8-K

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, DC 20549

FORM 8-K

CURRENT REPORT

Pursuant to Section 13 or 15(d) of

the Securities Exchange Act of 1934

Date of Report (Date of earliest event reported): February 5, 2013

Kellogg Company

(Exact name of Registrant as specified in its charter)

Delaware	1-4171	38-0710690
(State or other jurisdiction of incorporation)	(Commission File Number)	(IRS Employer Identification No.)

One Kellogg Square

Battle Creek, Michigan 49016-3599

(Address of Principal executive offices, including Zip Code)

(269) 961-2000

(Registrant’s telephone number, including area code)

Not Applicable

(Former name or former address, if changed since last report)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:

¨ Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

¨ Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

¨ Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

¨ Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Item 7.01. Regulation FD Disclosure

In the fourth quarter of 2012, Kellogg Company (the “Company”) changed its policy for recognizing expense for its pension and post-retirement benefit plans. Historically, the Company’s accounting has resulted in recognition of changes in fair value of assets over a five-year period, and amortization of deferred actuarial gains and losses over a number of years. Under the new policy, gains and losses from these plans will be recognized in an annual mark-to-market adjustment that is recorded in the fourth quarter of each year.

In addition, concurrent with this change, the Company has elected to modify its process of allocating pension and post-retirement benefit plan costs to reportable segments. Historically, the Company has allocated all costs for these plans to the reportable segments. Beginning in the fourth quarter of 2012, the Company included only the service cost of these plans within the financial results of the reportable segments. All other costs related to these plans, such as interest cost, expected return on plan assets, and the annual mark-to-market adjustment will be reported in the Company’s Corporate segment.

These changes have been applied retrospectively. Financial results from prior periods have been recast to include the impact as if the changes had been in place during those periods. For information about the Company’s 2012 financial results, refer to the Company’s press release issued on the date hereof.

Select recast measures of financial performance for 2012 and 2011, prepared in accordance with Generally Accepted Accounting Principles, have been included in Exhibit 99.1 to this Current Report on Form 8-k to provide year-over-year comparability for future periods.

Item 9.01. Financial Statements and Exhibits

(d) Exhibits.

Exhibit 99.1 Selected recast financial performance measures.

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

	KELLOGG COMPANY
	/s/ Ronald L. Dissinger
Date: February 5, 2013	Name:	Ronald L. Dissinger
	Title:	Senior Vice President and Chief Financial Officer

2

EXHIBIT INDEX

Exhibit No.	Description
Exhibit 99.1	Selected recast financial performance measures.

EX-99.1

Exhibit 99.1

	Quarter ended												Year-to-date period ended
	March 31, 2012			June 30, 2012			September 29, 2012			December 29, 2012*			June 30, 2012			September 29, 2012			December 29, 2012*
EPS as originally reported	$	1.00		$	0.84		$	0.82		$	(0.09	)	$	1.84		$	2.66		$	2.67
Mark-to-market(a)		(0.10	)		—			—			—			(0.10	)		(0.10	)		—
Impact of Changes to Pension Accounting(b)		0.08			0.06			0.07			—			0.14			0.21			—
Recast EPS	$	0.98		$	0.90		$	0.89		$	(0.09	)	$	1.88		$	2.77		$	2.67
	Quarter ended												Year-to-date period ended
	April 2, 2011			July 2, 2011			October 1, 2011			December 31, 2011			July 2, 2011			October 1, 2011			December 31, 2011
EPS as originally reported	$	1.00		$	0.94		$	0.80		$	0.64		$	1.93		$	2.73		$	3.38
Mark-to-market(a)		0.01			(0.01	)		(0.02	)		(1.25	)		—			(0.01	)		(1.24	)
Impact of Changes to Pension Accounting(b)		0.07			0.06			0.05			0.07			0.14			0.18			0.24
Recast EPS	$	1.08		$	0.99		$	0.83		$	(0.54	)	$	2.07		$	2.90		$	2.38

* Fourth quarter and year-to-date results are as originally reported.

