephone and Internet service as a result of Hurrican Sandy.

          Unless the context otherwise requires, the “Company” shall mean Siebert Financial Corp. and its wholly owned subsidiaries and “Siebert” shall mean Muriel Siebert & Co., Inc., a wholly owned subsidiary of the Company.

          Certain statements contained in “Management’s Discussion and Analysis of Financial Condition and Results of Operations” below and elsewhere in this report, as well as oral statements that may be made by us or by our officers, directors or employees acting on our behalf, that are not statements of historical or current fact constitute “forward looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward looking statements involve risks and uncertainties and known and unknown factors that could cause our actual results to be materially different from our historical results or from any future results expressed or implied by such forward looking statements, including, without limitation: changes in general economic and market conditions; changes and prospects for changes in interest rates; fluctuations in volume and prices of securities; demand for brokerage and investment banking services; competition within and without the discount brokerage business, including the offer of broader services; competition from electronic discount brokerage firms offering greater discounts on commissions than we do; the prevalence of a flat fee environment; decline in participation in corporate or municipal finance underwritings; limited trading opportunities; the method of placing trades by our customers; computer and telephone system failures; our level of spending on advertising and promotion; trading errors and the possibility of losses from customer non-payment of amounts due; other increases in expenses and changes in net capital or other regulatory requirements. We undertake no obligation to publicly release the results of any revisions to these forward-looking statements which may be made to reflect events or circumstances after the date when such statements were made or to reflect the occurrence of unanticipated events. An investment in us involves various risks, including those mentioned above and those which are detailed from time to time in our Securities and Exchange Commission filings.

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Part I - FINANCIAL INFORMATION

Item 1. Financial Statements

Siebert Financial Corp. & Subsidiaries
Consolidated Statements of Financial Condition
	September 30, 2013 (Unaudited)				December 31, 2012
ASSETS
Cash and cash equivalents	$	18,388,000		$	18,902,000
Cash equivalents – restricted		1,532,000			1,532,000
Receivable from brokers		1,029,000			1,923,000
Securities owned, at fair value		328,000			255,000
Furniture, equipment and leasehold improvements, net		661,000			312,000
Investment in and advances to affiliates		7,861,000			9,304,000
Prepaid expenses and other assets		698,000			900,000
Intangibles, net		320,000			328,000
	$	30,817,000		$	33,456,000
LIABILITIES AND STOCKHOLDERS’ EQUITY
Liabilities:
Accounts payable and accrued liabilities	$	4,162,000		$	2,416,000
Contingencies (Note 9)
Stockholders’ equity:
Common stock, $.01 par value; 49,000,000 shares authorized, 23,211,846 shares issued and 22,085,126 and 22,097,392 shares outstanding at September 30, 2013 and December 31, 2012, respectively		232,000			232,000
Additional paid-in capital		19,490,000			19,490,000
Retained earnings		11,693,000			16,059,000
Less: 1,126,720 and 1,114,454 shares of treasury stock, at cost at September 30, 2013 and December 31, 2012, respectively		(4,760,000	)		(4,741,000	)
		26,655,000			31,040,000
	$	30,817,000		$	33,456,000

See notes to condensed consolidated financial statements.

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Siebert Financial Corp. & Subsidiaries

Consolidated Statements of Operations

(Unaudited)

	Three Months Ended September 30,						Nine Months Ended September 30,
	2013			2012			2013			2012
Revenues:
Commissions and fees	$	2,767,000		$	2,595,000		$	8,656,000		$	11,632,000
Investment banking		464,000			875,000			1,945,000			2,582,000
Trading profits		420,000			585,000			1,562,000			1,979,000
Interest and dividends		15,000			18,000			47,000			58,000
		3,666,000			4,073,000			12,210,000			16,251,000
Expenses:
Employee compensation and benefits		1,994,000			2,340,000			6,502,000			7,460,000
Clearing fees, including floor brokerage		595,000			508,000			1,854,000			2,142,000
Professional fees		2,107,000			1,069,000			4,060,000			2,679,000
Advertising and promotion		122,000			104,000			297,000			331,000
Communications		317,000			317,000			992,000			1,303,000
Occupancy		266,000			224,000			782,000			701,000
Write off of software development costs											433,000
Other general and administrative		651,000			634,000			1,760,000			1,938,000
		6,052,000			5,196,000			16,247,000			16,987,000
Income (loss) from equity investees		742,000			245,000			(329,000	)		930,000
(Loss) income before income taxes		(1,644,000	)		(878,000	)		(4,366,000	)		194,000
Provision for income taxes					34,000						34,000
Net (loss) income	$	(1,644,000	)	$	(912,000	)	$	(4,366,000	)	$	160,000
Net (loss) income per share of common stock – Basic and diluted	$	(.07	)	$	(.04	)	$	(.20	)	$	.01
Weighted average shares outstanding - Basic and diluted		22,085,126			22,100,420			22,088,065			22,101,729

See notes to condensed consolidated financial statements.

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Siebert Financial Corp. & Subsidiaries

Consolidated Statements of Cash Flows

(Unaudited)

	Nine Months Ended September 30,
	2013			2012
Cash flows from operating activities:
Net (loss) income	($	4,366,000	)	$	160,000
Adjustments to reconcile net (loss) income to net cash provided by (used in) operating activities:
Depreciation and amortization		96,000			250,000
Write off of software development costs					433,000
Loss (Income) from equity investees		329,000			(930,000	)
Distribution from equity investee		1,212,000			97,000
Changes in:
Securities owned, at fair value		(73,000	)		12,000
Receivable from brokers		894,000			(469,000	)
Prepaid expenses and other assets		202,000			178,000
Accounts payable and accrued liabilities		1,746,000			108,000
Net cash provided by (used in) operating activities		40,000			(161,000	)
Cash flows from investing activities:
Purchase of furniture, equipment and leasehold improvements		(437,000	)		(208,000	)
Distribution from equity investee		6,000
(Advances) / collection of advances made to euity investee		(104,000	)		3,000
Net cash used in investing activities		(535,000	)		(205,000	)
Cash flows from financing activities:
Purchase of treasury shares		(19,000	)		(12,000	)
Net cash used in financing activities		(19,000	)		(12,000	)
Net decrease in cash and cash equivalents		(514,000	)		(378,000	)
Cash and cash equivalents - beginning of period		18,902,000			21,167,000
Cash and cash equivalents - end of period	$	18,388,000		$	20,789,000
Supplemental cash flow disclosures:
Cash paid for:
Income taxes				$	34,000

See notes to condensed consolidated financial statements.

4

Siebert Financial Corp. & Subsidiaries
Notes to Condensed Consolidated Financial Statements
Nine Months Ended September 30, 2013 and 2012
(Unaudited)

1.	Organization and Basis of Presentation:
	The consolidated financial statements include the accounts of Siebert Financial Corp. (the “Company”) and its wholly owned subsidiaries Muriel Siebert & Co., Inc. (“Siebert”) and Siebert Women’s Financial Network, Inc. (“WFN”). All material intercompany balances and transactions have been eliminated. Investment in two entities in which the Company has ownership interests of 49% and 33.33%, respectively, are accounted for by the equity method and included in investment in and advances to affiliates in the consolidated statements of financial condition.
	The condensed consolidated interim financial statements presented herein are unaudited and include all adjustments (consisting of normal recurring adjustments) which are, in the opinion of management, necessary for a fair presentation of the financial position and results of operations of the interim periods pursuant to the rules and regulations of the Securities and Exchange Commission (the “SEC”). Certain information and footnote disclosures normally included in annual financial statements prepared in accordance with generally accepted accounting principles (“GAAP”) in the United States of America (“U.S.”) have been condensed or omitted pursuant to SEC rules and regulations, although the Company believes that the disclosures made are adequate to make the information not misleading. The balance sheet at December 31, 2012 has been derived from the audited consolidated statements of financial condition at that date, but does not include all information and footnotes required by U.S. GAAP for complete financial statements. These condensed consolidated financial statements should be read in conjunction with the consolidated financial statements included in the Company’s Annual Report on Form 10-K for the year ended December 31, 2012. Because of the nature of the Company’s business, the results of operations for the three and nine months ended September 30, 2013 are not necessarily indicative of operating results for the full year.
2.	Securities:
	Securities owned are carried at fair value with realized and unrealized gains and losses reflected in trading profits. Siebert clears all its security transactions through unaffiliated clearing firms on a fully disclosed basis. Accordingly, Siebert does not hold funds or securities for, or owe funds or securities to, its customers. Those functions are performed by the clearing firms.
3.	Fair Value of Financial Instruments:
	Authoritative accounting guidance defines fair value, establishes a framework for measuring fair value and establishes a fair value hierarchy. Fair value is the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between participants at the measurement date. Fair value measurements are not adjusted for transaction costs. The fair value hierarchy prioritizes inputs to valuation techniques used to measure fair value into three levels:
	Level 1 – Unadjusted quoted prices in active markets for identical assets or liabilities.
	Level 2 – Inputs other than quoted prices that are observable, either directly or indirectly, and reasonably available.
	Level 3 – Unobservable inputs which reflect the assumptions that management develops based on available information about the assumptions market participants would use in valuing the asset or liability.

