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Segment Information
12 Months Ended
Apr. 29, 2012
Segment Reporting [Abstract]  
Segment Information
Segment Information
The Company’s segments are primarily organized by geographical area. The composition of segments and measure of segment profitability are consistent with that used by the Company’s management.
Descriptions of the Company’s reportable segments are as follows:
North American Consumer Products—This segment primarily manufactures, markets and sells ketchup, condiments, sauces, pasta meals, and frozen potatoes, entrees, snacks, and appetizers to the grocery channels in the United States of America and includes our Canadian business.
Europe—This segment includes the Company’s operations in Europe and products in all of the Company’s categories.
Asia/Pacific—This segment includes the Company’s operations in Australia, New Zealand, India, Japan, China, Papua New Guinea, South Korea, Indonesia, Vietnam and Singapore. This segment’s operations include products in all of the Company’s categories.
U.S. Foodservice—This segment primarily manufactures, markets and sells branded and customized products to commercial and non-commercial food outlets and distributors in the United States of America including ketchup, condiments, sauces, frozen soups and desserts.
Rest of World—This segment includes the Company’s operations in Africa, Latin America, and the Middle East that sell products in all of the Company’s categories.
The Company’s management evaluates performance based on several factors including net sales, operating income and the use of capital resources. Inter-segment revenues, items below the operating income line of the consolidated statements of income, and certain costs associated with the Fiscals 2012 and 2010 corporation-wide productivity initiatives are not presented by segment, since they are not reflected in the measure of segment profitability reviewed by the Company’s management.
The following table presents information about the Company’s reportable segments:
 
Fiscal Year Ended
 
April 29,
2012
 
April 27,
2011
 
April 28,
2010
 
April 29,
2012
 
April 27,
2011
 
April 28,
2010
 
(52 1/2 Weeks)
 
(52 Weeks)
 
(52 Weeks)
 
(52 1/2 Weeks)
 
(52 Weeks)
 
(52 Weeks)
 
(In thousands)
 
Net External Sales
 
Operating Income (Loss)
North American Consumer Products
$
3,241,533

 
$
3,265,857

 
$
3,192,219

 
$
812,056

 
$
832,719

 
$
771,497

Europe
3,441,282

 
3,236,800

 
3,332,619

 
608,829

 
581,148

 
554,300

Asia/Pacific
2,568,716

 
2,320,789

 
2,007,252

 
206,306

 
221,580

 
195,261

U.S. Foodservice
1,418,970

 
1,413,456

 
1,429,511

 
166,298

 
175,977

 
150,628

Rest of World
978,578

 
469,686

 
533,382

 
105,080

 
53,371

 
69,219

Non-Operating(a)

 

 

 
(223,084
)
 
(216,605
)
 
(158,989
)
Productivity initiatives(d)

 

 

 
(224,317
)
 

 
(37,665
)
Gain on property disposal in the Netherlands(e)

 

 

 

 

 
14,977

Consolidated Totals
$
11,649,079

 
$
10,706,588

 
$
10,494,983

 
$
1,451,168

 
$
1,648,190

 
$
1,559,228

 
Depreciation and Amortization Expenses
 
Capital Expenditures(b)
Total North America
$
133,589

 
$
123,817

 
$
122,774

 
$
103,958

 
$
101,001

 
$
88,841

Europe
98,384

 
91,222

 
105,684

 
113,420

 
97,964

 
74,095

Asia/Pacific
63,102

 
53,326

 
46,976

 
99,912

 
71,419

 
46,105

Rest of World
19,290

 
6,324

 
6,638

 
38,539

 
12,829

 
11,785

Non-Operating(a)
28,428

 
23,971

 
16,978

 
62,905

 
52,433

 
56,816

Consolidated Totals
$
342,793

 
$
298,660

 
$
299,050

 
$
418,734

 
$
335,646

 
$
277,642

 
Identifiable Assets
 
 
 
 
 
 
Total North America
$
3,394,387

 
$
3,633,276

 
$
3,532,477

 
 

 
 

 
 

Europe
4,158,349

 
4,398,944

 
3,815,179

 
 

 
 

 
 

Asia/Pacific
2,544,332

 
2,424,739

 
1,869,591

 
 

 
 

 
 

Rest of World
1,145,696

 
1,149,802

 
276,902

 
 

 
 

 
 

Non-Operating(c)
740,529

 
623,884

 
581,562

 
 

 
 

 
 

Consolidated Totals
$
11,983,293

 
$
12,230,645

 
$
10,075,711

 
 

 
 

 
 

(a)
Includes corporate overhead, intercompany eliminations and charges not directly attributable to operating segments.
(b)
Excludes property, plant and equipment obtained through acquisitions.
(c)
Includes identifiable assets not directly attributable to operating segments.
(d)
See Note 3 for further details on Fiscal 2012 productivity initiatives. Fiscal 2010 includes costs associated with targeted workforce reductions and asset write-offs, that were part of a corporation-wide initiative to improve productivity. The asset write-offs related to two factory closures and the exit of a formula business in the U.K.
(e)
Includes payments received from the government in the Netherlands net of estimated costs to exit the facility. See Note 4 for additional explanation.




The Company’s revenues are generated via the sale of products in the following categories:
 
Fiscal Year Ended
 
April 29,
2012
 
April 27,
2011
 
April 28,
2010
 
(52 1/2 Weeks)
 
(52 Weeks)
 
(52 Weeks)
 
(In thousands)
Ketchup and Sauces
$
5,232,607

 
$
4,607,971

 
$
4,446,911

Meals and Snacks
4,479,502

 
4,282,318

 
4,289,977

Infant/Nutrition
1,232,248

 
1,175,438

 
1,157,982

Other
704,722

 
640,861

 
600,113

Total
$
11,649,079

 
$
10,706,588

 
$
10,494,983


The Company has significant sales and long-lived assets in the following geographic areas. Sales are based on the location in which the sale originated. Long-lived assets include property, plant and equipment, goodwill, trademarks and other intangibles, net of related depreciation and amortization.
 
Fiscal Year Ended
 
Net External Sales
 
Long-Lived Assets
 
April 29,
2012
 
April 27,
2011
 
April 28,
2010
 
 
 
 
 
 
 
(52 1/2 Weeks)
 
(52 Weeks)
 
(52 Weeks)
 
April 29,
2012
 
April 27,
2011
 
April 28,
2010
 
(In thousands)
United States
$
3,958,259

 
$
3,991,344

 
$
3,993,692

 
$
2,419,518

 
$
2,425,446

 
$
2,403,078

United Kingdom
1,611,177

 
1,506,607

 
1,519,278

 
1,207,918

 
1,245,047

 
1,151,660

Other
6,079,643

 
5,208,637

 
4,982,013

 
3,540,923

 
3,731,815

 
2,605,690

Total
$
11,649,079

 
$
10,706,588

 
$
10,494,983

 
$
7,168,359

 
$
7,402,308

 
$
6,160,428