CONSOLIDATED STATEMENTS OF OPERATIONS - USD ($) shares in Thousands, $ in Thousands	3 Months Ended		9 Months Ended
	Sep. 30, 2018	Sep. 30, 2017	Sep. 30, 2018	Sep. 30, 2017
Income Statement [Abstract]
Net Sales	$ 1,437,451	$ 1,560,983	$ 2,986,571	$ 3,271,078
Cost of sales	824,395	913,834	1,901,440	1,945,386
Gross Profit	613,056	647,149	1,085,131	1,325,692
Advertising and promotion expenses	165,308	179,691	318,538	348,752
Other selling and administrative expenses	325,874	381,214	1,110,491	1,065,339
Operating Income (Loss)	121,874	86,244	(343,898)	(88,399)
Interest expense	48,156	24,646	132,702	68,557
Interest (income)	(785)	(1,575)	(5,631)	(6,337)
Other non-operating expense, net	1,911	1,910	4,366	7,532
Income (Loss) Before Income Taxes	72,592	61,263	(475,335)	(158,151)
Provision for income taxes	66,314	664,510	70,571	614,402
Net Income (Loss)	$ 6,278	$ (603,247)	$ (545,906)	$ (772,553)
Net Income (Loss) Per Common Share—Basic (USD per share)	$ 0.02	$ (1.75)	$ (1.58)	$ (2.25)
Weighted average number of common shares	345,285	343,870	344,774	343,304
Net Income (Loss) Per Common Share—Diluted (USD per share)	$ 0.02	$ (1.75)	$ (1.58)	$ (2.25)
Weighted average number of common and potential common shares	345,672	343,870	344,774	343,304
Dividends Declared Per Common Share (USD per share)	$ 0	$ 0.15	$ 0	$ 0.91