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The classification of financial instruments valued at fair value at September 30, 2013 is as follows:

Financial Instruments	Level 1
Cash equivalents	$	19,317,000
Securities		328,000
	$	19,645,000

	Cash equivalents primarily represent investments in money market funds. Securities consist of common stock valued on the last business day of the period at the last available reported sales price on the primary securities exchange (Level 1). As of September 30, 2013, the Company did not hold any Level 2 or Level 3 financial instruments.
4.	Per Share Data:
	Basic earnings (loss) per share is calculated by dividing net income (loss) by the weighted average outstanding common shares during the period. Diluted earnings per share is calculated by dividing net income by the number of shares outstanding under the basic calculation and adding all dilutive securities, which consist of options. There were no dilutive options for the nine months ended September 30, 2012. Accordingly, basic and diluted net income per common share are the same for such period. The Company incurred a net loss for the three and nine months ended September 30, 2013 and the three months ended September 30, 2012. Accordingly, basic and diluted net loss per common share are the same for each period as the effect of stock options is anti-dilutive. Shares of underlying stock options not included in the diluted computation amounted to 375,000 at September 30, 2013 and 478,200 at September 30, 2012.
5.	Net Capital:
	Siebert is subject to the SEC’s Uniform Net Capital Rule (Rule 15c3-1), which requires the maintenance of minimum net capital. Siebert has elected to use the alternative method, permitted by the Rule, which requires that Siebert maintain minimum net capital, as defined, equal to the greater of $250,000 or two percent of aggregate debit balances arising from customer transactions, pursuant to the Rule. As of September 30, 2013, Siebert had net capital of approximately $14,554,000 as compared with net capital requirements of $250,000. Siebert claims exemptions from the reserve requirement under section 15c3-3(k)(2)(ii).
6.	Revenue:
	Commission revenues and related clearing expenses are recorded on a trade-date basis. Fees, consisting principally of revenue participation with the Company’s clearing broker in distribution fees and interest, are recorded as earned.
	Trading profits are also recorded on a trade-date basis and principally represent riskless principal transactions which the Company, after receiving an order, buys or sells securities as principal and at the same time sells or buys the securities with a markup or markdown to satisfy the order.

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	Investment banking revenue includes gains and fees, net of syndicate expenses, arising from underwriting syndicates in which the Company participates. Investment banking management fees are recorded on the offering date, sales concessions on the settlement date and underwriting fees at the time the underwriting is completed and the income is reasonably determinable.
	Interest is recorded on an accrual basis and dividends are recorded on the ex-dividend date.
7.	Capital Transactions:
	On January 22, 2008, the Board of Directors of the Company authorized a buy back of up to 300,000 shares of common stock. Shares will be purchased from time to time, at management’s discretion, in the open market and in private transactions. During the nine months ended September 30, 2013, the Company purchased 12,266 shares at an average price of $1.56.
	During the three months ended September 30, 2013, 25,000 shares of options at weighted average exercise price of $5.06 expired. At September 30, 2013, there are 375,000 outstanding options at a weighted average exercise price of $3.21, which were fully vested and exercisable. As of September 30, 2013, there was no unrecognized compensation cost.
8.	Investment in and Advances to Affiliates:
	Siebert, Brandford, Shank & Co., L.L.C. (“SBS”)
	Siebert holds a 49% ownership interest in SBS which is engaged in municipal bond underwritings (see note 14). Income or loss from SBS is considered to be integral to Siebert’s operations and material to its results of operations.
	Summarized financial data of SBS is set forth below.

	September 30,
	2013			2012
Total assets including secured demand note of $1,200,000 due from Siebert		20,897,000
Total liabilities including subordinated liabilities of $1,200,000 due to Siebert		5,554,000
Total members’ capital		15,343,000
Regulatory minimum net capital requirement		250,000
Nine months ended:
Total revenues		16,991,000			20,785,000
Net (loss) income		(380,000	)		1,812,000
Three months ended:
Total revenues		7,962,000			6,731,000
Net income		1,562,000			380,000

Siebert charged SBS $75,000 and $56,000 for each of the nine months ended September 30, 2013 and 2012, and $25,000 and $18,000 for each of the three months ended September 30, 2013 and 2012, respectively, for general and administrative services, which Siebert believes approximates the cost of furnishing such services.

Siebert’s share of net income (loss) for the three months ended September 30, 2013 and 2012 amounted to $765,000 and 186,000, respectively, and for the nine months ended September 30, 2013 and 2012 amounted to ($186,000) and $888,000, respectively.

7

Siebert received distributions from SBS of $1,212,000 during the nine months ended September 30, 2013, and Siebert’s share of undistributed earnings from SBS amounted to $7,126,000 at September 30, 2013. Such amount may not be immediately available for distribution to Siebert for various reasons including the amount of SBS’s available cash, the provisions of the agreement among Siebert and the principals of SBS and SBS’s continued compliance with its regulatory and net capital requirements.

SBS Financial Products Company, LLC (“SBSFPC”)

The Company has a 33.33% ownership interest in, and the two individual principals of SBS have an aggregate 66.66% ownership interest in, SBSFPC which engages in derivatives transactions related to the municipal underwriting business (see note 14). Income and loss from SBSFPC is considered to be integral to the Company’s operations and material to the results of operations.

Summarized financial data of SBSFPC is set forth below.

	September 30,
	2013			2012
Total assets		16,694,000
Total liabilities		16,077,000
Total members’ capital		617,000
Nine months ended:
Total revenues		(226,000	)*		277,000
Net (loss) income		(430,000	)		126,000
Three months ended:
Total revenues		(18,000	)*		226,000
Net (loss) income		(70,000	)		174,000
*Negative balance was attributable to unrealized loss on derivative contracts.

	The Company’s share of net income (loss) of SBSFPC for the three months ended September 30, 2013 and 2012 amounted to ($23,000) and $58,000, respectively. The Company’s share of net income (loss) of SBSFPC for the nine months ended September 30, 2013 and 2012 amounted to ($143,000) and $42,000, respectively.
	At September 30, 2013, SBSFPC had cumulative distributions in excess of cumulative earnings in the amount of $583,000 of which the Company’s share was $194,000. The Company received distributions from SBSFPC of $6,000 during the nine months ended September 30, 2013 which is shown on the statement of cash flows as an investing activity as it represents a return of capital.
	In July 2013, as a result of the filing of a bankruptcy petition by the City of Detroit, SBSFPC unwound certain derivative contracts with a financial institution pursuant to the terms of the contracts. The contracts were recorded as liabilities with a carrying value of $123,063,000. In connection therewith, SBSFPC assigned certain derivative contracts with the City of Detroit to the financial institution, which were recorded as assets with a carrying value of $123,063,000. No gain or loss was recognized by SBSFPC as a result of the unwinding and assignment of these derivative contracts and SBSFPC has no continuing obligations or rights with respect to the derivative contracts. During the quarter ended March 31, 2013, SBSFPC incurred a loss of $241,000 on the write-down in value of the derivative contracts with the City of Detroit to adjust their carrying value to the carrying value of the derivative contracts with the financial institution.
9.	Contingencies and Commitments:
	Retail customer transactions are cleared through clearing brokers on a fully disclosed basis. If customers do not fulfill their contractual obligations, the clearing broker may charge Siebert for any loss incurred in connection

