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Acquisitions
9 Months Ended
Nov. 25, 2011
Acquisitions [Abstract]  
Acquisitions

Note 4—Acquisitions

Continuing the strategy of focusing on growing its core greeting card business, on March 1, 2011, the Corporation’s European subsidiary, UK Greetings Ltd., acquired Watermark Publishing Limited and its wholly owned subsidiary Watermark Packaging Limited (“Watermark”). Watermark is a privately held company located in Corby, England, and is considered a leader in the United Kingdom in the innovation and design of greeting cards. Under the terms of the transaction, the Corporation acquired 100% of the equity interests of Watermark for approximately $17.1 million in cash. Cash paid for Watermark, net of cash acquired, was approximately $5.9 million and is reflected in investing activities on the Consolidated Statement of Cash Flows.

The total cost of the acquisition has been allocated to the assets acquired and the liabilities assumed based upon their estimated fair values at the date of the acquisition. The estimated purchase price allocation is preliminary and subject to revision as valuation work is still being conducted. The following represents the preliminary purchase price allocation:

 

      $111.111  

Purchase price (in millions):

       

Cash paid

  $ 17.1  

Cash acquired

    (11.2
   

 

 

 
    $ 5.9  
   

 

 

 

Allocation (in millions):

       

Current assets

  $ 11.4  

Property, plant and equipment

    0.4  

Intangible assets

    1.5  

Goodwill

    1.0  

Liabilities assumed

    (8.4
   

 

 

 
    $ 5.9  
   

 

 

 

The financial results of this acquisition are included in the Corporation’s consolidated results from the date of acquisition. Pro forma results of operations have not been presented because the effect of this acquisition was not deemed material. The Watermark business is included in the Corporation’s International Social Expression Products segment.