8-K

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 8-K

CURRENT REPORT
Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

August 18, 2022 (August 17, 2022)
Date of Report (Date of earliest event reported)

HARTE HANKS, INC.
(Exact name of registrant as specified in its charter)

Delaware
(State or other jurisdiction
of incorporation) 1-7120
(Commission
File Number) 74-1677284
(IRS Employer
Identification No.)

2 Executive Drive
Chelmsford, MA 01824
(512) 434-1100

(Address of principal executive offices and Registrant’s telephone number, including area code)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:

☐ Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

☐ Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

☐ Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

☐ Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Title of each class	Securities registered pursuant to Trading Symbol(s)	Section 12(b) of the Act: Name of each exchange on which registered
Common Stock	HHS	NASDAQ

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).

Emerging growth company ☐

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐

 Item 8.01 Other Events

On August 17, 2022, Harte Hanks, Inc. (the “Company”) announced that it has been selected by Quiet Platforms, a wholly owned subsidiary of American Eagle Outfitters, Inc. (NYSE: AEO), as their exclusive “Middle Mile” logistics manager. A copy of the press release is being furnished as Exhibit 99.1 to this Current Report on Form 8-K and is incorporated herein by reference.

.

Item 9.01.         Financial Statements and Exhibits.

(d)         Exhibits

Exhibit No.         Description

99.1                    Press Release of the Company dated August 17, 2022

104                      Cover Page Interactive Data File (embedded within the Inline XBRL document)

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

Date: August 18, 2022                                                                       Harte Hanks, Inc.

By:         /s/ Lauri Kearnes         

Name:       Lauri Kearnes

Title:         Chief Financial Officer

EX-99.1

Exhibit 99.1

HARTE HANKS SELECTED BY QUIET PLATFORMS AS EXCLUSIVE MIDDLE MILE DELIVERY PROVIDER

CHELMSFORD, MA, August 17, 2022 - Harte Hanks Inc. (Nasdaq: HHS), a leading global customer experience company focused on bringing companies closer to customers for nearly 100 years, announced today that it has been selected by Quiet Platforms, a wholly owned subsidiary of American Eagle Outfitters, Inc. (NYSE: AEO), as their preferred “Middle Mile” logistics manager.

Quiet Platforms is an open logistics and transportation platform that serves retailers and brands looking to improve their delivery service while controlling network costs. The platform combines the fulfillment, logistics and transportation assets of over sixty partner brands for use by any retailer or brand in the network.

The platform currently serves a range of brands and clients including Steve Madden, Saks Off Fifth, Peloton, American Eagle and Aerie, among others. The company recently announced a collaboration with global shipper DHL to bring value-added carrier services to its growing network.

Under the partnership announced today, Harte Hanks will be Quiet Platforms’ preferred “Middle Mile” logistics manager, meaning Harte Hanks will be responsible for shipping parcels being transported in a range between 600 and 2,000 miles.

“As we continue to build and expand our Quiet Platforms business, we are excited to be working with Harte Hanks, a company that has been at the forefront of innovation in the logistics industry,” says Brent Beabout, president of Quiet Platforms. “Their leading-edge capabilities enable us to scale our operations quickly and efficiently, ensuring that we continue to enhance our customer experience.”

According to Pat O’Brien, Managing Director, Harte Hanks Fulfillment & Logistics Services, “We worked diligently to develop the right partnership model for Quiet Platforms that would leverage our shipping, logistics and data expertise while fully delivering on their e-commerce customer goals and expectations.”

About Harte Hanks:

Harte Hanks (Nasdaq: HHS) is a leading global customer experience company whose mission is to partner with clients to provide them with CX strategy, data-driven analytics and actionable insights combined with seamless program execution to better understand, attract and engage their customers.

Using its unparalleled resources and award-winning talent in the areas of Customer Care, Fulfillment and Logistics, and Marketing Services, Harte Hanks has a proven track record of driving results for some of the world’s premier brands, including Bank of America, GlaxoSmithKline, Unilever, Pfizer, HBOMax, Volvo, Ford, FedEx, Midea, Sony and IBM, among others. Headquartered in Chelmsford, Massachusetts, Harte Hanks has over 2,500 employees in offices across the Americas, Europe, and Asia Pacific.

About Quiet Platforms:

By creating interoperable open and sharing supply chain platforms powered by an intelligent and unified orchestration layer, Quiet Platforms helps companies collaborate to drive scale efficiencies and sustainability. The plug-and-play, open-sharing platform is enabling globally renowned retailers such as Kohl’s, Peloton, Steve Madden, Li & Fung and more than 60 others to optimize their inventory and access digital capabilities such as track and trace to increase efficiency and improve margins. A wholly owned subsidiary of American Eagle Outfitters, Inc. (NYSE: AEO), Quiet Platforms levels the playing field for small and midsized retailers by providing access to shared supply chain assets and relationships across every link of the chain — so they can ship less and operate more sustainably.

For more information, visit hartehanks.com.

For media inquiries, contact Jennifer London at Jen.London@HarteHanks.com.

XML

Document And Entity Information	Aug. 17, 2022
Document Information [Line Items]
Entity, Registrant Name	HARTE HANKS, INC.
Document, Type	8-K
Document, Period End Date	Aug. 17, 2022
Entity, Incorporation, State or Country Code	DE
Entity, File Number	1-7120
Entity, Tax Identification Number	74-1677284
Entity, Address, Address Line One	2 Executive Drive
Entity, Address, City or Town	Chelmsford
Entity, Address, State or Province	MA
Entity, Address, Postal Zip Code	01824
City Area Code	512
Local Phone Number	434-1100
Written Communications	false
Soliciting Material	false
Pre-commencement Tender Offer	false
Pre-commencement Issuer Tender Offer	false
Title of 12(b) Security	Common Stock
Trading Symbol	HHS
Security Exchange Name	NASDAQ
Entity, Emerging Growth Company	false
Amendment Flag	false
Entity, Central Index Key	0000045919