8

	with the purchase or sale of securities at prevailing market prices to satisfy the customer obligations. Siebert regularly monitors the activity in its customer accounts for compliance with its margin requirements. Siebert is exposed to the risk of loss on unsettled customer transactions if customers are unable to fulfill their contractual obligations. There were no material losses for unsettled customer transactions for the nine months ended September 30, 2013 and 2012.
	In a prior year, Siebert was named as one of the defendants in a class action pending in the United States District Court, Southern District of New York. The complaint was brought on behalf of a class of purchasers in a public offering by Lehman Brothers Holdings, Inc. of $1,500,000,000 of 6.75% Subordinated Notes due 2017 (the “Notes”) and certain smaller issuances of other securities. Siebert had agreed to purchase $15 million of the Notes and $462,953 of the other securities as an underwriter in the offerings. Siebert and the plaintiffs’ class resolved all claims against Siebert in consideration of a $1 million payment by Siebert which was paid in a prior year. As certain plaintiffs did not agree to a settlement or purchased securities which were not covered by the settlement, additional liability to Siebert is possible. At present, Siebert is unable to determine the potential liability, if any.
	Siebert is party to certain claims, suits and complaints arising in the ordinary course of business. In the opinion of management all such claims, suits and complaints are without merit, or involve amounts which would not have a material effect on the financial position or results of operations of the Company.
	Siebert is party to a Secured Demand Note Collateral Agreement, as amended on July 27, 2012, with SBS which obligates Siebert to lend SBS, on a subordinated basis, up to $1,200,000. The secured demand note payable held by SBS and a related $1,200,000 receivable due from SBS are included in investments in and advances to equity investees in the accompanying consolidated statements of financial condition. Amounts that Siebert is obligated to lend under this arrangement are collateralized by cash equivalents of $1,532,000. Any amounts loaned will bear interest at 4% per annum and are repayable on August 31, 2014.
	During the quarter ended June 30, 2013, the Company amended its lease agreement for its New York office to extend the expiration date from 2014 to 2017. Additional obligations relating to the extension of this lease aggregates $1,487,000.
	In July 2013, the Company extended its fully disclosed clearing agreement with its clearing broker through July 2017.
10.	Income Taxes:
	No tax benefit has been recognized for the loss in the 2013 periods as the Company has provided a valuation allowance to fully reserve the related deferred tax asset as realization of such asset is not considered more likely than not due to cumulative losses incurred by the Company and its subsidiaries during the prior three years. The provision for income taxes in the 2012 periods represents a state tax assessment of $34,000 relating to years 2007, 2008 and 2009 based on a tax examination completed by New York state in 2012.
11.	Impairment of Fixed Assets:
	On June 30, 2012, the Company discontinued its relationship with a software vendor, which had developed and maintained the Company’s website. As a result, the Company wrote off its remaining unamortized carrying value of development costs of $433,000. Effective July 1, 2012, such services are being provided by the Company’s clearing broker.

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12.	Reclassification:
	For the three and nine months ended September 30, 2012, the Company previously reported various minimum state taxes based on capital as income taxes on the consolidated statement of operations. The Company has reclassified such taxes to general and administrative expenses to conform to the 2013 presentation.
13.	Significant Customer:
	During the nine months ended September 30, 2012, commission income earned from one customer accounted for approximately 10% of total revenue.
14.	Related Parties:
	Effective September 16, 2013, an individual having 25.5% ownership interest in SBS and 33.33% ownership interest in SBSFPC became the Company’s Chief Executive Officer (see note 8).
Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations
This discussion should be read in conjunction with our audited consolidated financial statements as of and for the year ended December 31, 2012, and the unaudited consolidated financial statements and the notes thereto contained elsewhere in this Quarterly Report.
Business Environment
Our working capital is invested primarily in money market funds, so that liquidity has not been materially affected. The recent financial crisis did have the effect of reducing participation in the securities market by our retail and institutional customers, which had an adverse effect on our revenues. The stock market has improved in the nine months ended September 30, 2013, however our revenue has not improved during this period. Our affiliate, Siebert, Brandford, Shank & Co., L.L.C. (“SBS”) had a loss for the current nine months period of approximately $380,000 as compared to income of $1.8 million for the same period last year. This resulted in a loss to the Company of $186,000 for the current nine month period. Our expenses include the costs of an arbitration proceeding commenced by a former employee following the termination of his employment, which remains unresolved. The Company believes that the action is without merit, but the costs of defense, which are included as professional expenses, have adversely affected the Company’s results of operation and may continue to affect the results of operations until the action is completed. Competition in the brokerage industry remains intense.
The following table sets forth certain metrics as of September 30, 2013 and 2012 and for the three and nine months ended September 30, 2013 and 2012, respectively, which we use in evaluating our business.

	For the Three Months ended September 30,				For the Nine Months ended September 30,
Retail Customer Activity:	2013		2012		2013		2012
Total retail trades:		80,693		71,177		256,069		260,396
Average commission per retail trade:	$	22.48	$	20.65	$	23.56	$	28.19

	As of September 30,
Retail customer balances:	2013		2012
Retail customer net worth (in billions):	$	6.9	$	6.7
Retail customer money market fund value (in billions):	$	1.0	$	1.0
Retail customer margin debit balances (in million):	$	198.1	$	202.6
Retail customer accounts with positions:		38,160		42,185

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Description:

• Total retail trades represent retail trades that generate commissions.

• Average commission per retail trade represents the average commission generated for all types of retail customer trades.

• Retail customer net worth represents the total value of securities and cash in the retail customer accounts before deducting margin debits.

• Retail customer money market fund value represents all retail customers accounts invested in money market funds.

• Retail customer margin debits balances represent credit extended to our customers to finance their purchases against current positions.

• Retail customer accounts with positions represent retail customers with cash and/or securities in their accounts.

          Like other securities firms, we are directly affected by general economic and market conditions including fluctuations in volume and prices of securities, changes and prospects for changes in interest rates and demand for brokerage and investment banking services, all of which can affect our relative profitability. In periods of reduced market activity, profitability is likely to be adversely affected because certain expenses, including salaries and related costs, portions of communications costs and occupancy expenses remain relatively fixed. Earnings, or loss, for any period should not be considered representative of any other period.

Recent Developments

          On January 23, 2008, the Board of Directors of the Company authorized a buy back of up to 300,000 shares of common stock. During the nine months ended September 30, 2013, the Company purchased 12,266 shares at an average price of $1.56.

Critical Accounting Policies

          We generally follow accounting policies standard in the brokerage industry and believe that our policies appropriately reflect our financial position and results of operations. Our management makes significant “estimates” that affect the reported amounts of assets, liabilities, revenues and expenses and the related disclosure of contingent assets and liabilities included in the financial statements. The estimates relate primarily to revenue and expense items in the normal course of business as to which we receive no confirmations, invoices, or other documentation at the time the books are closed for a period. We use our best judgment, based on our knowledge of these revenue transactions and expenses incurred, to estimate the amounts of such revenue and expense. Estimates are also used in determining the useful lives of intangible assets, and the fair market value of intangible assets and securities. Our management believes that its estimates are reasonable.

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Results of Operations

          We had net loss of $1,644,000 for the three months ended September 30, 2013 and net loss of $4,366,000 for the nine months ended September 30, 2013.

Three Months Ended September 30, 2013 Compared to Three Months Ended September 30, 2012

          Total revenues for the three months ended September 30, 2013 were $3.7 million, a decrease of $407,000 or 10.0% from the same period in 2012.

          Commission and fee income for the three months ended September 30, 2013 was $2.8 million, an increase of $172,000 or 6.6% from the same period in 2012 due to an increase in retail trading volume.

          Investment banking revenues for the three months ended September 30, 2013 were $464,000, a decrease of $411,000 or 47.0% from the same period in 2012 due to our participation in fewer new issues in the equity and debt capital markets.

          Trading profits were $420,000 for the three months ended September 30, 2013, a decrease of $165,000 or 28.2% from the same period in 2012 due to an overall decrease in trading volume primarily in the debt markets.

          Interest and dividends for the three months ended September 30, 2013 were $15,000, a decrease of $3,000 or 16.7% from the same period in 2012 primarily due to lower cash and cash equivalents balances from the previous year.

