-----BEGIN PRIVACY-ENHANCED MESSAGE----- Proc-Type: 2001,MIC-CLEAR Originator-Name: webmaster@www.sec.gov Originator-Key-Asymmetric: MFgwCgYEVQgBAQICAf8DSgAwRwJAW2sNKK9AVtBzYZmr6aGjlWyK3XmZv3dTINen TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB MIC-Info: RSA-MD5,RSA, Vy2WUUx04Rtg+V9t1qqJsn2xM7ftFxl4BhD9++Z3zPZkk09A0oN3TruB13QkFve2 7Qc2Vv03PRi7nCP87m/leg== 0001275287-05-004624.txt : 20051114 0001275287-05-004624.hdr.sgml : 20051111 20051114110024 ACCESSION NUMBER: 0001275287-05-004624 CONFORMED SUBMISSION TYPE: 8-K PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20051114 ITEM INFORMATION: Other Events ITEM INFORMATION: Financial Statements and Exhibits FILED AS OF DATE: 20051114 DATE AS OF CHANGE: 20051114 FILER: COMPANY DATA: COMPANY CONFORMED NAME: BULL RUN CORP CENTRAL INDEX KEY: 0000319697 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-ADVERTISING AGENCIES [7311] IRS NUMBER: 911117599 STATE OF INCORPORATION: GA FISCAL YEAR END: 0831 FILING VALUES: FORM TYPE: 8-K SEC ACT: 1934 Act SEC FILE NUMBER: 000-09385 FILM NUMBER: 051197836 BUSINESS ADDRESS: STREET 1: 4370 PEACHTREE RD NE CITY: ATLANTA STATE: GA ZIP: 30319 BUSINESS PHONE: 4042668333 MAIL ADDRESS: STREET 1: 4310 PEACHTREE ROAD N.E. CITY: ATLANTA STATE: GA ZIP: 30319 FORMER COMPANY: FORMER CONFORMED NAME: BULL RUN GOLD MINES LTD DATE OF NAME CHANGE: 19920703 8-K 1 br4133.txt FORM 8-K ================================================================================ UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): November 14, 2005 BULL RUN CORPORATION (Exact name of registrant as specified in its charter) GEORGIA 0-9385 58-2458679 ---------------------------- ------------ ------------------- (State or other jurisdiction (Commission (IRS Employer of incorporation) File Number) Identification No.) 4370 PEACHTREE ROAD, ATLANTA, GEORGIA 30319 ---------------------------------------- ---------- (Address of principal executive offices) (Zip Code) (404) 266-8333 ---------------------------------------------------- (Registrant's telephone number, including area code) Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions: [ ] Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425) [ ] Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12) [ ] Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b)) [ ] Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c)) ================================================================================ ITEM 8.01 OTHER EVENTS On November 14, 2005, Bull Run Corporation issued a press release reporting that its wholly-owned operating subsidiary, Host Communications, Inc., has executed a 10-year extension of its athletics multimedia rights and sponsorship sales agreement with the University of Texas. ITEM 9.01 FINANCIAL STATEMENTS AND EXHIBITS (c) Exhibits - Exhibit 99.1 - Press release dated November 14, 2005 2 SIGNATURES Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized. Date: November 14, 2005 BULL RUN CORPORATION By: /s/ FREDERICK J. ERICKSON -------------------------------------- Frederick J. Erickson Vice President - Finance, Chief Financial Officer, Treasurer and Assistant Secretary 3 EX-99.1 2 br4133ex991.txt EXHIBIT 99.1 Exhibit 99.1 BULL RUN CORPORATION SUBSIDIARY AND THE UNIVERSITY OF TEXAS EXECUTE 10-YEAR EXTENSION OF ATHLETICS MULTIMEDIA RIGHTS AGREEMENT ATLANTA, Nov. 14 /PRNewswire-FirstCall/ -- Bull Run Corporation (OTC: BULL) announced that Host Communications Inc., Bull Run's wholly-owned operating subsidiary, and the University of Texas have executed a 10-year extension of its athletics multimedia rights and sponsorship sales agreement. Under terms of the agreement, HOST renews its rights to represent UT Athletics and its 20-sport men's and women's athletics program in sponsorship sales, as well as radio, television and Internet broadcast production and distribution of athletics events, coaches' shows, and specialty programming. Additionally, HOST retains printing and publishing rights and the UT Athletics' Internet platform for TexasSports.com and MackBrown-TexasFootball.com. HOST also continues to manage endorsements, corporate sponsorship programs, game-day promotions and exposure at all UT Athletics venues. "HOST has been our marketing partner since 1983 and has done an outstanding job for the University," said UT Men's Athletics Director DeLoss Dodds. "We feel this long-term extension provides opportunities to maximize revenue generated through marketing and multimedia efforts while helping us enhance the UT Athletics experience for student-athletes, coaches, fans, alumni and all of our constituencies." Chris Plonsky, UT women's athletics director and senior associate athletics director/external services, said the Host-UT Athletics continuance "enables us to search for mutually-beneficial ways to expand joint efforts. Host has a terrific sales team, whose members are passionate, creative, and dedicated to supporting UT Athletics. We appreciate their efforts and those of our sponsors and businesses, who make a conscious decision to underwrite marketing programs and affinity relationship marketing platforms with UT Men's and Women's Athletics. Every dollar that supports college athletics helps us provide an optimum athletic and academic experience for our 700 Longhorns student-athletes." "We are very appreciative of the confidence DeLoss and his team at The University of Texas continue to have in Host Communications," said HOST CEO and President Tom Stultz. "Texas is a premier university. Every single one of its athletics programs competes at the championship level. We are excited about this renewed and expanded opportunity." Host Communications Inc. also has marketing agreements with the universities of Kentucky, Tennessee, Michigan, Florida State, Arizona, Oklahoma State, as well as the Southeastern Conference and NCAA Football. The company also manages four associations, more than 30 Internet sites, and has a printing and publishing division that produces more than 700 publications annually including all of the NCAA championship game-day programs. Additional information on HOST can be found on HOST's web site at www.hostcommunications.com. Bull Run's common stock is quoted on the Pink Sheets (www.pinksheets.com), a centralized quotation service for OTC securities, using the symbol "BULL". Additional company information and stock quotes are available on the Company's corporate web site at www.bullruncorp.com. Forward-Looking Statements Certain statements in this press release are "forward-looking" statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are not guaranties of future performance and actual results may differ materially from those forecasted. SOURCE Bull Run Corporation -0- 11/14/2005 /CONTACT: Robert S. Prather, Jr., Bull Run's President & Chief Executive Officer, +1-404-266-8333; or Thomas J. Stultz, HOST's President & Chief Executive Officer, +1-859-226-4356/ /Web site: http://www.bullruncorp.com http://TexasSports.com http://MackBrown-TexasFootball.com http://www.hostcommunications.com http://www.pinksheets.com / (BULL) -----END PRIVACY-ENHANCED MESSAGE-----