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DEFERRED POLICY ACQUISITION COSTS AND INSURANCE EXPENSES
12 Months Ended
Dec. 31, 2015
Deferred Policy Acquisition Costs Disclosures [Abstract]  
DEFERRED POLICY ACQUISITION COSTS AND INSURANCE EXPENSES
DEFERRED POLICY ACQUISITION COSTS AND INSURANCE EXPENSES
Consolidated policy acquisition costs deferred were $1.3 billion in 2015 and 2014, compared with $1.4 billion in 2013. The following table presents a rollforward of deferred policy acquisition costs by segment for the years ended December 31.
  
2015
 
2014
(In millions)
Japan
 
U.S.
 
Japan
 
U.S.
Deferred policy acquisition costs:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Balance, beginning of year
 
$
5,211

 
 
 
$
3,062

 
 
 
$
5,819

 
 
 
$
2,979

 
Capitalization
 
738

 
 
 
578

 
 
 
790

 
 
 
548

 
Amortization
 
(578
)
 
 
 
(488
)
 
 
 
(649
)
 
 
 
(459
)
 
Foreign currency translation and other
 
(1
)
 
 
 
(11
)
 
 
 
(749
)
 
 
 
(6
)
 
Balance, end of year
 
$
5,370

 
 
 
$
3,141

 
 
 
$
5,211

 
 
 
$
3,062

 

Commissions deferred as a percentage of total acquisition costs deferred were 74% in 2015, compared with 77% in 2014 and 81% in 2013.

Personnel, compensation and benefit expenses as a percentage of insurance expenses were 52% in 2015 and 2014, compared with 51% in 2013. Advertising expense, which is included in insurance expenses in the consolidated statements of earnings, was as follows for the years ended December 31:
(In millions)
2015
 
2014
 
2013
Advertising expense:
 
 
 
 
 
 
 
 
 
 
 
Aflac Japan
 
$
82

 
 
 
$
103

 
 
 
$
112

 
Aflac U.S.
 
129

 
 
 
126

 
 
 
128

 
          Total advertising expense
 
$
211

 
 
 
$
229

 
 
 
$
240

 


Depreciation and other amortization expenses, which are included in insurance expenses in the consolidated statements of earnings, were as follows for the years ended December 31:
(In millions)
2015
 
2014
 
2013
Depreciation expense
 
$
44

 
 
 
$
47

 
 
 
$
56

 
Other amortization expense
 
6

 
 
 
8

 
 
 
13

 
          Total depreciation and other amortization expense
 
$
50

 
 
 
$
55

 
 
 
$
69

 


Lease and rental expense, which are included in insurance expenses in the consolidated statements of earnings, were as follows for the years ended December 31:
(In millions)
2015
 
2014
 
2013
Lease and rental expense:
 
 
 
 
 
 
 
 
 
 
 
Aflac Japan
 
$
46

 
 
 
$
52

 
 
 
$
55

 
Aflac U.S.
 
18

 
 
 
15

 
 
 
10

 
Other
 
1

 
 
 
1

 
 
 
1

 
          Total lease and rental expense
 
$
65

 
 
 
$
68

 
 
 
$
66