          Total expenses for the three months ended September 30, 2013 were $6.1 million, an increase of $856,000 or 16.5% from the same period in 2012.

          Employee compensation and benefit costs for the three months ended September 30, 2013 were $2.0 million, a decrease of $346,000 or 14.8% from the same period in 2012 due to a decrease in commission and bonus paid based on production in the capital markets and retail operations.

          Clearing and floor brokerage costs for the three months ended September 30, 2013 were $595,000, an increase of $87,000 or 17.1% from the same period in 2012 primarily due to the increase in volume of trade executions for retail customers.

          Professional fees for the three months ended September 30, 2013 were $2.1 million, an increase of $1.0 million or 97.1% from the same period in 2012 primarily due to an increase in legal fees relating to a dispute with a former employee.

          Advertising and promotion expenses for the three months ended September 30, 2013 were $122,000, an increase of $18,000 or 17.3% from the same period in 2012 due to a increase in local media and print advertising.

          Communications expense for the three months ended September 30, 2013, was $317,000, no change from the same period in 2012.

          Occupancy costs for the three months ended September 30, 2013 were $266,000, an increase of $42,000 or 18.8% from the same period in 2012 due to the increase in our New York office rents.

12

          Other general and administrative expenses for the three months ended September 30, 2013 were $651,000, an increase of $17,000 or 2.7% from the same period in 2012 due to an increase in travel and entertainment and registration fees.

          Income from Siebert’s equity investment in SBS, an entity in which Siebert holds a 49% equity interest, for the three months ended September 30, 2013 was $765,000, an increase of $579,000 or 311.3% from the same period in 2012 due to SBS participating in more senior managed or co-managed transactions. Income from our equity investment in SBSFPC, an entity in which the Company holds a 33.33% equity interest, for the three months ended September 30, 2013 was a loss of $23,000, a decrease of $81,000 from the same period in 2012 due to mark to market gains in positions. Income from equity investees is considered to be integral to our operations and material to the results of operations.

No tax benefit related to the pre-tax loss was recorded for the three months ended September 30, 2013 due to the recording of a full valuation allowance to offset deferred tax assets based on recent cumulative losses and the likelihood of realization of such assets. The provision for income taxes for the three months ended September 30, 2012 represents a state tax assessment of $34,000 relating to years 2007, 2008 and 2009 based on a tax examination completed by New York State in 2012.

Nine Months Ended September 30, 2013 Compared to Nine Months Ended September 30, 2012

          Total revenues for the nine months ended September 30, 2013 were $12.2 million, a decrease of $4.0 million or 24.9% from the same period in 2012.

          Commission and fee income for the nine months ended September 30, 2013 was $8.7 million, a decrease of $3.0 million or 25.6% from the same period in 2012 primarily due to a decrease in average commissions charged per trade and reduced retail and institutial trading volumes. In 2012, commissions included retail options trading by one customer, which accounted for approximately 21% of total commissions and fees.

          Investment banking revenues for the nine months ended September 30, 2013 were $1.9 million, a decrease of $637,000 or 24.7% from the same period in 2012 due to our participation in fewer issues in the equity and debt capital markets.

          Trading profits for the nine months ended September 30, 2013 were $1.6 million, a decrease of $417,000 or 21.1% from the same period in 2012 due to an overall decrease in customer trading volume in the debt markets.

          Interest and dividends for the nine months ended September 30, 2013 were $47,000, a decrease of $11,000 or 19.0% from the same period in 2012 primarily due to lower cash and cash equivalents balances from the previous year.

          Total expenses for the nine months ended September 30, 2013 were $16.2 million, a decrease of $740,000 or 4.4% from the same period in 2012.

          Employee compensation and benefit costs for the nine months ended September 30, 2013 were $6.5 million, a decrease of $958,000 or 12.8% from the same period in 2012 due to a decrease in commissions paid based on production in the capital markets.

          Clearing and floor brokerage costs for the nine months ended September 30, 2013 were $1.9 million, a decrease of $288,000 or 13.5% from the same period in 2012, due to lower retail trading volumes.

          Professional fees for the nine months ended September 30, 2013 were $4.1 million, an increase of $1.4 million or 51.6% from the same period in 2012 primarily due to an increase in legal fees relating to a dispute with a former employee.

13

          Advertising and promotion expenses for the nine months ended September 30, 2013 were $297,000, a decrease of $34,000 or 10.3% from the same period in 2012 primarily due to a decrease in online advertising.

          Communications expense for the nine months ended September 30, 2013 was $992,000, a decrease of $311,000 or 23.9% from the same period in 2012 due to the elimination of costs associated with the discontinuance of our website developed and maintained by a software vendor as of June 2012.

          Occupancy costs for the nine months ended September 30, 2013 were $782,000, an increase of $81,000 or 11.6% from the same period in 2012 due to the increase in our New York office rents.

          Write off of software development costs of $433,000 was due to the Company’s discontinuation of its relationship with a software vendor on June 30, 2012, which had developed and maintained our website. As a result, the Company wrote off its remaining unamortized carrying value of development costs of $433,000. Effective July 1, 2012, such services are provided by our clearing broker.

          Other general and administrative expenses for the nine months ended September 30, 2013 were $1.8 million, a decrease of $178,000 or 9.2% from the same period in 2012 due to a decrease in depreciation, training, subscriptions, computer updates and data storage costs.

          Income from Siebert’s equity investment in SBS, an entity in which Siebert holds a 49% equity interest, for the nine months ended September 30, 2013 was a loss of $186,000, compared to a gain of $888,000 from the same period in 2012 due to SBS participating in fewer senior managed or co-managed transactions. Income from our equity investment in SBSFPC, an entity in which the Company holds a 33.33% equity interest, for the nine months ended September 30, 2013 was a loss of $143,000 as compared to a gain of $42,000 from the same period in 2012 due to the mark to market of positions. We consider income and loss from equity investees to be integral to our operations and material to the results of operations.

          No tax benefit related to the pre-tax loss was recorded for the nine months ended September 30, 2013 due to the recording of a full valuation allowance to offset deferred tax assets based on recent cumulative losses and the likelihood of realization of such assets. The provision for income taxes for the nine months ended September 30, 2012 represents a state tax assessment of $34,000 relating to years 2007, 2008 and 2009 based on a tax examination completed by New York State in 2012.

Liquidity and Capital Resources

          Our assets are highly liquid, consisting generally of cash in money market funds. Our total assets at September 30, 2013 were $30.8 million. As of that date, we regarded $18.4 million, or 60.0%, of total assets as highly liquid.

          Siebert is subject to the net capital requirements of the SEC, the Financial Industry Regulatory Authority (FINRA) and other regulatory authorities. At September 30, 2013, Siebert’s regulatory net capital was $14.6 million, $14.3 million in excess of its minimum capital requirement of $250,000.

          On January 22, 2008, the Board of Directors of the Company authorized a buy back of up to 300,000 shares of common stock. During the nine months ended September 30, 2013, 12,266 shares were purchased at an average price of $1.56 per share.

          Siebert has entered into a Secured Demand Note Collateral Agreement with SBS under which Siebert is obligated to lend to SBS up to $1.2 million on a subordinated basis collateralized by cash equivalents of approximately $1.5 million as of September 30, 2013. Amounts pledged by Siebert under the facility are reflected on our balance sheet as “cash equivalents – restricted”. SBS pays Siebert interest on this amount at the rate of 4% per annum. The facility expires on August 31, 2014, at which time SBS is obligated to repay to Siebert any amounts borrowed by SBS thereunder.

14

Item 3. Quantitative and Qualitative Disclosures About Market Risk

          Working capital is generally invested temporarily in dollar denominated money market funds. These investments are not subject to material changes in value due to interest rate movements.

          Retail customer transactions are cleared through clearing brokers on a fully disclosed basis. If customers do not fulfill their contractual obligations, the clearing broker may charge Siebert for any loss incurred in connection with the purchase or sale of securities at prevailing market prices to satisfy the customers’ obligations. Siebert regularly monitors the activity in its customer accounts for compliance with its margin requirements. Siebert is exposed to the risk of loss on unsettled customer transactions if customers and other counter-parties are unable to fulfill their contractual obligations. There were no material losses for unsettled customer transaction as of September 30, 2013.

