Exhibit 99.1



                              N E W S  R E L E A S E



June 3, 2004                                           Direct Inquiries To:
                                                       Paul O. Koether, Chairman
                                                       (908)  234-9220




           PURE WORLD ANNOUNCES ENGAGEMENT OF INVESTMENT BANK EXPIRES
           -----------------------------------------------------------


     BEDMINSTER,  NEW JERSEY - PURE WORLD, INC.,  (PURW-NASDAQ) ("Pure World" or
the "Company") today announced that in January 2004 the Company had retained the
investment  banking firm of Adams,  Harkness & Hill to review possible strategic
alternatives  including  but not  necessarily  limited to sale,  merger or other
extraordinary corporate  transactions.  The engagement of Adams, Harkness & Hill
has since expired.  While the Company received numerous indications of interest,
it chose not to pursue any of them at this time.

















     This release  contains  forward-looking  statements which may involve known
and unknown risks,  uncertainties and other factors that may cause the Company's
actual results and performance in future periods to be materially different from
any future  results or  performance  suggested by these  statements.  Pure World
cautions  investors not to place undue reliance on  forward-looking  statements,
which speak only to management's expectations on this date.