Segment Information

12 Months Ended

Feb. 01, 2020

Segment Reporting [Abstract]

Segment Information

Segment Information

We identify our operating segments according to how our business activities are managed and evaluated. As of February 1, 2020, our operating segments included: Old Navy Global, Gap Global, Banana Republic Global, Athleta, and Intermix. Each operating segment has a brand president who is responsible for various geographies and channels. Each of our brands serves customers through its store and online channels, allowing us to execute on our omni-channel strategy where customers can shop seamlessly across all of our brands in retail stores and online through desktop or mobile devices. We have determined that each of our operating segments share similar economic and other qualitative characteristics, and therefore the results of our operating segments are aggregated into one reportable segment as of February 1, 2020. We continually monitor and review our segment reporting structure in accordance with authoritative guidance to determine whether any changes have occurred that would impact our reportable segments.

Net sales by brand and region are as follows:

($ in millions)	Old Navy Global		Gap Global		Banana Republic Global (2)		Other (3)		Total		Percentage of Net Sales
Fiscal 2019 (4)
U.S. (1)	$	7,259	$	2,723	$	2,191	$	1,225	$	13,398	82	%
Canada	587		349		215		2		1,153		7
Europe	—		525		14		—		539		3
Asia	45		943		96		—		1,084		7
Other regions	92		94		23		—		209		1
Total	$	7,983	$	4,634	$	2,539	$	1,227	$	16,383	100	%
($ in millions)	Old Navy Global		Gap Global		Banana Republic Global		Other (3)		Total		Percentage of Net Sales
Fiscal 2018 (4)
U.S. (1)	$	7,134	$	2,990	$	2,095	$	1,121	$	13,340	81	%
Canada	584		379		227		3		1,193		7
Europe	—		589		14		—		603		4
Asia	50		1,089		94		—		1,233		7
Other regions	72		113		26		—		211		1
Total	$	7,840	$	5,160	$	2,456	$	1,124	$	16,580	100	%
($ in millions)	Old Navy Global		Gap Global		Banana Republic Global		Other (3)		Total		Percentage of Net Sales
Fiscal 2017 (5)
U.S. (1)	$	6,570	$	3,065	$	2,017	$	916	$	12,568	80	%
Canada	547		398		225		3		1,173		7
Europe	—		626		15		—		641		4
Asia	50		1,117		96		—		1,263		8
Other regions	71		112		27		—		210		1
Total	$	7,238	$	5,318	$	2,380	$	919	$	15,855	100	%

__________

(1) U.S. includes the United States, Puerto Rico, and Guam.

(2) Beginning on March 4, 2019, Banana Republic Global includes net sales for the Janie and Jack brand.

(3) Primarily consists of net sales for the Athleta and Intermix brands as well as a portion of income related to our credit card agreement. Beginning in the third quarter of fiscal 2018, the Hill City brand is also included. Net sales for Athleta for fiscal 2019, 2018, and 2017 were $978 million, $881 million, and $737 million, respectively.

(4) Net sales reflect the adoption of the new revenue recognition standard in fiscal 2018. Prior period amounts have not been restated and continue to be reported under accounting standards in effect for those periods.

(5) Net sales reflect the favorable impact of the calendar shift due to the 53rd week in fiscal 2017.

Net sales by region are allocated based on the location of the store where the customer paid for and received the merchandise or the distribution center or store from which the products were shipped.

Long-lived assets, excluding long-term derivative financial instruments in an asset position and long-term deferred tax assets, by geographic location are as follows: 

($ in millions)	February 1, 2020 (2)		February 2, 2019
U.S. (1)	$	7,169	$	3,097
Other regions	1,773		586
Total long-lived assets	$	8,942	$	3,683

__________

(1) U.S. includes the United States, Puerto Rico, and Guam.

(2)

Reflects the adoption of the new lease accounting standard. Prior period amounts have not been restated and continue to be reported under accounting standards in effect for those periods.