Item 4. Controls and Procedures

          We carried out an evaluation, under the supervision and with the participation of management, including our Chief Executive Officer and Chief Financial Officer, of the effectiveness of the design and operation of our disclosure controls and procedures as of the end of the period covered by this report pursuant to Rule 13a-15(e) or Rule 15d-15(e) of the Securities Exchange of 1934, as amended. Based on that evaluation, our management, including the Chief Executive Officer and Chief Financial Officer, concluded that our disclosure controls and procedures are effective to ensure that the information we are required to disclose in reports that we file or submit under the Securities Exchange Act of 1934, as amended, is recorded, processed, summarized and reported within the time periods specified in the rules and forms of the Securities and Exchange Commission and to ensure that information required to be disclosed is accumulated and communicated to our management, including our Chief Executive Officer and Chief Financial Officer, to allow timely decisions regarding timely disclosure.

          There were no changes in our internal control over financial reporting that occurred during our most recent fiscal quarter that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.

Part II - OTHER INFORMATION

Item 1.  Legal Proceedings

We are involved in various routine lawsuits of a nature we deem to be customary and incidental to our business. In the opinion of management, the ultimate disposition of such actions will not have a material adverse effect on the Company’s financial position or results of operations.

Item 1A. Risk Factors

In addition to the other information set forth in this report, you should carefully consider the factors discussed in Part I, Item 1A. “Risk Factors” in our Annual Report on Form 10-K for the year ended December 31, 2012, which could materially affect our business, financial position and results of operations. There are no material changes from the risk factors set forth in Part I, Item 1A, “Risk Factors,” of our Annual Report on Form 10-K for the year ended December 31, 2012.

15

Item 2. Unregistered Sales of Equity Securities and Use of Proceeds

On January 23, 2008, our Board of Directors authorized the repurchase of up to 300,000 shares of our common stock. Shares will be purchased from time to time, in our discretion, in the open market and in private transactions. There is no expiration date for our stock repurchase plan. We did not purchase any shares in the third quarter of 2013.

A summary of our repurchase activity for the three months ended September 30, 2013 is as follows:

Issuer Purchases of Equity Securities

Period	Total Number Of Shares Purchased	Average Price Paid Per Share	Total Number of Shares Purchased as Part of Publicly Announced Plans		Maximum Number of Shares That May Yet Be Purchased Under The Plans
July 2013				129,137		170,863
August 2013				129,137		170,863
September 2013				129,137		170,863
Total				129,137		170,863

All of the purchases were made in open market transactions.

16

Item 6. Exhibits

31.1	Certification of Suzanne Shank pursuant to Exchange Act Rules 13a-14(a) and 15d-14(a), as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.
31.2	Certification of Joseph M. Ramos, Jr. pursuant to Exchange Act Rule 13a-14(a) and 15d-14(a), as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.
32.1	Certification of Suzanne Shank of Periodic Financial Report under Section 906 of the Sarbanes-Oxley Act of 2002.
32.2	Certification of Joseph M. Ramos, Jr. of Periodic Financial Report under Section 906 of the Sarbanes-Oxley Act of 2002.

17

SIGNATURES

          Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.

SIEBERT FINANCIAL CORP.
By:	/s/ Suzanne Shank
	Suzanne Shank
	Chief Executive Officer
	(principal executive officer)
Dated: November 14, 2013
By:	/s/ Joseph M. Ramos, Jr.
	Joseph M. Ramos, Jr.
	Executive Vice President and Chief Operating Officer
	(principal financial and accounting officer)
Dated: November 14, 2013

18

EX-31.1

Exhibit 31.1

CERTIFICATION
PURSUANT TO EXCHANGE ACT RULES 13a-14(a) AND 15d-14(a),
AS ADOPTED PURSUANT TO SECTION 302 OF THE SARBANES-OXLEY ACT OF 2002

I, Muriel F. Siebert, certify that:

(1) I have reviewed this quarterly report on Form 10-Q of Siebert Financial Corp.;

(2) Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

(3) Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

(4) The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

          a. Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared;

          b. Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles;

          c. Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

          d. Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and

(5) The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

          a. All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

          b. Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting.

Date: November 14, 2013	By:	/s/ Suzanne Shank
	Suzanne Shank
	Chief Executive Officer
	(principal executive officer)

19

EX-31.2

Exhibit 31.2

CERTIFICATION
PURSUANT TO EXCHANGE ACT RULES 13a-14(a) AND 15d-14(a),
AS ADOPTED PURSUANT TO SECTION 302 OF THE SARBANES-OXLEY ACT OF 2002

I, Joseph M. Ramos, Jr., certify that:

(1) I have reviewed this quarterly report on Form 10-Q of Siebert Financial Corp.;

(2) Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

(3) Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

(4) The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

          a. Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared;

          b. Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles;

          c. Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

          d. Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and

(5) The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

          a. All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

          b. Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting.

Date: November 14, 2013	By:	/s/ Joseph M. Ramos, Jr.
	Joseph M. Ramos, Jr.
	Executive Vice President and Chief Operating Officer
	(principal financial and accounting officer)

20

EX-32.1

Exhibit 32.1

CERTIFICATION PURSUANT TO
18 U.S.C. SECTION 1350,
AS ADOPTED PURSUANT TO
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

In connection with the Quarterly Report of Siebert Financial Corp. (the “Company”) on Form 10-Q for the quarterly period ended September 30, 2013, as filed with the Securities and Exchange Commission on the date hereof (the “Report”), I, Suzanne Shank, in my capacity as Chief Executive Officier of the Company, hereby certify, pursuant to 18 U.S.C. §1350, as adopted pursuant to §906 of the Sarbanes-Oxley Act of 2002, that to my knowledge:

          1. the Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934; and

          2. the information contained in the Report fairly presents, in all material respects, the financial condition of the Company at the end of the period covered by the Report and the results of operations of the Company for the period covered by the Report.

/s/ Suzanne Shank	Dated: November 14, 2013
Suzanne Shank
Chief Executive Officer (principal executive
officer)

A signed original of this written statement required by Section 906, or other document authenticating, acknowledging, or otherwise adopting the signature that appears in typed form within the electronic version of this written statement required by Section 906, has been provided to Siebert Financial Corp. and will be retained by Siebert Financial Corp. and furnished to the Securities and Exchange Commission or its staff upon request.

21

EX-32.2

Exhibit 32.2

CERTIFICATION PURSUANT TO
18 U.S.C. SECTION 1350,
AS ADOPTED PURSUANT TO
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

In connection with the Quarterly Report of Siebert Financial Corp. (the “Company”) on Form 10-Q for the quarterly period ended September 30, 2013, as filed with the Securities and Exchange Commission on the date hereof (the “Report”), I, Joseph M. Ramos, Jr., in my capacity as Executive Vice President and Chief Financial Officer of the Company, hereby certify, pursuant to 18 U.S.C. §1350, as adopted pursuant to §906 of the Sarbanes-Oxley Act of 2002, that to my knowledge:

          1. the Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934; and

          2. the information contained in the Report fairly presents, in all material respects, the financial condition of the Company at the end of the period covered by the Report and the results of operations of the Company for the period covered by the Report.

/s/ Joseph M. Ramos, Jr.	Dated: November 14, 2013
Joseph M. Ramos, Jr.
Executive Vice President and Chief Operating Officer
(principal financial and accounting officer)

A signed original of this written statement required by Section 906, or other document authenticating, acknowledging, or otherwise adopting the signature that appears in typed form within the electronic version of this written statement required by Section 906, has been provided to Siebert Financial Corp. and will be retained by Siebert Financial Corp. and furnished to the Securities and Exchange Commission or its staff upon request.

22

XML

12. Reclassifications:

9 Months Ended

Sep. 30, 2013

Notes to Financial Statements

12. Reclassifications:

For the three and nine months ended September 30, 2012, the Company previously reported various minimum state taxes based on capital as income taxes on the consolidated statement of operations. The Company has reclassified such taxes to general and administrative expenses to conform to the 2013 presentation.

