Exhibit 23

                      CONSENT OF INDEPENDENT ACCOUNTANTS

We hereby consent to the incorporation by reference in the Registration
Statement on Form S-3 (No. 333-42882) of Delhaize America, Inc. of our report
dated January 19, 2000, relating to the consolidated financial statements of
Hannaford Bros. Co., which are incorporated by reference in this Current
Report on Form 8-K.

/s/ PricewaterhouseCoopers LLP


Charlotte, North Carolina
August 15, 2000