Segment Information

3 Months Ended

May 02, 2020

Segment Reporting [Abstract]

Segment Information

Segment Information

We identify our operating segments according to how our business activities are managed and evaluated. As of May 2, 2020, our operating segments included: Old Navy Global, Gap Global, Banana Republic Global, Athleta, and Intermix. Each operating segment has a brand president who is responsible for various geographies and channels. Each of our brands serves customers through its store and online channels, allowing us to execute on our omni-channel strategy where customers can shop seamlessly across all of our brands in retail stores and online through desktop or mobile devices. We have determined that each of our operating segments share similar economic and other qualitative characteristics, and therefore the results of our operating segments are aggregated into one reportable segment as of May 2, 2020. We continually monitor and review our segment reporting structure in accordance with authoritative guidance to determine whether any changes have occurred that would impact our reportable segments.

Net sales by brand and region are as follows:

($ in millions)	Old Navy Global		Gap Global		Banana Republic Global		Other (3)		Total
13 Weeks Ended May 2, 2020
U.S. (1)	$	949	$	311	$	245	$	256	$	1,761
Canada	77		34		24		—		135
Europe	—		54		3		—		57
Asia	1		108		12		—		121
Other regions	11		17		5		—		33
Total	$	1,038	$	524	$	289	$	256	$	2,107

($ in millions)	Old Navy Global		Gap Global		Banana Republic Global (2)		Other (4)		Total
13 Weeks Ended May 4, 2019
U.S. (1)	$	1,641	$	608	$	487	$	286	$	3,022
Canada	128		69		47		1		245
Europe	—		121		3		—		124
Asia	10		233		26		—		269
Other regions	20		21		5		—		46
Total	$	1,799	$	1,052	$	568	$	287	$	3,706

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(1) U.S. includes the United States, Puerto Rico, and Guam.

(2) Banana Republic Global fiscal year 2019 net sales include the Janie and Jack brand beginning March 4, 2019.

(3) Primarily consists of net sales for the Athleta, Intermix, and Hill City brands. Beginning in fiscal year 2020, Janie and Jack net sales are also included. Net sales for Athleta for the thirteen weeks ended May 2, 2020 were $205 million.

(4) Primarily consists of net sales for the Athleta, Intermix, and Hill City brands as well as a portion of income related to our credit card agreement. Net sales for Athleta for the thirteen weeks ended May 4, 2019 were $223 million.

Net sales by region are allocated based on the location of the store where the customer paid for and received the merchandise or the distribution center or store from which the products were shipped.