Customer Allowances and Discounts - Additional Information (Detail) (USD $)	Aug. 24, 2012	Feb. 29, 2012	Aug. 26, 2011	Aug. 24, 2012 Allowance for Doubtful Accounts [Member]	Feb. 29, 2012 Allowance for Doubtful Accounts [Member]	Aug. 26, 2011 Allowance for Doubtful Accounts [Member]	May 25, 2012 Allowance for Doubtful Accounts [Member] Clinton Cards [Member]
Valuation and Qualifying Accounts Disclosure [Line Items]
Trade allowances and discounts settled in cash				$ 11,400,000	$ 13,700,000	$ 13,100,000
Allowances and discounts on trade accounts receivables	$ 114,869,000	$ 104,068,000	$ 107,013,000	$ 21,474,000	$ 4,480,000	$ 7,579,000	$ 17,000,000

Total of allowances and reserves, the valuation and qualifying accounts that are either netted against the cost of an asset (in order to value it at its carrying value) or that reflect a liability established to represent expected future costs.

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher SEC

-Name Regulation S-X (SX)

-Number 210

-Section 09

-Article 12

Reference 2: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 235

-SubTopic 10

-Section S99

-Paragraph 4

-URI http://asc.fasb.org/extlink&oid=6881521&loc=d3e24092-122690

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