XML

Consolidated Statements of Operations (Unaudited) (USD $)	3 Months Ended		9 Months Ended
	Sep. 30, 2013	Sep. 30, 2012	Sep. 30, 2013	Sep. 30, 2012
Revenues:
Commissions and fees	$ 2,767,000	$ 2,595,000	$ 8,656,000	$ 11,632,000
Investment banking	464,000	875,000	1,945,000	2,582,000
Trading profits	420,000	585,000	1,562,000	1,979,000
Interest and dividends	15,000	18,000	47,000	58,000
Total	3,666,000	4,073,000	12,210,000	16,251,000
Expenses:
Employee compensation and benefits	1,994,000	2,340,000	6,502,000	7,460,000
Clearing fees, including floor brokerage	595,000	508,000	1,854,000	2,142,000
Professional fees	2,107,000	1,069,000	4,060,000	2,679,000
Advertising and promotion	122,000	104,000	297,000	331,000
Communications	317,000	317,000	992,000	1,303,000
Occupancy	266,000	224,000	782,000	701,000
Write off of software development costs				433,000
Other general and administrative	651,000	634,000	1,760,000	1,938,000
Total	6,052,000	5,196,000	16,247,000	16,987,000
Income (loss) from equity investees	742,000	245,000	(329,000)	930,000
Provision for income taxes		34,000		34,000
Net (loss) income	$ (1,644,000)	$ (912,000)	$ (4,366,000)	$ 160,000
Net (loss) income per share of common stock - Basic and Diluted	$ (0.07)	$ (0.04)	$ (0.20)	$ 0.01
Weighted average shares outstanding - Basic and diluted	22,085,126	22,100,420	22,088,065	22,101,729

XML

5. Net Capital:

9 Months Ended

Sep. 30, 2013

Notes to Financial Statements

5. Net Capital:

Siebert is subject to the SEC’s Uniform Net Capital Rule (Rule 15c3-1), which requires the maintenance of minimum net capital. Siebert has elected to use the alternative method, permitted by the Rule, which requires that Siebert maintain minimum net capital, as defined, equal to the greater of $250,000 or two percent of aggregate debit balances arising from customer transactions, pursuant to the Rule. As of September 30, 2013, Siebert had net capital of approximately $14,554,000 as compared with net capital requirements of $250,000. Siebert claims exemptions from the reserve requirement under section 15c3-3(k)(2)(ii).

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5. Net Capital: (Details Narrative) (USD $)	Sep. 30, 2013
Notes to Financial Statements
Net capital	$ 14,554,000
Net capital requirements	$ 250,000

XML

13. Significant Customer:

9 Months Ended

Sep. 30, 2013

Notes to Financial Statements

13. Significant Customer:

During the nine months ended September 30, 2012, commission income earned from one customer accounted for approximately 10% of total revenue.

XML

8. Investment In and Advances to Affiliates (Details 1) (USD $)	3 Months Ended		9 Months Ended
	Sep. 30, 2013	Sep. 30, 2012	Sep. 30, 2013 SBSFinancialProductsCoLLC	Sep. 30, 2012 SBSFinancialProductsCoLLC
Total assets			$ 16,694,000
Total liabilities			16,077,000
Total members capital			617,000
Total revenues	(18,000)	226,000	(226,000)	277,000
Net income (loss)	$ (70,000)	$ 174,000	$ (430,000)	$ 126,000

XML

8. Investment In and Advances to Affiliates (Details) (USD $)	3 Months Ended		9 Months Ended
	Sep. 30, 2013	Sep. 30, 2012	Sep. 30, 2013 SiebertBrandfordShankCoLLC	Sep. 30, 2012 SiebertBrandfordShankCoLLC
Total assets, including secured demand note of $1,200,000 due from Siebert			$ 20,897,000
Total liabilities, including subordinated liabilities of $1,200,000 due to Siebert			5,554,000
Total members capital			15,343,000
Regulatory minimum net capital requirement			250,000
Total revenues	7,962,000	6,731,000	16,991,000	20,785,000
Net income (loss)	$ 1,562,000	$ 380,000	$ (380,000)	$ 1,812,000

XML

7. Capital Transactions (Details) (USD $)	3 Months Ended	9 Months Ended
	Sep. 30, 2013	Sep. 30, 2013	Sep. 30, 2013
Notes to Financial Statements
Authorized Treasury shares that can be acquired		300,000
Purchase of treasury shares		$ 12,266
Average price per share		$ 1.56
Shares of options	25,000
Expired weighted average exercise price	$ 5.06
Options Outstanding			375,000
Weighted Average Exercise Price Shares Outstanding, Beginning			$ 3.21

XML

1. Organization and Basis of Presentation:

9 Months Ended

Sep. 30, 2013

Notes to Financial Statements

1. Organization and Basis of Presentation:

The consolidated financial statements include the accounts of Siebert Financial Corp. (the “Company”) and its wholly owned subsidiaries Muriel Siebert & Co., Inc. (“Siebert”) and Siebert Women’s Financial Network, Inc. (“WFN”). All material intercompany balances and transactions have been eliminated. Investment in two entities in which the Company has ownership interests of 49% and 33.33%, respectively, are accounted for by the equity method and included in investment in and advances to affiliates in the consolidated statements of financial condition.

The condensed consolidated interim financial statements presented herein are unaudited and include all adjustments (consisting of normal recurring adjustments) which are, in the opinion of management, necessary for a fair presentation of the financial position and results of operations of the interim periods pursuant to the rules and regulations of the Securities and Exchange Commission (the “SEC”). Certain information and footnote disclosures normally included in annual financial statements prepared in accordance with generally accepted accounting principles (“GAAP”) in the United States of America (“U.S.”) have been condensed or omitted pursuant to SEC rules and regulations, although the Company believes that the disclosures made are adequate to make the information not misleading. The balance sheet at December 31, 2012 has been derived from the audited consolidated statements of financial condition at that date, but does not include all information and footnotes required by U.S. GAAP for complete financial statements. These condensed consolidated financial statements should be read in conjunction with the consolidated financial statements included in the Company’s Annual Report on Form 10-K for the year ended December 31, 2012. Because of the nature of the Company’s business, the results of operations for the three and nine months ended September 30, 2013 are not necessarily indicative of operating results for the full year.

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3. Fair Value of Financial Instruments:

9 Months Ended

Sep. 30, 2013

Notes to Financial Statements

3. Fair Value of Financial Instruments:

Authoritative accounting guidance defines fair value, establishes a framework for measuring fair value and establishes a fair value hierarchy. Fair value is the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between participants at the measurement date. Fair value measurements are not adjusted for transaction costs. The fair value hierarchy prioritizes inputs to valuation techniques used to measure fair value into three levels:

Level 1 – Unadjusted quoted prices in active markets for identical assets or liabilities.

Level 2 – Inputs other than quoted prices that are observable, either directly or indirectly, and reasonably available.

Level 3 – Unobservable inputs which reflect the assumptions that management develops based on available information about the assumptions market participants would use in valuing the asset or liability.

The classification of financial instruments valued at fair value at September 30, 2013 is as follows:

Financial Instruments	Level 1
Cash equivalents	$	19,317,000
Securities		328,000
	$	19,645,000

Cash equivalents primarily represent investments in money market funds. Securities consist of common stock valued on the last business day of the period at the last available reported sales price on the primary securities exchange (Level 1). As of September 30, 2013, the Company did not hold any Level 2 or Level 3 financial instruments.

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6. Revenue:

9 Months Ended

Sep. 30, 2013

Notes to Financial Statements

6. Revenue:

Commission revenues and related clearing expenses are recorded on a trade-date basis. Fees, consisting principally of revenue participation with the Company’s clearing broker in distribution fees and interest, are recorded as earned.

Trading profits are also recorded on a trade-date basis and principally represent riskless principal transactions which the Company, after receiving an order, buys or sells securities as principal and at the same time sells or buys the securities with a markup or markdown to satisfy the order.

Investment banking revenue includes gains and fees, net of syndicate expenses, arising from underwriting syndicates in which the Company participates. Investment banking management fees are recorded on the offering date, sales concessions on the settlement date and underwriting fees at the time the underwriting is completed and the income is reasonably determinable.

Interest is recorded on an accrual basis and dividends are recorded on the ex-dividend date.

