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SEGMENT AND GEOGRAPHIC INFORMATION

12 Months Ended

Dec. 31, 2023

NOTE 13 – SEGMENT AND GEOGRAPHIC INFORMATION

We consider our operations to be a single operating segment, focused on the design, manufacturing and sale of programming systems used by designers and manufacturers of electronic products. Major operations outside the U.S. include sales, engineering and service support by subsidiaries in Germany as well as in China, which also manufactures some of our products.

We determine international sales by the international geographic destination into which the products are sold and delivered and include not only sales by foreign subsidiaries but also export sales from the U.S. to our foreign distributors and to our representatives’ customers. International sales do not include transfers between Data I/O and our foreign subsidiaries.

The following tables provide summary operating information by geographic area:

	Year Ended December 31,
(in thousands)	2023			2022
Net sales:
U.S.	$	2,799		$	1,774
Europe		9,469			7,402
Rest of World		15,796			15,041
	$	28,064		$	24,217

Included in Europe and Rest of World are the following Net Sales significant balances:

Germany	$	4,697		$	2,881
China	$	3,800		$	5,476

Operating income:
U.S.	$	216		$	5
Europe		(671	)		(1,331	)
Rest of World		903			577
	$	448		($749)

Identifiable assets:
U.S.	$	12,385		$	15,234
Europe (primarily Germany)		4,966			4,886
Rest of World (primarily China)		10,050			7,045
	$	27,401		$	27,165