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Revenue - Disaggregation of Franchise Revenue by Major Type (Details) - USD ($)
$ in Thousands
3 Months Ended 6 Months Ended
Jun. 30, 2023
Jun. 30, 2022
Jun. 30, 2023
Jun. 30, 2022
Franchise Revenue:        
Disaggregation of Revenue [Line Items]        
Total franchise revenue $ 177,917 $ 168,259 $ 357,879 $ 329,491
Royalties        
Disaggregation of Revenue [Line Items]        
Total franchise revenue 82,768 78,006 166,206 153,248
Advertising fees        
Disaggregation of Revenue [Line Items]        
Total franchise revenue 75,979 74,111 153,016 144,994
Pancake and waffle dry mix sales and other        
Disaggregation of Revenue [Line Items]        
Total franchise revenue 17,150 14,077 34,412 27,008
Franchise and development fees        
Disaggregation of Revenue [Line Items]        
Total franchise revenue $ 2,020 $ 2,065 $ 4,245 $ 4,241