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4. Per Share Data:

9 Months Ended

Sep. 30, 2013

Notes to Financial Statements

4. Per Share Data:

Basic earnings (loss) per share is calculated by dividing net income (loss) by the weighted average outstanding common shares during the period. Diluted earnings per share is calculated by dividing net income by the number of shares outstanding under the basic calculation and adding all dilutive securities, which consist of options. There were no dilutive options for the nine months ended September 30, 2012. Accordingly, basic and diluted net income per common share are the same for such period. The Company incurred a net loss for the three and nine months ended September 30, 2013 and the three months ended September 30, 2012. Accordingly, basic and diluted net loss per common share are the same for each period as the effect of stock options is anti-dilutive. Shares of underlying stock options not included in the diluted computation amounted to 375,000 at September 30, 2013 and 478,200 at September 30, 2012.

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8. Investment In and Advances to Affiliates (Details Narrative) (USD $)	3 Months Ended		9 Months Ended
	Sep. 30, 2013	Sep. 30, 2012	Sep. 30, 2013	Sep. 30, 2012
Net (loss) income	$ (1,644,000)	$ (912,000)	$ (4,366,000)	$ 160,000
Distribution from equity investees			1,212,000	97,000
Undistributed earnings			7,126,000
SBSFinancialProductsCoLLC
General and administrative services	25,000	18,000	75,000	56,000
Net (loss) income	765,000	186,000	(186,000)	888,000
SiebertBrandfordShankCoLLC
Net (loss) income	(23,000)	58,000	(143,000)	42,000
Distribution from equity investees			6,000
Acumulated distributions in excess of cumulative earnings	583,000		583,000
Companys share in accumulated distributions	$ 194,000		$ 194,000

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Consolidated Statements of Financial Condition (Parenthetical) (USD $)	Sep. 30, 2013	Dec. 31, 2012
Stockholder's equity:
Common stock, par value	$ 0.01	$ 0.01
Common stock, authorized shares	49,000,000	49,000,000
Common stock, issued shares	23,211,846	23,211,846
Common stock, outstanding shares	22,085,126	22,097,392
Treasury Stock Shares	1,126,720	1,114,454

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9. Contingencies and Commitments:

9 Months Ended

Sep. 30, 2013

Notes to Financial Statements

9. Contingencies and Commitments:

Retail customer transactions are cleared through clearing brokers on a fully disclosed basis. If customers do not fulfill their contractual obligations, the clearing broker may charge Siebert for any loss incurred in connection with the purchase or sale of securities at prevailing market prices to satisfy the customer obligations. Siebert regularly monitors the activity in its customer accounts for compliance with its margin requirements. Siebert is exposed to the risk of loss on unsettled customer transactions if customers are unable to fulfill their contractual obligations. There were no material losses for unsettled customer transactions for the nine months ended September 30, 2013 and 2012.

In a prior year, Siebert was named as one of the defendants in a class action pending in the United States District Court, Southern District of New York. The complaint was brought on behalf of a class of purchasers in a public offering by Lehman Brothers Holdings, Inc. of $1,500,000,000 of 6.75% Subordinated Notes due 2017 (the “Notes”) and certain smaller issuances of other securities. Siebert had agreed to purchase $15 million of the Notes and $462,953 of the other securities as an underwriter in the offerings. Siebert and the plaintiffs’ class resolved all claims against Siebert in consideration of a $1 million payment by Siebert which was paid in a prior year. As certain plaintiffs did not agree to a settlement or purchased securities which were not covered by the settlement, additional liability to Siebert is possible. At present, Siebert is unable to determine the potential liability, if any.

Siebert is party to certain claims, suits and complaints arising in the ordinary course of business. In the opinion of management all such claims, suits and complaints are without merit, or involve amounts which would not have a material effect on the financial position or results of operations of the Company.

Siebert is party to a Secured Demand Note Collateral Agreement, as amended on July 27, 2012, with SBS which obligates Siebert to lend SBS, on a subordinated basis, up to $1,200,000. The secured demand note payable held by SBS and a related $1,200,000 receivable due from SBS are included in investments in and advances to equity investees in the accompanying consolidated statements of financial condition. Amounts that Siebert is obligated to lend under this arrangement are collateralized by cash equivalents of $1,532,000. Any amounts loaned will bear interest at 4% per annum and are repayable on August 31, 2014.

During the quarter ended June 30, 2013, the Company amended its lease agreement for its New York office to extend the expiration date from 2014 to 2017. Additional obligations relating to the extension of this lease aggregates $1,487,000.

In July 2013, the Company extended its fully disclosed clearing agreement with its clearing broker through July 2017.

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Consolidated Statements of Cash Flows (Unaudited) (USD $)	9 Months Ended
	Sep. 30, 2013	Sep. 30, 2012
Cash flows from operating activities:
Net (loss) income	$ (4,366,000)	$ 160,000
Adjustments to reconcile net (loss) income to net cash provided by (used in) operating activities:
Depreciation and amortization	96,000	250,000
Write off of software development costs		433,000
Loss (Income) from equity investees	329,000	(930,000)
Distribution from equity investees	1,212,000	97,000
Changes in:
Securities owned, at fair value	(73,000)	12,000
Receivables from brokers	894,000	(469,000)
Prepaid expenses and other assets	202,000	178,000
Accounts payable and accrued liabilities	1,746,000	108,000
Net cash provided by (used in) operating activities	40,000	(161,000)
Cash flows from investing activities:
Purchase of furniture, equipment and leasehold improvements	(437,000)	(208,000)
Distribution from equity investee	6,000
(Advances) / collection of advances made to euity investee	(104,000)	3,000
Net cash used in investing activities	(535,000)	(205,000)
Cash flows from financing activities:
Purchase of treasury shares	(19,000)	(12,000)
Net cash used in financing activities	(19,000)	(12,000)
Net decrease in cash and cash equivalents	(514,000)	(378,000)
Cash and cash equivalents - beginning of period	18,902,000	21,167,000
Cash and cash equivalents - end of period	18,388,000	20,789,000
Supplemental cash flow disclosures:
Cash paid for: Income taxes		$ 34,000

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Consolidated Statements of Financial Condition (USD $)	Sep. 30, 2013	Dec. 31, 2012
ASSETS
Cash and cash equivalents	$ 18,388,000	$ 18,902,000
Cash equivalents - restricted	1,532,000	1,532,000
Receivable from brokers	1,029,000	1,923,000
Securities owned, at fair value	328,000	255,000
Furniture, equipment and leasehold improvements, net	661,000	312,000
Investment in and advances to affiliates	7,861,000	9,304,000
Prepaid expenses and other assets	698,000	900,000
Intangibles, net	320,000	328,000
Total	30,817,000	33,456,000
LIABILITIES AND STOCKHOLDERS EQUITY
Accounts payable and accrued liabilities	4,162,000	2,416,000
Stockholders equity:
Common stock, $.01 par value; 49,000,000 shares authorized, 23,211,846 shares issued and 22,085,126 and 22,097,392 shares outstanding at September 30, 2013 and December 31, 2012, respectively	232,000	232,000
Additional paid-in capital	19,490,000	19,490,000
Retained earnings	11,693,000	16,059,000
Less: 1,126,720 and 1,114,454 shares of treasury stock, at cost at September 30, 2013 and December 31, 2012, respectively	(4,760,000)	(4,741,000)
Total	26,655,000	31,040,000
Total	$ 30,817,000	$ 33,456,000

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13. Significant Customer: (Details Narrative)	9 Months Ended
	Sep. 30, 2012
Notes to Financial Statements
Percentage of commission income earned	10.00%

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4. Per Share Data: (Details Narrative)	Sep. 30, 2013	Sep. 30, 2012
Notes to Financial Statements
Shares underlying stock options not included in the diluted computation	375,000	478,200

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8. Investment In and Advances to Affiliates:

9 Months Ended

Sep. 30, 2013

Notes to Financial Statements

8. Investment In and Advances to Affiliates:

Siebert, Brandford, Shank & Co., L.L.C. (“SBS”)

Siebert holds a 49% ownership interest in SBS which is engaged in municipal bond underwritings (see note 14). Income or loss from SBS is considered to be integral to Siebert’s operations and material to its results of operations.

Summarized financial data of SBS is set forth below.

