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Segment Information and Geographic Data (Tables)

12 Months Ended

Sep. 28, 2019

Summary Information by Reportable Segment

The following table shows information by reportable segment for 2019, 2018 and 2017 (in millions):



	2019		2018		2017
Americas:
Net sales	$	116,914	$	112,093	$	96,600
Operating income	$	35,099	$	34,864	$	30,684

Europe:
Net sales	$	60,288	$	62,420	$	54,938
Operating income	$	19,195	$	19,955	$	16,514

Greater China:
Net sales	$	43,678	$	51,942	$	44,764
Operating income	$	16,232	$	19,742	$	17,032

Japan:
Net sales	$	21,506	$	21,733	$	17,733
Operating income	$	9,369	$	9,500	$	8,097

Rest of Asia Pacific:
Net sales	$	17,788	$	17,407	$	15,199
Operating income	$	6,055	$	6,181	$	5,304

Reconciliation of Segment Operating Income to the Consolidated Statements of Operations

A reconciliation of the Company’s segment operating income to the Consolidated Statements of Operations for 2019, 2018 and 2017 is as follows (in millions):



	2019			2018			2017
Segment operating income	$	85,950		$	90,242		$	77,631
Research and development expense	(16,217		)	(14,236		)	(11,581		)
Other corporate expenses, net	(5,803		)	(5,108		)	(4,706		)
Total operating income	$	63,930		$	70,898		$	61,344

Net Sales and Long-lived Assets

Net sales for 2019, 2018 and 2017 and long-lived assets as of September 28, 2019 and September 29, 2018 were as follows (in millions):



	2019		2018		2017
Net sales:
U.S.	$	102,266	$	98,061	$	84,339
China⁽¹⁾	43,678		51,942		44,764
Other countries	114,230		115,592		100,131
Total net sales	$	260,174	$	265,595	$	229,234



	2019		2018
Long-lived assets:
U.S.	$	24,711	$	23,963
China ⁽¹⁾	9,064		13,268
Other countries	3,603		4,073
Total long-lived assets	$	37,378	$	41,304

(1)

China includes Hong Kong and Taiwan. Long-lived assets located in China consist primarily of product tooling and manufacturing process equipment and assets related to retail stores and related infrastructure.