(a) Actuarial gains/losses are recognized in the year they occur. In 2012, asset returns exceeded expectations but discount rates fell almost 100 basis points resulting in a net loss. The loss in 2011 resulted from actual asset returns being less than expected and a decline in discount rates.

(b) Primarily the elimination of amortization of actuarial gains and losses.

2012 (millions)	Quarter ended												Year-to-date period ended
	March 31, 2012			June 30, 2012			September 29, 2012			December 29, 2012*			June 30, 2012			September 29, 2012			December 29, 2012*
Operating Profit (Recast*)
U.S. Morning Foods & Kashi	$	157		$	181		$	135		$	122		$	338		$	473		$	595
U.S. Snacks		119			118			116		$	116			237			353		$	469
U.S. Specialty		71			56			62		$	52			127			189		$	241
North America Other		70			70			67		$	58			140			207		$	265
North America Total		417			425			380		$	348			842			1,222		$	1,570
Europe		70			64			76		$	51			134			210		$	261
Latin America		51			48			36		$	32			99			135		$	167
Asia Pacific		33			17			29		$	6			50			79		$	85
Total Reportable Segments		571			554			521		$	437			1,125			1,646		$	2,083
Corporate		(44	)		(35	)		(8	)	$	(434	)		(79	)		(87	)	$	(521	)
Consolidated	$	527		$	519		$	513		$	3		$	1,046		$	1,559		$	1,562
Operating Profit (As originally reported)
U.S. Morning Foods & Kashi	$	159		$	183		$	137					$	342		$	479
U.S. Snacks		118			117			116						235			351
U.S. Specialty		71			55			62						126			188
North America Other		70			70			66						140			206
North America Total		418			425			381						843			1,224
Europe		78			72			84						150			234
Latin America		51			48			35						99			134
Asia Pacific		34			16			29						50			79
Total Reportable Segments		581			561			529						1,142			1,671
Corporate		(46	)		(76	)		(50	)					(122	)		(172	)
Consolidated	$	535		$	485		$	479					$	1,020		$	1,499

* Fourth quarter and year-to-date results are as originally reported.

2011 (millions)	Quarter ended												Year-to-date period ended
	April 2, 2011			July 2, 2011			October 1, 2011			December 31, 2011			July 2, 2011			October 1, 2011			December 31, 2011
Operating Profit (Recast)
U.S. Morning Foods & Kashi	$	177		$	173		$	130		$	131		$	350		$	480		$	611
U.S. Snacks		123			109			93			112			232			325			437
U.S. Specialty		65			56			64			46			121			185			231
North America Other		69			62			64			55			131			195			250
North America Total		434			400			351			344			834			1,185			1,529
Europe		92			93			75			42			185			260			302
Latin America		48			61			43			24			109			152			176
Asia Pacific		31			24			23			26			55			78			104
Total Reportable Segments		605			578			492			436			1,183			1,675			2,111
Corporate		10			(6	)		(14	)		(674	)		4			(10	)		(684	)
Consolidated	$	615		$	572		$	478		$	(238	)	$	1,187		$	1,665		$	1,427
Operating Profit (As originally reported)
U.S. Morning Foods & Kashi	$	181		$	176		$	134		$	134		$	357		$	491		$	625
U.S. Snacks		124			111			94			114			235			329			443
U.S. Specialty		65			56			64			47			121			185			232
North America Other		70			63			65			55			133			198			253
North America Total		440			406			357			350			846			1,203			1,553
Europe		101			102			84			51			203			287			338
Latin America		48			61			43			24			109			152			176
Asia Pacific		31			25			23			27			56			79			106
Total Reportable Segments		620			594			507			452			1,214			1,721			2,173
Corporate		(48	)		(51	)		(43	)		(55	)		(99	)		(142	)		(197	)
Consolidated	$	572		$	543		$	464		$	397		$	1,115		$	1,579		$	1,976