	September 30,
	2013			2012
Total assets including secured demand note of $1,200,000 due from Siebert		20,897,000
Total liabilities including subordinated liabilities of $1,200,000 due to Siebert		5,554,000
Total members’ capital		15,343,000
Regulatory minimum net capital requirement		250,000
Nine months ended:
Total revenues		16,991,000			20,785,000
Net (loss) income		(380,000	)		1,812,000
Three months ended:
Total revenues		7,962,000			6,731,000
Net income		1,562,000			380,000

Siebert charged SBS $75,000 and $56,000 for each of the nine months ended September 30, 2013 and 2012, and $25,000 and $18,000 for each of the three months ended September 30, 2013 and 2012, respectively, for general and administrative services, which Siebert believes approximates the cost of furnishing such services.

Siebert’s share of net income (loss) for the three months ended September 30, 2013 and 2012 amounted to $765,000 and 186,000, respectively, and for the nine months ended September 30, 2013 and 2012 amounted to ($186,000) and $888,000, respectively.

Siebert received distributions from SBS of $1,212,000 during the nine months ended September 30, 2013, and Siebert’s share of undistributed earnings from SBS amounted to $7,126,000 at September 30, 2013. Such amount may not be immediately available for distribution to Siebert for various reasons including the amount of SBS’s available cash, the provisions of the agreement among Siebert and the principals of SBS and SBS’s continued compliance with its regulatory and net capital requirements.

SBS Financial Products Company, LLC (“SBSFPC”)

The Company has a 33.33% ownership interest in, and the two individual principals of SBS have an aggregate 66.66% ownership interest in, SBSFPC which engages in derivatives transactions related to the municipal underwriting business (see note 14). Income and loss from SBSFPC is considered to be integral to the Company’s operations and material to the results of operations.

Summarized financial data of SBSFPC is set forth below.

	September 30,
	2013			2012
Total assets		16,694,000
Total liabilities		16,077,000
Total members’ capital		617,000
Nine months ended:
Total revenues		(226,000	)*		277,000
Net (loss) income		(430,000	)		126,000
Three months ended:
Total revenues		(18,000	)*		226,000
Net (loss) income		(70,000	)		174,000
*Negative balance was attributable to unrealized loss on derivative contracts.

The Company’s share of net income (loss) of SBSFPC for the three months ended September 30, 2013 and 2012 amounted to ($23,000) and $58,000, respectively. The Company’s share of net income (loss) of SBSFPC for the nine months ended September 30, 2013 and 2012 amounted to ($143,000) and $42,000, respectively.

At September 30, 2013, SBSFPC had cumulative distributions in excess of cumulative earnings in the amount of $583,000 of which the Company’s share was $194,000. The Company received distributions from SBSFPC of $6,000 during the nine months ended September 30, 2013 which is shown on the statement of cash flows as an investing activity as it represents a return of capital.

In July 2013, as a result of the filing of a bankruptcy petition by the City of Detroit, SBSFPC unwound certain derivative contracts with a financial institution pursuant to the terms of the contracts. The contracts were recorded as liabilities with a carrying value of $123,063,000. In connection therewith, SBSFPC assigned certain derivative contracts with the City of Detroit to the financial institution, which were recorded as assets with a carrying value of $123,063,000. No gain or loss was recognized by SBSFPC as a result of the unwinding and assignment of these derivative contracts and SBSFPC has no continuing obligations or rights with respect to the derivative contracts. During the quarter ended March 31, 2013, SBSFPC incurred a loss of $241,000 on the write-down in value of the derivative contracts with the City of Detroit to adjust their carrying value to the carrying value of the derivative contracts with the financial institution.

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11. Impairment of Fixed Assets:

9 Months Ended

Sep. 30, 2013

Goodwill and Intangible Assets Disclosure [Abstract]

11. Impairment of Fixed Assets:

On June 30, 2012, the Company discontinued its relationship with a software vendor, which had developed and maintained the Company’s website. As a result, the Company wrote off its remaining unamortized carrying value of development costs of $433,000. Effective July 1, 2012, such services are being provided by the Company’s clearing broker.

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7. Capital Transactions:

9 Months Ended

Sep. 30, 2013

Notes to Financial Statements

7. Capital Transactions:

On January 22, 2008, the Board of Directors of the Company authorized a buy back of up to 300,000 shares of common stock. Shares will be purchased from time to time, at management’s discretion, in the open market and in private transactions. During the nine months ended September 30, 2013, the Company purchased 12,266 shares at an average price of $1.56.

During the three months ended September 30, 2013, 25,000 shares of options at weighted average exercise price of $5.06 expired. At September 30, 2013, there are 375,000 outstanding options at a weighted average exercise price of $3.21, which were fully vested and exercisable. As of September 30, 2013, there was no unrecognized compensation cost.

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2. Securities:

9 Months Ended

Sep. 30, 2013

Notes to Financial Statements

2. Securities:

Securities owned are carried at fair value with realized and unrealized gains and losses reflected in trading profits. Siebert clears all its security transactions through unaffiliated clearing firms on a fully disclosed basis. Accordingly, Siebert does not hold funds or securities for, or owe funds or securities to, its customers. Those functions are performed by the clearing firms.

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14. Related Parties:

9 Months Ended

Sep. 30, 2013

Related Party Transactions [Abstract]

14. Related Parties:

Effective September 16, 2013, an individual having 25.5% ownership interest in SBS and 33.33% ownership interest in SBSFPC became the Company’s Chief Executive Officer (see note 8).

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10. Income Taxes:

9 Months Ended

Sep. 30, 2013

Notes to Financial Statements

10. Income Taxes:

No tax benefit has been recognized for the loss in the 2013 periods as the Company has provided a valuation allowance to fully reserve the related deferred tax asset as realization of such asset is not considered more likely than not due to cumulative losses incurred by the Company and its subsidiaries during the prior three years. The provision for income taxes in the 2012 periods represents a state tax assessment of $34,000 relating to years 2007, 2008 and 2009 based on a tax examination completed by New York state in 2012.

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3. Fair Value of Financial Instruments (Details) (USD $)	Sep. 30, 2013	Dec. 31, 2012
Securities	$ 328,000	$ 255,000
Financial instruments valued at fair value	19,645,000
FairValueInputsLevel1Member
Cash equivalents	19,317,000
Securities	$ 328,000

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3. Fair Value of Financial Instruments (Tables)

9 Months Ended

Sep. 30, 2013

Notes to Financial Statements

Classification of financial instruments valued at fair value

Financial Instruments	Level 1
Cash equivalents	$	19,317,000
Securities		328,000
	$	19,645,000

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Document and Entity Information	9 Months Ended
	Sep. 30, 2013	Nov. 09, 2013
Document And Entity Information
Entity Registrant Name	Siebert Financial Corp
Entity Central Index Key	0000065596
Document Type	10-Q
Document Period End Date	Sep. 30, 2013
Amendment Flag	false
Current Fiscal Year End Date	--12-31
Is Entity a Well-known Seasoned Issuer?	No
Is Entity a Voluntary Filer?	No
Is Entity's Reporting Status Current?	Yes
Entity Filer Category	Smaller Reporting Company
Entity Common Stock, Shares Outstanding		22,085,126
Document Fiscal Period Focus	Q3
Document Fiscal Year Focus	2013

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8. Investment In and Advances to Affiliates (Tables)

9 Months Ended

Sep. 30, 2013

SBSFinancialProductsCoLLC

Investment In and Advances to Affiliate

	September 30,
	2013			2012
Total assets including secured demand note of $1,200,000 due from Siebert		20,897,000
Total liabilities including subordinated liabilities of $1,200,000 due to Siebert		5,554,000
Total members’ capital		15,343,000
Regulatory minimum net capital requirement		250,000
Nine months ended:
Total revenues		16,991,000			20,785,000
Net (loss) income		(380,000	)		1,812,000
Three months ended:
Total revenues		7,962,000			6,731,000
Net income		1,562,000			380,000

SiebertBrandfordShankCoLLC

Investment In and Advances to Affiliate

	September 30,
	2013			2012
Total assets		16,694,000
Total liabilities		16,077,000
Total members’ capital		617,000
Nine months ended:
Total revenues		(226,000	)*		277,000
Net (loss) income		(430,000	)		126,000
Three months ended:
Total revenues		(18,000	)*		226,000
Net (loss) income		(70,000	)		174,000
*Negative balance was attributable to unrealized loss on derivative contracts.