Business Segment Information - Operating Segment Information (Detail) (USD $) In Thousands, unless otherwise specified	12 Months Ended
	Feb. 28, 2013	Feb. 29, 2012	Feb. 28, 2011
Segment Reporting Information [Line Items]
Total Revenue	$ 1,868,739	$ 1,695,144	$ 1,597,894
Segment Earnings (Loss) Before Tax	85,914	97,815	156,007
Depreciation and Intangible Assets Amortization	49,405	43,666	45,221
Capital Expenditures	114,149	78,207	39,762
Assets	1,583,463	1,549,464
North American Social Expression Products [Member]
Segment Reporting Information [Line Items]
Total Revenue	1,245,269	1,228,548	1,196,809
Segment Earnings (Loss) Before Tax	160,052	149,655	194,199
Depreciation and Intangible Assets Amortization	36,021	33,823	34,238
Capital Expenditures	87,778	56,716	32,296
Assets	1,060,810	1,032,326
International Social Expression Products [Member]
Segment Reporting Information [Line Items]
Total Revenue	331,753	347,866	261,712
Segment Earnings (Loss) Before Tax	(10,555)	20,276	19,572
Depreciation and Intangible Assets Amortization	5,335	4,771	4,431
Capital Expenditures	4,169	5,561	3,502
Assets	101,044	155,530
Intersegment Items [Member]
Segment Reporting Information [Line Items]
Total Revenue	(55,892)
Segment Earnings (Loss) Before Tax	(2,873)
International Social Expression Products and Intersegment Items, Net [Member]
Segment Reporting Information [Line Items]
Total Revenue	275,861	347,866	261,712
Segment Earnings (Loss) Before Tax	(13,428)	20,276	19,572
Retail Operations [Member]
Segment Reporting Information [Line Items]
Total Revenue	244,106
Segment Earnings (Loss) Before Tax	6,581
Depreciation and Intangible Assets Amortization	2,780
Capital Expenditures	11,426
Assets	87,026
AG Interactive [Member]
Segment Reporting Information [Line Items]
Total Revenue	64,440	68,514	78,206
Segment Earnings (Loss) Before Tax	16,465	13,942	13,991
Depreciation and Intangible Assets Amortization	2,556	2,622	4,143
Capital Expenditures	2,080	1,949	2,762
Assets	9,036	10,799
Non-reportable segments [Member]
Segment Reporting Information [Line Items]
Total Revenue	39,063	50,216	61,167
Segment Earnings (Loss) Before Tax	6,586	17,034	9,477
Depreciation and Intangible Assets Amortization	1,719	1,661	1,701
Capital Expenditures	690	2,223	1,130
Assets	32,292	36,251
Unallocated [Member]
Segment Reporting Information [Line Items]
Segment Earnings (Loss) Before Tax	(90,342)	(103,092)	(81,232)
Depreciation and Intangible Assets Amortization	994	789	708
Capital Expenditures	8,006	11,758	72
Assets	293,255	314,558
Unallocated [Member] | Interest expense [Member]
Segment Reporting Information [Line Items]
Segment Earnings (Loss) Before Tax	(17,896)	(53,073)	(25,304)
Unallocated [Member] | Profit sharing expense [Member]
Segment Reporting Information [Line Items]
Segment Earnings (Loss) Before Tax	(7,536)	(9,401)	(9,759)
Unallocated [Member] | Stock-based compensation expense [Member]
Segment Reporting Information [Line Items]
Segment Earnings (Loss) Before Tax	(10,743)	(10,982)	(13,017)
Unallocated [Member] | Corporate overhead expense [Member]
Segment Reporting Information [Line Items]
Segment Earnings (Loss) Before Tax	$ (54,167)	$ (29,636)	$ (33,152)