EXHIBIT 23.3

               CONSENT OF ERNST & YOUNG LLP, INDEPENDENT AUDITORS
We consent to the reference to our firm under the caption "Experts" in Amendment
No. 4 to the Registration Statement (Form S-4 No. 333-105379) and related Proxy
Statement/Prospectus of Jo-Ann Stores, Inc. for the registration of 21,990,000
shares of its Common Shares and to the incorporation by reference therein of our
report dated March 10, 2003, with respect to the consolidated financial
statements and schedule of Jo-Ann Stores, Inc. included in its Annual Report
(Form 10-K/A) for the year ended February 1, 2003, filed with the Securities and
Exchange Commission.


                                                           /s/ Ernst & Young LLP

Cleveland, Ohio
September 29, 2003